Tag "GKI Digital"
Magazine: BrandFestival: Value creation in the future
The 2-day BrandFestival is 20 years old this year. Behavioural economics expert Richárd Bóna told in his presentation that scientific results offer innumerable opportunities for marketing and communication professionals to...
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Online retail: The big picture
In early November Chain Bridge Club members gathered and listened to Norbert Madar, the head of GKI Digital talking about how COVID changed the relationship between online and offline retail...
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GKI Digital: Over 60,000 HUF for this year’s Christmas gifts
While last year’s Christmas was more limited due to the coronavirus and most of the gift purchases were transferred to online stores, this year we would like to give gifts...
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GKI Digital: E-commerce on the move
After the results of the first half of 2021, online retail which has expanded through the pandemic is capable of keeping its dynamism. According to the online retail index of...
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GKI Digital: Christmas gift package will exceed 60,000 HUF this year
This year, the average amount for Christmas gifts is 60,411 HUF, which is a 15.5 percent increase compared to the 52,300 HUF of last year. Spendings on Christmas gifts can...
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Magazine: The challenges of an omnichannel sales strategy in 2021
In the last year and a half the COVID-19 pandemic speeded up processes in retail trade that had already started earlier. The new shopping habits that formed during this process...
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The future starts in the present: Future Trade conference
Early September Budapest was the host of the Future Trade e-commerce conference. There were nearly 50 speakers and a dozen exhibitors at the trade event. Márk Kocsis, managing director of...
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One in two workers also drinks coffee while working – take a coffee break on World Coffee Day!
World Coffee Day is believed to be celebrated just a week after the arrival of astronomical autumn, as a way of reminding ourselves that we need to work again. Although...
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The Scandinavians drink the most coffee in the world, the Hungarians drink a quarter of that
According to statistics, people drink more than 2 million cups of coffee a day in the world, most of them Scandinavians, while barely consuming it in Africa and Central America....
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Jófogás+GKI: This is the kind of benefit blue-collar workers want
More than 5,700 people completed the joint representative labour market research of Jófog and GKI Digital, the market leader in blue-collar job advertisements, during July and August. Based on the...
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(HU) Továbbra is lendületben az online piac: erős első félévet zártak a hazai webáruházak
Sorry, this entry is only available in Hungarian....
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Magazine: Online retail leaped forward 3 years
Norbert Madar, GKI Digital’s lead consultant has defined what e-commerce is: every order placed online, irrespective of the place of payment and collection, qualifies as online sales in the surveys...
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GKI Digital is focused on the Hungarian online retail market
The concentration of the Hungarian online retail market is indicated by the fact that last year the online turnover of the three largest domestic e-merchants exceeded 200 billion HUF, while...
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Exciting 15 months from a market researcher’s perspective
On 15 April Trade Marketing Club (TMC) organised its popular market researchers meeting online. This year 145 participants registered for the free event. Zsuzsanna Hermann, one of the club’s founders...
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Three years forward in one year
According to the latest survey of GKI Digital and Árukereső.hu, domestic e-commerce sales surged by a record 45 percent and reached HUF 909 billion in 2020. The coronavirus pandemic speeded...
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That’s where e-commerce is standing now
In 2020, domestic online retail sales increased by 45% to HUF 909 billion. On the basis of the figures, it can now be stated that the online market, which initially...
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GKI Digital: a record 45 percent increase in online retail sales last year
Domestic online retail reached a gross annual turnover of 909 billion HUF last year, which was a record 45 percent higher than the 2019 level, according to the latest joint...
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Traffic of web stores is jumping due to store closures
Last year’s 38-40 percent growth this year may be repeated on a higher base in e-commerce – Világgazdaság Online wrote. The two-week store lock acts as a catalyst for web...
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Business Days 2020 – Our conference wasn’t cancelled…Vol. 3
On Thursday morning Bálint Zsinkó, a member of the Chain Bridge Club and Zoltán Fekete, secretary general of Branded Goods Association Hungary were the moderators. Governments and rooms for manoeuvre...
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GKI Digital – Árukereső.hu: E-commerce continues to rise
Although there is still a good month left from 2020, it is now clear that the online market has become one of the winners of the coronavirus pandemic within commerce....
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According to a survey, active internet users will spend more than 50,000 forints on Christmas presents this year
This year, active Internet adults spend an average of 52,300 HUF on Christmas presents, 8 percent more than last year, but the number of recipients is narrowing due to the...
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More and more Hungarians are buying from foreign webshops
The number of online purchases and customers in Hungary is growing year by year, 3.3 million of the adult population buy online and more than 2 million of them have...
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Coronavirus pandemic generated record-level sales growth in e-commerce
According to a joint survey by GKI Digital and Árukereső.hu, in the first six months of 2020 domestic online sales exceeded gross HUF 355 billion, which constitutes a 35-percent growth...
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Domestic e-commerce saw record growth, according to a survey
Due to the coronavirus, domestic e-commerce achieved a record annual growth of 34.8 percent and a gross turnover of 355 billion HUF in the first 6 months, according to research...
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Magazine: 2020 is a digital turning point
In March – before the start of the coronavirus pandemic – GKI Digital published the sales results of Hungarian online retail in 2019: total online retail sales neared net HUF...
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The total value of online purchases increased by more than a third, according to a survey
Compared to the same period of last year, the amount of online purchases in Hungary increased by 34 percent in the second quarter and reached 188 billion HUF, according to...
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Firsthand information from market researchers: The first online TMC meetingPopai
There were nearly 70 participants at the online club meeting organised by Trade magazin, Trade Marketing Club (TMC) and POPAI Association on 23 April. Trade magazin’s managing director and editor-in-chief...
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Online sales are thriving
Because of the extraordinary situation, for the first time Ecommerce Hungary organised its professional meetup on an online platform. The topic was the relationship between the global pandemic and e-commerce....
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The online sector is the big winner of the pandemic
In mid-March 2020, the coronavirus redrawn the everyday life of Europe and Hungary overnight. Most people were completely unprepared when, almost simultaneously with the outbreak of the epidemic in Hungary,...
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GKI Digital: online retail business grew by 21.4 percent in the first quarter
E-merchants fulfilled about 9.9 million domestic orders in the first quarter, with a gross value of 149.6 billion HUF, which represents an increase of 15.9 percent in the number of...
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