News and articles

Information, hunger

Mella Frewen, general secretary of CIAA, expressed special appreciation at the press conference for the work of the Hungarian platform in introducing RDA labelling, as it is their mission to...

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Looking for a way out

Open and constructive discussion took place at the roundtable conference organised by the Milk Product Council and SOLE-MiZo. The 75 participants were trying to work out the best conditions for...

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Palinka speciality by Törley

Szent István Korona Muskotályos Törkölypálinka is made from selected muscatel flavour grapes....

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Mineral water with crystals

Bottles decorated with Swarovski crystals have been introduced by Szentkirályi Ásványvíz Kft. The label of the limited edition mineral water is decorated with 47 crystals of 2 millimetre size....

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Minute prices on top

The story of Plus began in Germany in 1972. Within a short time, there were a thousand Plus stores. Their expansion in Eastern Europe began in 1992. In 2000, Plus...

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EuroShop: all that is important for stores

According to Szilvia Máté, representative of the Düsseldorf exhibition in Hungary, a record number of exhibitors will attend the EuroShop event to be held in Düsseldorf between 23-27. February. 55...

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Successful concepts

The first Red Lion tea house was established in 1999. Since then, the concept of the tea house has become enormously successful with Red Lion gradually becoming a franchise brand....

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Menta resturant, Pécs

The opening page is transparent like a throwaway. It is a good thing they have the weekly menu here. Letters could be bigger. The menu system is clear and easy...

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Master Good keeping pace

In 2007, Master Good Kft. enhanced its position in the retail market by getting a number of new products listed by practically all the major retail chains and substantially boosting...

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Carrier and style: related notions

Karrier és Stílus Kft. held a conference about the notions used in its name on 11. December. Mrs. Csík dr. Klára Kovács, managing director of Karrier és Stílus Kft. spoke...

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Special Grand Marnier

Only 60 bottles of the latest, limited edition Grand Marnier are to be marketed under the name Lounge Edition 2007 by Pernod Ricard Hungary Kft. The design of the bottle...

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Attractive and capable bartenders

The II. Campari Miss Catering and Beauty Bartender Contest was held in the Kaméleon Klub, on 10 December. 12 beauties entered the contest which consisted of 3 rounds....

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Super year ahead following a good year

The main topic of the event was the new way of thinking in commerce with 82 lectures delivered by over a hundred presenters. Rewe is the third largest retail enterprise...

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Penny carries on

The first domestic food discount store chain is still expanding. Every settlement with a population of over 6,000 is a potential location for them. Penny stocks over one thousand basic...

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Brands coming to life in stores

Hostess promotions are the biggest “events” that take place inside stores. What are the details which need to be taken into consideration in order to make such events truly effective?...

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Four out of five people have tea at least once a week

According to a GfK Hungária survey, 44 per cent of people drink tea every day, while 81 per cent consumes tea at least once a week. Tea consumption habits are...

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Fresco, Budapest

Elegant restaurant with many foreign guests, which does not really need a web site. Not many ideas, bad photos, not too much information, in only Hungarian and English. The menu...

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The secret of real wiener schnitzel

Gathering information and being well informed is essential today, in our accelerated life. We must be familiar with the market we compete in and consumers are also increasingly familiar with...

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Eventful end for the year in the market of sweets

Austerity measures do not seem to have had much effect in the market of sweets, with supply showing dynamic growth. The expanded assortments of Bonbonetti Choco Kft., Nestlé Hungária Kft....

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Not enough POS accept cards

According to a survey conducted for MasterCard®, significant changes have taken place in the way we use debit cards, in the last five years. While only 31 per cent of...

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Bomba at Sió-Eckes

Sió-Eckes Kft and Büki Üdítő Kft, the manufacturer of Bomba! energy drink have entered into strategic co-operation. In January 2008, Sió-Eckes Kft. is to become the exclusive domestic distributor of...

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Nielsen: ways to be different

A presentation about consumer expectations in retail was held by Sabine Schnell, director of Nielsen retail services in Germany. Retailers in the future will try to be distinctive compared to...

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Auchan: three years of development in sight

Though Auchan did not open any new stores last year, it is possible that they will open two this year. They spent 2007 preparing their workforce for the period of...

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Superior entertainment

Organising events is an ancient activity which has matured over the centuries both in terms of technology and human resources. According to György Pártos, strategic director of Creamteam, success can...

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Laying the table for the future

Many roadside restaurants still use pacal and goulash as the primary call words and many guests still identify quantity with quality. On the other hand, the proportion of guests who...

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Changes in taxation in 2008

Let us see what are the changes in tax regulations that will have an effect on the HoReCa sector. Rules related to tax allowances have been amended. Basic and supplementary...

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Bonbonetti Classic & Bonstick

The renewed Bonbonetti wafer product line is to be expanded. In addition to wafer sticks filled with peanut cream, popular cocoa cream flavours will also be available....

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Drawings for Lapland

The main prize for the Santa Claus prize game of Storck Hungária Kft. was drawn on 6. December. Buying at least 200 grams of Toffifee and submitting a drawing was...

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World of commerce in Hungary

“World of commerce – Episodes from the history of Hungarian commerce” is the title of a book by Anikó S. Nagy published in December. The “World of Commerce” draws attention...

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Billboard companies joining forces

A strategic alliance has been formed by six advertising companies at the end of November. The companies which provide outdoor advertising services intend to co-ordinate their efforts in serving clients....

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