News and articles
Agricultural “triple” in Hungexpo exhibition centre
Date: 2009-03-05 08:00:00
The Agro+Mashexpo, Vineyard and Winery and Hungarian Garden exhibitions held between 28-31. January broke records both in terms of attendance by foreign exhibitors and size, with a total of 260...
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Vitamins from pharmacists and agents
Date: 2009-03-05 08:00:00
According to a survey conducted by GfK LHS Healthcare and data from Consumer Tracking, consumers still regard vitamins as an important means of maintaining health, though sales have dropped in...
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Discrete design, accurate information
Date: 2009-03-05 08:00:00
There are 3.3 million people in the 50 + age group in Hungary. A growing number of companies have special offers for this group. Charlotte Cosmetic Magyarország Kft. offers many...
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Another straw …
Date: 2009-03-05 08:00:00
Gluttonous Thursday has proven that Hungarians will fill restaurants when they are offered a favourable price. Pricing should be considered carefully, as restaurant prices might be too high at present....
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Tempora muntantur…
Date: 2009-03-05 08:00:00
„Times are changing and we are changing with them”. Now, that we are facing difficult times, it is worth taking a look at what changes we should make in order...
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Unilever termékek
Date: 2009-03-05 08:00:00
A major initiative was launched in January under the title „Capitalise and Help”, which allows us to choose from a range of excellent offers and also to support the National...
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New fair in Cologne devoted to the cult of coffee
Date: 2009-03-05 08:00:00
The debut of a new fair is to be held in Cologne between 26-28. June. This will be the Coffeena – International Coffee Fair, with everything related to coffee. The...
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Cheap food after a good harvest
Date: 2009-03-05 08:00:00
According to a forecast by Kopint-Tárki Konjunktúrakutató Intézet Zrt. and Agrár Európa Tanácsadó Kft., food prices will only rise moderately this year, increasing at a slower rate than inflation. The...
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Toilet cleaners showing growth
Date: 2009-03-05 08:00:00
According to Nielsen data, retail sales of detergents expanded by 5 percent last year, exceeding HUF 12 billion. Toilet cleaners, the largest segment in the category produced growth of 10...
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Millions of people sensitive to food
Date: 2009-03-05 08:00:00
Unfortunately, the number of people who are unable to consume specific food products is growing in Hungary. Such people can be classified using three major categories: 1.) Sensitivity due to...
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Smart one in the kitchen
Date: 2009-03-05 08:00:00
PacoJet has probably been the greatest innovation in the kitchen technology of recent years. In short, PacoJet is the combination of a high capacity mixer and shredder, with a built...
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Appearance of goods is the primary consideration regarding deli counters
Date: 2009-03-05 08:00:00
A major survey has been conducted by PICK-Szeged Zrt. with Trend Budapest Piackutató Kft. which among other things covered the role and importance of deli counters. According to Gábor Ámann,...
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Grüne Woche: successful Hungarians
Date: 2009-03-05 08:00:00
The most important thing the correspondent has learned from this year’s Grüne Woche (16-25 January) is that Hungarian food is important for the European Market. It has also been officially...
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New regional head for AXIS
Date: 2009-03-05 08:00:00
In January, Edwin Roobol was appointed the new head of Axis Communications in the Germany, Austria, Switzerland, Netherlands and Eastern Europe region. Axis is a global leader in the market...
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Weak HUF good for only a few
Date: 2009-03-05 08:00:00
According to Tamás Éder, chairman of ÉFOSZ, the weakness of the HUF will only benefit a very limited number of food processing enterprises. In his opinion, it is unlikely that...
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Stain-free cleanness with specialised products
Date: 2009-03-05 08:00:00
6-8 different types of detergents are used by average Hungarian households. Most housewives use specialised products and universal detergents at the same time. Dish washers, scrubbing powders and creams, germ...
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Balázs Mester Awards – 2009
Date: 2009-03-05 08:00:00
The Balázs Mester Awards were handed over to Imre Ács, Sándor Csányi, Tamás Haász and Lajos Szalai on 3. February. This recognition is awarded for efforts in maintaining Hungarian gastronomic...
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Consolation in wine?
Date: 2009-03-05 08:00:00
According to conservative estimates, the Hungarian market of quality wine is worth somewhere between HUF 4-5 billion. Apart from gastronomy, the promotion of quality Hungarian wines is also regarded as...
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Ideal co-operation between manufacturers and agencies III. – Outsourcing of sales reps
Date: 2009-03-05 08:00:00
How can we set up a system of outsourcing in the field of sales work which will bring real savings and real results? How can we get our contractors to...
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EUR 101 spent by average visitor
Date: 2009-03-05 08:00:00
According to Raimund Hosch, chairman of the board of Berlin Messe, last year they had broken all time records in terms of revenues and profit and this year’s event was...
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Reaching for the bottle
Date: 2009-03-05 08:00:00
It was announced on 16 February that the tax on alcohol is to be increased by 3-7 percent. What is wrong with this? Manufacturers are worried that this will not...
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New Baileys flavour – first in Hungary
Date: 2009-03-05 08:00:00
Hungary is the first market in the region where Baileys Coffee cream liqueur is to be launched by Zwack Unicum Nyrt., bringing the total number of flavour versions to four....
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Efficiency has become a priority
Date: 2009-03-05 08:00:00
A TOP of Mind survey has been conducted by CIES among 600 leading officers from the FMCG sectors of 54 countries about what they expect to be the issues of...
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Fewer households buying general detergents and floor cleaners
Date: 2009-03-05 08:00:00
According to data from the ConsumerScan of GfK Hungária, different changes have taken place in various segments of households detergents, which has resulted in some shifts in their respective market...
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Nice result
Date: 2009-03-05 08:00:00
The team composed of László Mihályi, Mrs. Nesztovidisz and Zsolt M. Tóth finished in 20th place among 22 competitors at the dessert world championship held in Lyon in January. Hungary...
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Future shaping trends in frozen version
Date: 2009-03-05 08:00:00
The success of frozen products is a natural trend in catering, especially since their quality is improving continuously. Frozen food is gradually displacing preserved food in the catering sector. As...
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Tibi húsvéti ajándékcsomag
Date: 2009-03-05 08:00:00
A new plush rabbit figure has been included in the gift package in addition to the Easter milk chocolate figures. 2 Douwe Egberts KID instant chicory coffee product samples are...
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Csárda and mini market
Date: 2009-03-05 08:00:00
György Vécsy and his team operated the csarda at the Hungarian stand for the 17th time and the mini market was also a success....
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Code kept warm
Date: 2009-03-05 08:00:00
Food manufacturers and retailers seem to have finally reached an agreement about a Code of Ethics. Their objective has been to set a universal standard for market players to be...
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