News and articles

New cameras presented by Axis at IFSEC

A number of new network cameras were presented by Axis Communications at the IFSEC exhibition held in Birmingham-in May, including the award winning P3301 model. Axis is celebrating its 25th...

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The Code and VAT on the menu

A two hour discussion has been held by members of Márkaklub (the Brands Club) and Márkaszövetség (the Brands Association) with invited guests about the conflict evolving in connection with the...

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IT sneaking into stores unnoticed

In modern stores, we are becoming users of sophisticated IT systems without even noticing it. In some countries, advanced digital systems have already invaded stores, with IT systems making shopping...

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Global pioneers

Every year, several thousand new beverages –many of them spirits – appear on the shelves world-wide, including some really new products. Death’s Door, the first mass produced white whiskey is...

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Sága Falni jó! termékcsalád

New products have been added to the well known and popular Falni jó! product line....

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The trend is unconventionality

Another meeting has been held by the Trade Marketing Club recently, dedicated to the topic of “ Extreme solutions in trade marketing”. Erika Pintér, managing director of Trend Budapest spoke...

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Toffifee-circus on children’s day

Toffifee joined the events organised for children’s day for the first time this year. A real circus was brought to Városliget by Toffifee with clowns, jugglers and magicians. A coupon...

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Growth by SPAR group

Revenues of the Spar group were up by 6.3 percent in 2008, reaching EUR 27 billion. Consolidated revenues of the Hungarian SPAR chain were up by 31.5 percent in 2008,...

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Invitel opening high tech data centre

A state of the art new 1,500 square meter server centre has been opened by Invitel. The biggest advantage of Datacenter is that it allows companies to reduce their costs...

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Code against multinationals?

Hungarian farmers have been waiting for the government to help them in improving their one-sided position in bargaining with multinationals since our accession to the EU. The drastic drop in...

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A touch of the future

The futuristic GINNT Expo was held on 10-11.June. The “Eat the code!” campaign conducted by the main sponsor GS1 and Kitchen Budapest had been highly successful in promoting the event....

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One hotel – ten thousand suppliers

The majority of the suppliers of Fairmont Royal York hotel in Toronto supply honey, because they are bees. Three beehives have been installed on the roof. The project has several...

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Dove Supreme Bársony Szépség Testápoló és Krémszappan

It provides the soft sensation of velour with its especially rich moisturising ingredients....

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Crisis also an opportunity

A professional forum was held by Karrier és Stílus Tanácsadó Kft on 20. May, under the tittle “Boost sales-meet your objectives”. Eszter Melisek from Nielsen spoke about market trends in...

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Guinness record with Loctite

The Guinness World Record for the heaviest vehicle lifted using glue has been broken by Henkel. It has taken only 9 drops of Loctite Super Attack to lift the two...

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It is good to work for Wrigley Hungária

Wrigley Hungária Kft. finished in 7th place in the Best Employer to Work for survey conducted by The Wall Street Journal Europe in the CEE region in 2008–2009. The survey...

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New momentum for Házi Piros Paprika

An integrated promotional campaign is to be conducted by Házi Piros Paprika Kft. in the summer of 2009 to support the Házi Arany brand. The conventional “buy and win” concept...

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Looking for a way out in New York

Excessive production when 50 000 people die of starvation every day? Food safety when GM food is the most practical means of feeding the poor? Protectionism when globalisation should be...

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“Joint” success

According to a survey by Magyar Bormarketing Kht and MT Zrt., 90 percent of the retailers and restaurant owners participating in the Wine Wednesday campaign would participate again. The six...

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Ice cream UFO

Russian scientists have worked out a special stabiliser which prevents ice cream from melting. The special ice cream which turns into a gel rather than melting upon being heated has...

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Dove Supreme Cream Oil Virágos Kényeztetés Krémtusfürdő

A rich mixture of cream and oil with a vibrant fragrance....

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Intense interest displayed towards Anuga

According to Peter Grothues from the Cologne Fair, interest displayed towards this year’s Anuga to be held between 10-14. October is as intense as usual. Over 6 000 exhibitors are...

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Two new flavours in the Cappy product line

A pear flavour with 33 percent fruit content and a 100 percent orange flavour without flesh has been added to the 1 litre size Cappy product line, bringing the total...

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CSR Saloon with Honfoglaló

A forum was held by B&P CSR Management under the title CSR Szalon in May, which focused on the crisis and on improving the efficiency of social responsibility projects. The...

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World famous BOLS vodka in modern bottle

BOLS Vodka has a new bottle which complies with modern design trends, but retains its traditional design elements as well....

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Possibility of revival for Hungarian gardening

Gardening is the most diverse sector within agriculture. A program for the modernisation of the gardening sector has bee prepared by FruitVeB (the Hungarian inter-trade fruit and vegetables organisation). According...

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László Murányi, new chairman of MFSZ

László Murányi, CEO of Coop Hungary Zrt was elected the new chairman of the Hungarian Franchise Association on 27. May. According to the new chairman, franchise has become more important...

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Umbrella trick

Cocktail umbrellas have some practical functions as well. On open terraces, they provide some shade which helps to delay the melting of ice cubes and also slow down the evaporation...

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SIÓ fresh&fruit

The real thirst quencher for this summer, made from real fruits, without preservatives....

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Changing supply and demand

Michael Gerling representing the German Food Retail Union, a founder of Anuga, pointed out a number of important trends. In his opinion, intensive concentration in the European retail sector is...

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