Company and Personal News
Spar promoting consumption of fruits and vegetables
Date: 2008-11-16 08:00:00
Spar Magyarország has agreed to co-operate with FruitVeB in their „Naponta 3×3 az egészségért!” program, participating actively in an in-store promotional campaign for fruits and vegetables. The promotion will also...
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Faith in ourselves instead of pessimism
Date: 2008-11-16 08:00:00
Herman Verstraeten, the new CEO of Unilever Central Europe is back in the region after seven years in Russia. He sees tremendous progress compared to the situation seven years ago....
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Dairy products focusing on health have potential for growth
Date: 2008-11-16 08:00:00
Though the market of dairy products had expanded in 2007, it has started to shrink in the first 8 months of 2008, mainly as a result of higher prices. There...
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Market shrinking as a result of rise in the price of materials
Date: 2008-11-16 08:00:00
The FMCG market has shrunk by 3 percent in terms of value and 7 percent in terms of quantity in the past 12 months. Demand has shifted from premium products,...
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HUNGAROPACK – for the 25th time
Date: 2008-11-16 08:00:00
81 nominations have been submitted for the 25th HUNGAROPACK Packaging Competition by 40 organisations. The five nominations achieving the highest scores (awarded by a jury) have been awarded the HUNGAROPACK...
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Christmas tricks to boost sales
Date: 2008-11-16 08:00:00
It is worth taking another look at category roles in connection with the Christmas season. The Christmas campaigns with armies of Santa Clauses employed to find out what children want,...
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Third in the world
Date: 2008-11-16 08:00:00
Metro is the third largest retail company in the world after Wal-Mart and Carrefour, with 2,400 units world-wide in 31 countries and 270,000 employees....
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Momentum from Knoppers
Date: 2008-11-16 08:00:00
A TV campaign was launched by Storck Hungária Kft for the Knoppers wafer in September. With its healthy ingredients, Knoppers is expected by the company to become a dominant product...
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The value of reputation
Date: 2008-11-16 08:00:00
According to a survey conducted by Weber Shandwick with Figyelő and Szonda Ipsos, reputation is estimated by Hungarian CEO-s to account for 50 percent of market value. This is less...
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Government regarding fruits and vegetables as key sector
Date: 2008-11-16 08:00:00
Though the weather has been favourable for the production of fruits and vegetables this year, the prices farmers had dreamt of remained dreams. According to farmers, a HUF 100 billion...
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One out of ten carbonated beverages are low calorie
Date: 2008-11-16 08:00:00
Demand for carbonated soft drinks has not changed substantially in recent years. The total value of the market is HUF 1110 billion at present. The global health trend is reflected...
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Cost saving innovations in machinery
Date: 2008-11-16 08:00:00
Innovation in technology for the food industry has accelerated in recent years. Innovation is aimed primarily at reducing operating costs. Economy is a priority in both energy consumption and the...
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Night shift successful
Date: 2008-11-16 08:00:00
In our July edition, we reported about the night of displays when the Hungarian section of POPAI organised the installation of three unusual displays during the night in the INTERSPAR...
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Mio: up-dated and integrated
Date: 2008-11-16 08:00:00
Free updates for the MioMap 2008 and Mio More Desktop software have been made available by Mio for its users. Owners of Mio Moov 200, 300, and 330 can now...
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New EXPO under construction in Budapest
Date: 2008-11-16 08:00:00
The most modern and prestigious exhibition centre in Europe is under construction in Budapest. Apart from its futuristic architecture and state of the art technology, the EXPO area in the...
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Purchasing power divided in the case of fruits and vegetables
Date: 2008-11-16 08:00:00
A good assortment of fresh products is an especially important consideration for Hungarians in choosing a store. According to the Nielsen ShopperTrends survey, spending on fresh products grew substantially in...
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Difficult year for breweries
Date: 2008-11-16 08:00:00
Sales of bottled beer increased somewhat, while sales of draught beer dropped slightly last year. Demand for alcohol-free beer continued to shrink. The import of premium beers increased substantially. Members...
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Prices dropping since August
Date: 2008-11-16 08:00:00
Average consumer price remained unchanged in September 2008, compared to August, but was up by 5.7 percent compared to September 2007. Food prices were down by 0.1 percent compared to...
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Digitalisation of in-store communication
Date: 2008-11-16 08:00:00
As the Hungarian subsidiary of POS Media Europe, POS Media Hungary has been the market leader in the development of effective in-store communication tools for 10 years, focusing on POS...
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Wine from Lekkerlandnál
Date: 2008-11-14 00:00:00
As supplier of the gas station Lekkerland has to refresh its sortiment continously. In this retail chanel the specilities, the unique products are better to shop as on other markets....
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Tesco-IBUSZ Common Chirstmas Game
Date: 2008-11-14 00:00:00
The costumers, who buy something in value minium HUF 500 in the Tesco small shops, can take part at the competition, where the main prize is a travel from the...
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Jamie Oliver's products in Hungarian Spar units
Date: 2008-11-14 00:00:00
From today the famous chef's food and non food products are buyable in Interspar and Kaiser’s shops. Spar always combinates in its wide sortiment the high quality and the fastidiousness....
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Wal-Mart cut forecast
Date: 2008-11-14 00:00:00
No. 1 retailer reported third-quarter profit grow by 9.8%, but said a stronger dollar would squeeze its full-year profit. Wal-Mart logged operating income of $3.03 billion, or 77 cents a...
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GlaxoSmithKline Kft. is the best workplace in Hungary
Date: 2008-11-14 00:00:00
According to the common research of business daily Vilaggazdasag and Hewit „Best Workplace in Hungary” the employees of GSK (in the BEs category) and of Qunitiles Magyarorszag (in the SMEs...
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Special outdoor campagne for Twinnings
Date: 2008-11-14 00:00:00
According to mediainfo.hu a hughe coffee-cup drives trough Budapest. On the Podium car of Celcsoport Media stands a 2×2 m big Twinings tea-cup, rounded by real grass. Maresi Foodbroker Kft....
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Kraft Foods to close Brasso chocolate plant
Date: 2008-11-14 00:00:00
International giant Kraft Foods will shut down its chocolate factory in Romania and lay off its 440 employees next year, saying it can no longer expand at its current location....
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Prices jump up in Latvia
Date: 2008-11-13 00:00:00
In the 27 member states of EU according to the harmonized data the annual inflation was 4.2% in September 2008 compared to September 2007. The lowest annual rates were observed...
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Solid grow at the consumer prices
Date: 2008-11-13 00:00:00
In October 2008 consumer prices increased by 0.2% compared to the previous month and rose by 5.1% compared to October 2007. In the first ten months of 2008 the average...
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