Tag "Rossmann"

Conscious customers will benefit from the new feature of the Rossmann webshop

Rossmann Online Drugstore now offers a new feature to customers interested in conscious shopping: 22 new product rating categories have been created, which can already be found in the descriptions...

Read more

Growing demand for promotional leaflets online

As a member of the Offerista Group, Prospecto.hu makes sure that users can find all the promotional leaflets at the same place online. The group reaches nearly 40 million European...

Read more

Rossmann opens its futuristic flagship drugstore

Rossmann revealed its new flagship drugstore in one of the largest shopping centres in Europe in Poland, Lódz. The drugstore chain highlighted the opening of its new store as ‘its...

Read more

Rossmann lipstick effect

Rossmann is coming out this summer with three special BEAUTY magazines on a variety of beauty treatments to meet the “lipstick” effect of the post-pandemic relief period to meet the...

Read more

Wrinkle filling with the best of nature

Diadermine’s latest innovation, the Lift + BOTOLOGY, has arrived in Hungary. The brand’s first product line with 92% natural ingredients helps to rejuvenate the skin with a wrinkle-filling effect. Our...

Read more

New presidency for the Hungarian Marketing Association

On 13 May the Hungarian Marketing Association (MMSZ) held an online general meeting. The members voted with yes to a bigger, 16-member presidency as of June. MMSZ has nearly 200...

Read more

PLMA news

FMCG retail is a pillar of social stability Last time PLMALive.eu, the monthly video magazine of the Private Label Manufacturers Association was about the influence of COVID-19 on European retail,...

Read more

Cool moms save hundreds of thousands in the first three years

Nowadays, it is no longer a question of taking care of our environmen. Let’s see what we can do ourselves. Having a baby is often not really environmentally friendly, and...

Read more

You can receive Rossmann’s online order at the drugstore

A total of 44 stores in Budapest and its agglomeration also receive packages ordered at the Rossmann Online Drugstore. Rossmann’s drugstore chain has introduced an innovation that is welcomed by...

Read more

The first Rossmann store in Hungary has been renewed

Twenty-six years is also a huge development in the history of a company. This is nicely symbolized by Rossmann’s Jerikó Street store, which opened its doors to Hungarian shoppers in...

Read more

The first Rossmann store in Hungary has been renewed in Debrecen

1993 was an ideal year for business investment. After the change of regime, the market opened up, and Western companies began to take an interest in the untouched “Eastern bloc”....

Read more

Growth management on a digital basis

At the end of November the year’s last Ecommerce Meetup was organised and the topic was growth management. Fruzsina Donáth from SmartCommerce Consulting gave a brief overview of building an...

Read more

Magazine: Differing trends for discount supermarkets

Sales by discount supermarkets only increased by 0.1 percent in Germany in the first half of the year. Low prices attract German consumers less than they used to – reported...

Read more

More than 1,000 types of Rossmann branded products are labeled “without microplastics”

This year, Rossmann’s new “without microplastics” product designation will be used on all self-branded cosmetics brands that do not contain microplastics. Most branded products did not contain microplastics even before...

Read more

Magazine: Weight loss products dominate in the market

Most of Scitec Magyarország Kft.’s products in the OTC market belong to the dietary supplement category. Roland Schuster, the company’s senior brand manager told our magazine that such products include...

Read more

Rossmann launches a VIP program

The Rossmann+ loyalty program will be renewed so you can shop at even greater discounts now. Purchases required for Bronze, Silver and Gold membership begins on 1 October, 2019, and...

Read more

NO microplastics – by ROSSMANN

In the future the product marking we introduced this year, ‘NO microplastics’, will appear on every ROSSMANN cosmetics brand (scrub, shampoo, shower gel) that doesn’t contain solid microplastics or liquid...

Read more

Magazine: The 3rd GREEN BRANDS Academy: What makes a brand green?

At the 3rd GREEN BRANDS Academy on 5 June the speakers agreed: ecological operations make a brand green, but it is also crucial to inform the public – in a...

Read more

Sustainability developments: dm and Rossmann

German-based drugstore operators dm and Rossmann, along with clothing retailer Globus, launch information campaign on waste separation and waste reduction on behalf of the Recyclate Forum. On 25th July, German-based...

Read more

Magazine: Experiences motivate shoppers

In connection with the ‘Most successful promotion of the year’ competition, Kantar-Hoffmann conducted a qualitative consumer survey with 4 focus groups that consisted of 23-35 and 36-55 year old Budapest...

Read more

Try it before you buy it! Brands can be tested at the weekend at the BRAND TESTER Park

The speedy expansion of webshops made shopping more convenient and faster – whether it was clothes, food or services. The only downside is that we can’t try the products we...

Read more

Which brand you have on your playlist

Rossmann gathered serious fans with its latest advertising music. The main sponsor of the Brand Tester theme park, which reopens on 22 June achieved a great success that their song...

Read more

Good sales results featured in this year’s FMCG retailer ranking

Trade magazin traditionally publishes its FMCG retailer ranking on the first workday in June. The good sales results of former years improved further last year. Although there was no change...

Read more

Even nicer stores and better sales results from Rossmann

Last year Rossmann celebrated 25 years in Hungary. Our magazine interviewed managing director László Flórián. Which were the most important events and results for Rossmann in 2018? – Obviously the main...

Read more

The best stores honoured for the fourth time

The jury selected the winners of the SuperStore 2018 competition in 15 categories. This prize rewards points of sale created with the most innovative concept, honouring those solutions which meet...

Read more

The drug market is concentrated

The three major drugstore chains acquired nearly 90 percent stake in the domestic retail perfume market – Világgazdaság Online wrote. Last year, 696 businesses were dealing with perfume retail trade...

Read more

Barnängen: product launch and charity project

Swedish skin care brand Barnängen launched a charity project: between 1 October 2018 and 31 March 2019 from the price of every Barnängen product sold in Rossmann, DM, Müller and...

Read more

One word is enough

On 6 September members of the Trade Marketing Club gathered to listen to presentations about unusual promotion campaigns, special product displaying ideas and new-type communication strategies. Each strategy presented started...

Read more

FMCG sales are growing dynamically online too – 15th E-commerce Conference, 5-6 June 2018, Visegrád (Part 3)

On the second day of Ecommerce Hungary’s conference the FMCG sector was analysed at a roundtable discussion, which was moderated by Zsuzsanna Hermann, our magazine’s editor-in-chief. She pointed it out...

Read more

Rossmann opened its second largest store in Hungary

The Rossmann opened its 208th shop in the Aréna Mall in Hungary, which is waiting for the buyers on about 600 square meters. The new business is the second largest...

Read more
Oldal