News and articles
No compromise!
Date: 2007-03-28 08:00:00
GfK also examined the strategies of retail chains which reflect changing consumer attitudes. While in previous years, consumers accepted the compromise of low price for low quality, today they expect...
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AXE Boost, Anti-hangover and Shock shower gel
Date: 2007-03-28 08:00:00
The body spray version of the highly successful AXE Boost, Anti-hangover and Shock shower gel is here to guarantee you success with the girls. . (In addition to new products,...
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Instant food in the focus
Date: 2007-03-28 08:00:00
The presentation centre of Sealed Air Cryovac near Paris hosted the Packforum® international seminar in November, last year. The event with over 80 participants from 20 countries focused on the...
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IMIGe getting stronger internationally
Date: 2007-03-28 08:00:00
IMIGe with Czech, Hungarian, Slovakian and Polish offices and Sales Activation Solutions (SAS) Lts. have established a new holding under the name POS Media Group. IMIGe used to be owned...
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Structure intact during growth
Date: 2007-03-28 08:00:00
The “price wave” generated by chocolate imports of recent years has not succeeded in changing the structure of the market or weakening the positions of strong brands. The dumping of...
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BILK changing its loading machinery
Date: 2007-03-28 08:00:00
BILK Kombiterminál Zrt. began to change its fleet of mobile loading machinery last year. They purchase two new machines for HUF 300 million. They also made improvements in the software...
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On top of the wave of inflation
Date: 2007-03-28 08:00:00
Consumer prices rose at peak rate in the first months of the year. According to a KSH survey, the average increase in consumer prices was 1,2 per cent in February,...
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Miss Sixty
Date: 2007-03-28 08:00:00
The new fragrance for ladies will convey the brand values represented by Miss Sixty clothing: unique, sexy, provocative, innovative. It is not simply an exciting composition, but a statement about...
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Something wrong with cheap ham
Date: 2007-03-28 08:00:00
Good ham is Hungarian and branded. In short, this is the advice given by the Association of Hungarian Meat Industry before Easter. This also applies to other types of meat...
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Food under scrutiny
Date: 2007-03-28 08:00:00
According to Miklós Süth, national chief vet, food on the shelves in stores and marketplaces is going to be as safe again as it should be. Consumer trust has diminished...
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Winning Zwack spirits
Date: 2007-03-28 08:00:00
Of the ten spirits of Zwack Unicum Nyrt. nominated, 8 received prizes at the World Spirits Award competition held in Klagenfurt. Erdei Szeder és Bodza, Fehér Eper, Érlelt Cigánymeggy introduced...
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Pudding with cream improving its position
Date: 2007-03-28 08:00:00
According to Nielsen, the retail sales of desserts made from milk products increased by 7 per cent in terms of value last year and is over HUF 7 billion. The...
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Wincanton moving into new location
Date: 2007-03-28 08:00:00
Wincanton has moved into new premises of 21,600 square meters in ProLogis Park, in Gyál, near the junction of M5 and M0. Wincanton rents over 172 000 square meters of...
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Transfer prices to be documented
Date: 2007-03-28 08:00:00
The number of international transactions is growing. Hungary is becoming integrated into the EU market end a growing number of international enterprises decide to establish regional headquarters of holding companies,...
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Coccolino Creme
Date: 2007-03-28 08:00:00
The speciality of the new, premium quality Coccolino Creme rinsing concentrates is that their creamy, soft and dense ingredients, known from the world of body lotions give clothes an extra...
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To break conventions
Date: 2007-03-28 08:00:00
Zsolt Mészáros became the marketing manager of Borsodi Sörgyár ZRt. in January 2007. He had spent 13 years with Unilever in various marketing positions. He began his career as a...
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Shrinking costs, growing profits
Date: 2007-03-28 08:00:00
InBev, the largest brewery group in world has published its 2006 results. The organic volume of sales increased by 5,5 per cent last year, while revenues grew by 7,9 per...
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Health and pleasure for several target groups
Date: 2007-03-28 08:00:00
The development of refrigerated milk desserts has been stable and dynamic. Between 2003 and 2006, the market grew by 50 per cent, with the volume of sales near 15,000 tons...
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Growing number of destinations
Date: 2007-03-28 08:00:00
Gebrüder Weiss Szállítmányozási és Logisztikai Kft. achieved a 16 per cent increase in turnover in 2006, maintaining its leading position in South Eastern European grouped forwarding services. They have 170...
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Brands are more important elsewhere
Date: 2007-03-28 08:00:00
Experts from PriceWaterhouse Coopers wanted to find out about the level of brand awareness in three countries of the region. Polish consumer habits are determined by the slow growth of...
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Dove Summer Glow
Date: 2007-03-28 08:00:00
You can emphasise your tan with a smooth glow every day. Dove Summer Glow Shimmering Body Lotion gives your skin an instant shine with a touch of self-tan and helps...
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To be and to be seen
Date: 2007-03-28 08:00:00
András Simon was trained to be a lawyer but had 11 years of of experience as a television journalist when he became the PR manager of Magyar Telekom on 1....
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GFK Group among the billionaires
Date: 2007-03-28 08:00:00
With growth of 19 per cent last year, the GfK Group achieved revenues of over EUR one billion in the fiscal year 2006. Profit increased from 12,6 per cent to...
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Mixed and sandwich type biscuits becoming more popular
Date: 2007-03-28 08:00:00
7 per cent more sweet biscuits were sold last year than a year before that. According to the Retail Trade Index of ACNielsen, innovation played an important part in the...
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MAXITY: small enough for the city!
Date: 2007-03-28 08:00:00
Everybody is in a hurry in the city and we do not like trucks unloading in narrow streets. We would like to see transport vehicles with small turning circles, which...
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Multinationals within walking distance
Date: 2007-03-28 08:00:00
According to dr. Károly Flaskay, managing director of PWC, the rate at which new shopping malls are built seems to be falling. On the other hand, hyper markets seem to...
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Company card
Date: 2007-03-28 08:00:00
The Hungarian subsidiary of one of the leading food companies in Europe, FINDUS AB. began operations in April 2002. FINDUS products include premium quality frozen vegetables, vegetable mixes, instant foods,...
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Looking for cohesion
Date: 2007-03-28 08:00:00
László Kemendy has become the new chairman of the Hungarian Association of Grape and Wine Producers (MSZBSZ). He has been an employee of Törley Pezsgőpincészet since graduating from university in...
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12 Hungarian exhibitors at the London IFE
Date: 2007-03-28 08:00:00
FVM Agrármarketing Centrum Kht. will have a 132 square meter stand for 2 Hungarian exhibitors at the IFE held in London, in area NV5105 of the northern pavilion. An AMC...
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