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Virtual cooperation can win you quality time in packaging development
Due to the coronavirus emergency, the number of online purchases has soared and the new trends resulting from this generate several packaging development tasks. DS Smith needed just a few...
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Coop isn’t slowing down
We asked László Pekó, chairman of the board of directors of CO-OP Hungary Zrt. and the company’s CEO Géza Tóth about the last year and the challenges of 2020. What...
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Reál concentrates on private label products
László Szili, commercial director of Reál Hungária Élelmiszer Kft. talked to our magazine about the positive feedback from shoppers and trade experts on the renewal of Reál’s private label product...
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Magazine: The disruption of retail from 2019 to 2020
Hungarian consumer confidence was at 78 points at the end of 2019 – the European average was 86 points. At this time 38 percent of Hungarians were optimistic about their...
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Lidl celebrated its 15th anniversary last year
Last year Lidl celebrated 15 years in Hungary. Right now the discounter has 3 logistics centres and 182 stores, and it employs more than 6,000 people. Almost 60 percent of...
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NAK provides strong support at hard times too
Balázs Győrffy, president of the Hungarian Chamber of Agriculture (NAK) talked to us about how the chamber can help the agri-food sector at the time of the coronavirus pandemic. What...
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Brands and trends amidst the pandemic
In this piece, Henkel CEO and BGA Hungary President Ágnes Fábián gives us her account of the previous business year along with some refreshingly personal insights into the current Covid-19...
Read moreLidl’s big leap to the 2nd place
Every year Trade magazin publishes its FMCG retailer ranking in early June. 2019 was an even better year for grocery retailers than the previous 12 months, and the ranking reveals...
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Magazine: Coronavirus: A threat to the world economy
When the COVID-19 pandemic started in China, nobody thought that in just a few weeks the virus will appear in other parts of the globe too. As the coronavirus disease...
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Innovation in retail trade, 2020
Liz Alton published an article at smartercx.com, titled A Preview of Retail Innovation in 2020. Below we provide an overview of this. Experience-based selling is in the centre of retailers’...
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Magazine: Tasks and sharing
What I saw in the Future Store at the Sirha trade show made a great impression on me. The progressive technological solutions presented there aim to serve the purpose of...
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Environmental protection and digitalisation are the greatest challenges
Between 13 and 15 November 2019 the Hungarian Cosmetics and Household Chemicals Association (KOZMOS) organised its annual conference. Our magazine interviewed István Murányi, general secretary of KOZMOS. How long does...
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Magazine: The message of urgency
The European Environment Agency (EEA) has recently published a report, according to which the EU won’t be able to meet the majority of its own environmental objectives in 2020. Ester...
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In a storm of changes: Food trends in 2020
Grocery stores need to invest and develop faster than they would like to if they want to keep up with consumption changes and their competitors. However, this situation seems to...
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Magazine: Consumption trends in 2020
A study by Euromonitor International analyses the 10 trends with the biggest influence on the FMCG sector. As regards consumption habits, the two main themes in 2020 are likely to...
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Magazine: Changing market environment and new trends in FMCG retail
Efficiency creates a competitive advantage for retailers, with the focus shifting to flexible supply systems, third-party home delivery and international purchasing cooperations. Experience and self-expression are becoming more important for...
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Food-to-go trends in 2020
IGD has defined five main directions in the 2020 food-to-go trends: 1. adapting to changing consumption trends, 2. healthy food, 3. sustainability, 4. time- and money-saving solutions in shopping, 5....
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Magazine: Year of the Rat
Our traditional trend analysis at the beginning of the year makes an attempt at systematising the large volume of information available on food in 2020, the Year of the Rat...
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Pek-Snack: Special portfolio, high quality products
Pek-Snack Kft.’s new managing director talked to our magazine about the company’s plans. You were appointed managing director of Pek-Snack after working for multinational companies for more than 25 years....
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Magazine: The world economy in 2020
Euromonitor International’s Global Economy in 2020 study reveals that forecasts downgraded the global GDP’s annual growth to 2.9 percent for 2019 and 3.1 percent for 2020. Emerging and developing economies...
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Nespresso: At home in the television show Mokka
Mokka, a morning television show on TV2 has been the market leader for years (Source: Nielsen Audience Measurement). In this programme, experts talk about the most important topics of the...
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Shell enters the e-mobility sector in Hungary
The transportation sector is responsible for 30 percent of the world’s energy use. Shell is investing in low-carbon fuels and e-mobility to help reach the climate goals agreed on in...
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Magazine: Waiting for a breakthrough
In Hungary online FMCG sales are way below the international average. Online FMCG retail started in 1998-1999 in Hungary and shoppers could only choose from the product selection of a...
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Comfort or protection?
The ideal situation is if the question above doesn’t have to be asked when discussing workwear. All kinds of work clothing should be in accordance with the given season, take...
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A 25-year success story: INTERSPAR celebrates a quarter of a century in Hungary
SPAR has played a pioneering role in establishing the hypermarket format in Hungary. It was 25 years ago that the first Hungarian INTERSPAR store opened in Győr. Today there are...
Read moreAsia: The epicentre of innovation
A study by Lux Research claims that China, Japan and South Korea spent USD 613 billion on research and development in 2018; with this combined budget these countries finished 2nd,...
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2+2 instead of 11+10
On 15 February a new register of trades entered into force. This document lists 174 vocations in 25 sectors. There are 3 vocations named for retail trade: shop assistant (3...
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Strong competition in recruiting workers
The experts of GKI Digital noticed a paradigm shift in the competition of FMCG retailers for shoppers. At the same time, supermarkets and discount stores located close to where people...
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Less luxury, more health?
In an 821-respondent representative survey, NMS Hungary was trying to find out what Hungarians are expecting from the year ahead of us, and how their expectations can influence their shopping...
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Advertising expenditure is likely to grow both in Hungary and at world level this year
According to a 59-country annual forecast by Dentsu Aegis Network, global expenditure on advertising will be worth USD 615.4 billion in 2020, which is 3.9 percent more than last year....
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