In-Food 2000 Kft. - Trademagazin

Promotion of the Year awards presented at a trade conference
Date: 2024-06-17 11:31:27

This year the “Promotion of the Year 2024” awards ceremony took place on 18 April, organised by Trade magazin and bringing together key players from the FMCG sector for the...

Karcsúsodik, de zöldül a gyümölcslé
Date: 2023-11-20 11:42:02

Az elmúlt időszak egyik legfontosabb trendje a gyümölcslépiacon is a fogyasztók egészségtudatosságának erősödése, mely igényt a gyártók különböző releváns innovációkkal, megoldásokkal igyekeznek kielégíteni. Mindemellett megfigyelhető a csökkentett cukortartalmú, valamint hozzáadott...

Through a glass darkly…
Date: 2023-10-12 13:00:14

The past period has put a mirror in front of domestic wholesalers, who have been forced to look at what they are doing right and wrong. Experts say the key...

Waves in the bottle
Date: 2023-07-18 11:55:59

According to the NIQ retail index, mineral water volume sales dropped 1.6% in retail in 2022 if compared with 2021, making up 885 million litres; at the same time value...

A fight, but not a windmill fight!
Date: 2023-04-20 11:04:41

2022 was characterised by both dynamic growth and gradual restructuring in the market of carbonated soft drinks. András Palkó, marketing director of Coca-Cola HBC Magyarország: “In the first half of...

If the lemons are sour…just use them to make lemonade!
Date: 2023-03-03 12:24:25

Nielsen data reveal that fruit juice value sales grew by 11.2% in January-November 2022, but volume sales decreased by 6.6%. The like-for-like sales drop was even bigger in the last...

Efficiency increasing to the extreme
Date: 2023-01-31 10:43:07

Today’s challenges, such as growing motor fuel and energy prices, inflation, supply problems and the drop in consumption make many actors in retail and wholesale trade review their operations. Let’s...

New kinds of challenges in the fruit juice market
Date: 2022-10-19 10:33:01

Anita Pusztai, Sió-Eckes Kft.’s marketing director reported that sales were up 10% in the fruit juice, nectar and drink (FJND) market in 2022. “Sió-Eckes preserved its stable market share and...

Mineral water is washing the category’s boundaries away
Date: 2022-07-06 09:22:35

András Palkó, marketing director of Coca-Cola HBC Magyarország informed our magazine that mineral water value sales were up a moderate 2% in retail in 2021; volume sales dropped 1.8% from...

Vöslauer Balance Juicy
Date: 2021-11-08 07:32:56

Every Vöslauer Balance product (strawberry-pepper, red grape, raspberry-lemon) has become Vöslauer Balance Juicy. Thanks to the renewed Balance Juicy flavours, consumers can enjoy an even fruitier refreshment. The products are made with...

The art of renewal
Date: 2021-10-06 15:58:02

Wholesalers had a hard time during the pandemic. Restrictive measures came one after the other, production slowed down, it was very difficult to keep the supply chain alive and the...

Magazine: Let’s pour clean water into the glass!
Date: 2021-09-22 10:35:40

Szentkirályi Magyarország’s value share of the mineral water market strengthened further in 2020, a year when the natural mineral water market contracted due to the pandemic. Marketing director Nikolett van...

Shoppers expect more from flavoured waters
Date: 2021-07-01 10:25:46

According to the Hungarian Mineral Water, Fruit Juice and Soft Drink Association (MÁGYÜSZ), flavoured mineral water sales fell by 18 percent in 2020. The reason behind this sales drop was...

Waves coming and going in the fruit juice sea
Date: 2021-04-16 08:00:56

In the 1st quarter of 2020 the experts of Sió-Eckes Kft. observed dynamically growing value and volume sales in the FJND market. Sales were also increasing in the June-September period,...

Magazine: Spreads fighting for a place on the knife
Date: 2021-04-14 07:27:25

In 2020 margarine, butter and other spread retail sales increased by two-digit numbers in the spring period; however, in the HoReCa sector demand fell for these products. Although in the...

Mineral waters going greener
Date: 2020-08-03 10:46:03

According to András Palkó, marketing operations manager of Coca-Cola HBC Magyarország, mineral water volume sales were up 4.6 percent in 2019 and value sales augmented by 7.2 percent in the...

Spicy evenings
Date: 2020-07-28 09:23:56

Barbecues are the driving force behind the considerable sales growth in the spice, marinade mix and sauce categories. According to Brigitta Kosaras, brand manager of Nestlé Hungária Kft., spice mixes...

Changing consumption habits in the fruit juice market
Date: 2020-01-17 09:05:18

After record sales in 2015, last year brought a slowdown in the expansion of the fruit juice market. This more moderate performance had to do with the 5-percent average price...

Magazine: Let’s drink a bit of fruit
Date: 2019-08-12 07:09:21

In 2018 the fruit juice market produced a record-breaking, more than 10-percent value sales growth. Adrienn Papp-Zelena, Sió-Eckes Kft.’s trade marketing coordinator told: the sales growth of market leader SIÓ...

Magazine: Hungarians not only preach water, they drink it too – and they drink a lot!
Date: 2019-04-24 07:23:20

Last year value sales in the mineral water market grew by 10.5 percent and volume sales increased by 3.5 percent. Szentkirályi-Kékkúti Mineral Water Kft. had a record sales performance: sales revenue...

Magazine: Thirst quenchers in many flavours
Date: 2018-04-12 07:49:05

According to data from the Hungarian Mineral Water, Fruit Juice and Soft Drink Association, per capita mineral water consumption keeps growing in Hungary, and in 2017 it reached 125 litres...

Magazine: Health-consciousness is spreading in the fruit juice market
Date: 2018-03-22 07:35:49

In the summer period demand increases for juices with low fruit content, while in winter the products with higher fruit content are popular. According to Gábor Ivády, commercial excellence leader of Coca-Cola...

Magazine: Fruit juices rich in fruits and vitamins
Date: 2017-11-30 07:38:48

Coca-Cola Hungary’s experience is that the fruit juice market continued to grow this year. Commercial excellence leader Gábor Ivády told that in the summer fruit juices with a lower fruit content...

Magazine: Canned hits
Date: 2017-09-04 07:22:47

The canned food category is undergoing a rapid modernisation process. Products became healthier in the last two years and packaging solutions are now easier to use. Unfortunately, the prices of product ingredients...

Promotion of the Year awards presented at a trade conference Date: 2024-06-17 11:31:27

Karcsúsodik, de zöldül a gyümölcslé Date: 2023-11-20 11:42:02

Through a glass darkly… Date: 2023-10-12 13:00:14

Waves in the bottle Date: 2023-07-18 11:55:59

A fight, but not a windmill fight! Date: 2023-04-20 11:04:41

If the lemons are sour…just use them to make lemonade! Date: 2023-03-03 12:24:25

Efficiency increasing to the extreme Date: 2023-01-31 10:43:07

New kinds of challenges in the fruit juice market Date: 2022-10-19 10:33:01

Mineral water is washing the category’s boundaries away Date: 2022-07-06 09:22:35

Vöslauer Balance Juicy Date: 2021-11-08 07:32:56

The art of renewal Date: 2021-10-06 15:58:02

Magazine: Let’s pour clean water into the glass! Date: 2021-09-22 10:35:40

Shoppers expect more from flavoured waters Date: 2021-07-01 10:25:46

Waves coming and going in the fruit juice sea Date: 2021-04-16 08:00:56

Magazine: Spreads fighting for a place on the knife Date: 2021-04-14 07:27:25

Mineral waters going greener Date: 2020-08-03 10:46:03

Spicy evenings Date: 2020-07-28 09:23:56

Changing consumption habits in the fruit juice market Date: 2020-01-17 09:05:18

Magazine: Let’s drink a bit of fruit Date: 2019-08-12 07:09:21

Magazine: Hungarians not only preach water, they drink it too – and they drink a lot! Date: 2019-04-24 07:23:20

Magazine: Thirst quenchers in many flavours Date: 2018-04-12 07:49:05

Magazine: Health-consciousness is spreading in the fruit juice market Date: 2018-03-22 07:35:49

Magazine: Fruit juices rich in fruits and vitamins Date: 2017-11-30 07:38:48

Magazine: Canned hits Date: 2017-09-04 07:22:47