News and articles
Digital communication is the future
Date: 2007-11-28 08:00:00
Mrs. Csík Dr. Klára Kovács, managing director of Karrier és Stílus Tanácsadó Kft., lead the discussion about the future of communication. Zsuzsa Gábos, media research director of Szonda Ipsos held...
Read more
IFE FOODAPEST: together for the first time
Date: 2007-11-28 08:00:00
According to an agreement between Montgomery International and HUNGEXPO Zrt., the two well-known exhibitions of the food industry have united under the name IFE FOODAPEST. The new event will be...
Read more
Flour, eggs and pasta on top of the price wave
Date: 2007-11-28 08:00:00
Consumer prices showed an average increase of 0.7 per cent in September 2007. According to KSH data, prices were 6.4 per cent up compared to September 2006. Food prices were...
Read more
Against the tide with innovation
Date: 2007-11-28 08:00:00
A number of market changes have been reflected by this year’s Anuga. Innovation seems to be the only means of countering the effects of rising agricultural prices with competition getting...
Read more
Cutlery for loyal customers from SPAR
Date: 2007-11-28 08:00:00
Whereas SPAR had offered special quality WMF kitchen utensils at a special discount to its loyal customers last year, they are offering WMF Boston cutlery sets this year. Bonus points...
Read more
TV getting most of the money spent by the FMCG sector
Date: 2007-11-28 08:00:00
Éva Dancs, researcher of TNS Média Intelligence spoke about the composition of ATL expenditure in the FMCG sector and the relevant trends. Total expenditure by the Hungarian FMCG sector was...
Read more
Important things to know
Date: 2007-11-28 08:00:00
Place: HUNGEXPO Budapesti Vásárközpont Budapest X., Albertirsai út 10., Mail address: 1441 Budapest, Pf. 44; Telephone: 263-6000 Entrance: Gate III. Organisers: HUNGEXPO Zrt., III. Kiállítási Divízió 1101 Budapest, Albertirsai út...
Read more
Cattle for slaughter past the bottom
Date: 2007-11-28 08:00:00
Agricultural Business Research Institute (AKI) constantly monitors trends in the world market of poultry and meat. Data from the Market Price Information system of KSH and AKI can be useful...
Read more
Soós Premio
Date: 2007-11-28 08:00:00
The fragrance and aroma of paprika make this product special....
Read more
Reaching the limits of growth
Date: 2007-11-28 08:00:00
This year’s Anuga broke all records. A total of 163,000 accredited guests were registered from 175 countries. There were 6 607 exhibitors from 95 countries. 83 per cent of the...
Read more
Prize game for debit card holders
Date: 2007-11-28 08:00:00
The autumn promotion of MasterCard Worldwide has begun. Users of the Maestro® debit card will participate in the prize game, with the winner of the main prize being able to...
Read more
Nestea: winter edition
Date: 2007-11-28 08:00:00
A winter edition has been added to the Nestea assortment of ice teas. Nestea Snowy Orange is made from natural black tea extract with orange and clove aroma and honey,...
Read more
Nice and accurate targeting
Date: 2007-11-28 08:00:00
Bertalan Bognár, head of marketing, Mail Division of the Hungarian post Office spoke about the data base gathered from their survey conducted in the spring. The data base can be...
Read more
Swine sector bleeding from several wounds
Date: 2007-11-28 08:00:00
Meat production is becoming increasingly concentrated in Hungary, with less than fifty enterprises generating three-quarters of domestic sales and the major part of export. The Hungarian meat processing industry ceased...
Read more
Half way correction of course
Date: 2007-11-28 08:00:00
The corrective economic measures seen at present in Hungary are being used at a time of economic boom in the EU and also of growing global uncertainty. The deficit of...
Read more
Good communication skills are no longer enough
Date: 2007-11-28 08:00:00
The development seen in the field of technology has not been welcomed too enthusiastically by sales reps. Though registering orders has become simpler and faster, GPS and Internet based monitoring...
Read more
Searching for talent with Becherovka
Date: 2007-11-28 08:00:00
Becherovka ABC Talent competition, the Hungarian offspring of the Austrian Band Contest/International Live Award will begin on 4. November on the A38 Boat with 40 contestants....
Read more
Changes in the in-store world
Date: 2007-11-28 08:00:00
Tímea Pesti, managing director of HL Display and the chairwoman of Hungarian POPAI began her presentation by describing the proportion of impulsive purchases in various sales channels in the UK....
Read more
Mild recession in the poultry sector
Date: 2007-11-28 08:00:00
There have not been many positive developments in recent years for the poultry sector. According to data from the Poultry Product Council, 427,000 tonnes of poultry was sold to industry...
Read more
Animals behind
Date: 2007-11-28 08:00:00
According to KSH data, the prices of agricultural produce were 18 per cent up in August 2007, compared to August 2006. The average price of plant produce showed an increase...
Read more
EuroShop, POS marketing, POPAI
Date: 2007-11-28 08:00:00
In-store marketing is becoming increasingly important. The EuroShop exhibition to be held in Düsseldorf between 23-27. February ban is an excellent opportunity to find out what the latest developments are....
Read more
Management training InBev style
Date: 2007-11-28 08:00:00
InBev, the owner of Borsodi Sörgyár, will continue its world-wide management trainee program in 2008 as well. The objective of the program is to find young people who are qualified...
Read more
New HR director for BAT
Date: 2007-11-28 08:00:00
Zsuzsanna Tóth has been appointed the head of HR by BAT. She is one of the young talents who have participated in complex projects of the market leading tobacco company...
Read more
Cartoon heroes selling products
Date: 2007-11-28 08:00:00
According to Judit Csányi, managing director of Kidz Entertainment Hungary, licensing agreements are still rarely used in Hungary, but the trend is positive. Though using protected figures for advertising campaigns...
Read more
Milk price to continue rising
Date: 2007-11-28 08:00:00
According to Miklós Istvánfalvi, chairman of the Milk Product Council, this year has brought major changes for milk producers. Prices have begun to rise. In July for example, these were...
Read more