Innovations

Unicum products with new design

In 2024 Unicum products are undergoing a facelift. The renewal will primarily and visibly affect Unicum Plum: a premium claret colour will appear on the product label and the cross...

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Johnnie Walker X DRK prize game

On 8 March, International Women’s Day, Johnnie Walker is partnering with Dorko to launch the inspiring “Break the Boundaries” campaign. The brand’s aim is to inspire women to dare to...

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Dr. Oetker Chocolate Heart Cake baking mix and Bourbon Vanilla Pudding with a ready-made forest fruit sauce

To mark the 100th anniversary of the founding of Dr. Oetker in Hungary, the company is adding two specialities to its product selection. The Chocolate Heart Cake baking mix makes a...

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Starbucks® by Nespresso®

The Nespresso® compatible capsules of the Starbucks® product range welcome a new addition in January 2024: Starbucks® by Nespresso® Blonde Espresso Decaf capsules. Contact: Nestlé Hungária Kft., web: starbucksathome.com/hu/kapcsolat...

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KITKAT Easter selection

The KITKAT brand’s Easter selection is getting bigger every year. This year we are launching a limited edition salted caramel flavoured bunny figure, a 45g and a 17g bunny figure,...

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Schwarzkopf brand renewal

In 2024 the entire Schwarzkopf portfolio, as well as the Gliss brand, undergoes a major renewal, both in terms of brand message and product innovation. Contact: Henkel Magyarország Kft. Mariann...

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HiPP Babysanft wet wipes

The new HiPP Babysanft products include the plastic-free Soft&Pure wet wipe with 99.9% water content, the 100% plant-based Gentle Care wet wipe with organic almond extract, and the fragrance-free Ultra...

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Perwoll Color Renew for coloured clothes

Perwoll makes your clothes look and feel new again – after just 10 washes. NEW? No. Washed with Perwoll! Contact: Henkel Magyarország Kft. Viktória Szirmák-Szabó brand manager; T.: +36-30-151-4769; e-mail: viktoria.szabo@henkel.com...

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Persil EXPERT Stain Removal Discs

In 2024 we are launching our renewed Persil EXPERT range, providing customers with expert solutions for fragrant clothes, sensitive baby skin or even stubborn stains. The latest addition to the...

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GotGloss frizz control cream, GotGloss shine finish / Got2b

Usage results in radiant hair with a glass-like shine! Heat protection up to 230°C. The product tames frizz. The secret of shiny and glossy hair. 150ml/200 ml Contact: Henkel Magyarország...

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Moments WOW!

Here is your new favourite, in a bombastic new form! Moments WOW! is a milk chocolate dipped wafer with a harmonic combination of almond, caramel and milk flavoured triple filling,...

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Kinley Pink Aromatic Berry

The new Kinley Pink Aromatic Berry soft drink combines fruity red berry and blackcurrant notes with tropical fruit flavours. Although delicious and distinctive in its own right, it is first...

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Costa Coffee Crema Velvet and Intense

Costa Coffee’s Crema coffee range rolled out two new products in November: Velvet and Intense were introduced to the Hungarian market, joining the already well-known Original variant. Contact: Coca-Cola HBC Magyarország...

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Monster Green Zero

We expand our energy drink portfolio in 19 countries with the biggest Monster launch in 2 decades! It has been 20 years since we rolled out the iconic Monster Green,...

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Coca-Cola Creations K-Wave

K-pop – Korean pop music – is based on electronic, hip hop, pop, rock, R&B and other musical styles, and is considered a distinct musical genre. The new Creations targets...

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(HU) Apenta+ Collagen őszibarack

Apenta+ Collagen is now available in peach flavour as well as strawberry, containing 3,000mg of hydrolysed bovine collagen per bottle. Collagen is an important component of our skin and joints....

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Majomkenyér biscuit crumbs

Biscuit crumbs that are gluten-, dairy-, soy- and palm oil-free, with vegan and “no added sugar” versions. It is a sustainable and upcycled product. Contact: Majomkenyér.hu Kft. Andrea Salgó-Agócs; T.: +36-20-506-3435;...

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Real Nature

The refreshingly delicious Real Nature250g fruit yogurt drinks, the Real Nature StrawberryBanana and Forest Fruit Yogurt Drinks have arrived, ideal for on-the-go consumption.   Contact: Real Nature Kft. Éva de Gereczné...

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I Like It Fresh Vegetable Dip Snacks

I Like It Fresh Vegetable Dip Snacks are made using second-grade vegetables, by which we rescue valuable food ingredients. We exclusively use home-grown produce when Hungarian vegetables are in season....

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Zalaco Vegan Easter Kalács sweetbread

Zalaco Vegan Easter Kalács sweetbread is made without the use of animal ingredients. It offers an alternative for our lactose intolerant customers and for shoppers following a modern diet. Contact:...

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Lunter

This year we are offering our convenience tofu products to Hungarian consumers of Lunter Quick & Easy ready-to-cook products, and ahead of the barbecue season we are bringing the flavours...

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XIBU sanitary BIN

Hagleitner has added a new product to its XIBU dispenser line, the XIBU sanitary BIN. The hygienic waste bin offers a stable and discreet solution: there are no unpleasant odours,...

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Miele MasterLine industrial dishwasher

High performance industrial dishwasher for the HoReCa sector, social institutions, kindergartens, schools, office buildings, and the beauty industry. Contact: Miele Kft. Gábor Sándor Key Account Manager; T.: +36-20-474-0705; e-mail: gabor.sandor@miele.com; web: www.miele.hu/professional...

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MYKIND by Nánásiék Limited Balaton edition

Plant-based MYKIND by Nánásiék Limited Balaton Edition cleaning products are scented with the popular fruits of the Lake Balaton region, they are environmentally friendly, gentle and have an outstanding cleaning...

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VYLYAN Villányi Franc

In the seasonally renewed selection of ALDI Vinotéka, from October the large Hungarian wine selection also includes VYLYAN Villányi Franc. The 0.75 litre, dry red wine from the sub-Mediterranean climate...

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BALOGH 4-egg pasta

Premium quality pasta products made with fresh eggs, produced using the Italian high-tech method FAVA, PAVAN. BALOGH 4-egg pasta is marketed in modern resealable packaging and is now available on...

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STÜHMER Christmas Crackers Selection in 10 flavours

The product has been compiled from this year’s full Christmas candy range, paying attention to the harmony of flavours and colours. As the box contains more candies from each flavour,...

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NATARA QUATTROSECCO in stylish gift box packaging

Already well known to consumers, NATARA QUATTROSECCO extra dry white and rosé sparkling wines have established a new category in sparkling wine production. QUATTROSECCO sparkling wines are made from the...

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Jim Beam Family

Jim Beam products have been redesigned. The new, standardised product design pays homage to the brand’s heritage, and at the same time retains its traditional symbols and addresses whisky drinkers...

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Verbena Herbal Candies with Vitamin C and D

The latest flavour from the well-known Verbena herbal candies, which contains natural echinacea extract, honey, lemon and added vitamins C and D. Echinacea is an herb that strengthens the immune...

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