Company and Personal News
The conscious alcohol consumption campaign of the Hungarian Spirits Association and Product Council continues
With a Spotify campaign, Odett Kármán’s influencer and an online educational card game, the Hungarian Spirits Association and Product Council is promoting conscious alcohol consumption in this year’s (D)önts, created...
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The latest one-month image campaign of the BioTechUSA company group puts its clothing business in the center
As one of Europe’s largest and most dynamically growing manufacturers and distributors of dietary supplements, sportswear and special food, the BioTechUSA company group is currently present in more than 100...
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Kinley draws attention to the importance of time spent on yourself in its “You Owe Yourself” campaign
Only 18 percent of working Hungarians are able to find time for themselves on a regular basis, even every weekday, according to research by Kinley’s brand owner, Coca-Cola. The majority...
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The EU has extended restrictions on grain imports from Ukraine
The European Union has extended the restriction on the import of cereals from Ukraine – wheat, corn, rapeseed and sunflower seeds – until mid-September, the European Commission announced on Monday...
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Nearly one hundred university students applied for the Nestlé Alliance 4YOUth mentoring program
Nestlé Alliance’s 4YOUth gap-filling talent development program continued this year in Hungary, the aim of which is to help young people achieve their career goals. The participants of the mentoring...
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Negative advertising is also advertising – Picture of the day
The text of the stop sign in our picture today is not “good” according to the logic of the saying in the title. Brave, witty, decisive, and whoever accepts the...
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Advertising photography course – Video of the day
Taking amazing photos is not basic, but easy to imitate!...
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We are looking for HoReCa Heroes again!
You can still apply for this year’s HoReCa Hero title in a total of 10 announced categories until the end of June. The award ceremony will take place on the...
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The price of dairy products in Lidl continues to fall
Lidl Hungary is once again reducing the consumer prices of more than 60 dairy products, so that some products will cost up to 20% less in stores from June 5....
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Record sales in 2022, investments, online developments at Praktiker
In addition to investments and developments, thanks to state subsidies that indirectly affect the construction industry, the Hungarian Praktiker continued to grow even in the challenging last year. The do-it-yourself...
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Guild days
In March the Hungarian Confectioners Guild could finally host its “housewarming party” at its refurbished headquarters (where a confectioner workshop was also built), after the event had been delayed many...
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Tourist agency: the capital and spa towns attracted the most guests at Pentecost
At Whitsun, the capital and the spa towns attracted the most people to travel, with more than half a million domestic and international guests staying in Hungarian accommodation throughout the...
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Swiss Laboratory carbonated and non-carbonated vitamin drinks from the HELL ENERGY portfolio have undergone a complete renewal
Made from quality ingredients, without preservatives and with added vitamins, the products are made for those who are looking for more health-conscious choices in the field of everyday refreshments, but...
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A new level of vertical greenhouse cultivation – Video of the day
According to research by the University of Mississippi, the taste of the fruit corresponds to that of vegetables grown on fertile soil, and the growing time is two-thirds of that...
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Giga application strengthens the food delivery market
The catering industry market seems to be finally normalizing, and according to the forecasts, even a minimal recovery can be expected in the summer period. “The economic crisis that began...
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KPMG prepared its whistleblowing system compliant with the Complaints Act
It was accepted by the parliament, and the so-called Complaints Act has now been published in the Hungarian Gazette. Act XXV of 2023 on complaints, reports of public interest, and...
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New CEO to lead PENNY Hungary
Mathias Mentrop will be the new CEO of PENNY Hungary from 1 July. Mentrop currently serves as Chief Operating Officer of the PENNY network in the Czech Republic, replacing the...
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Heroes of our time
On 29 March the HoReCa and Event Chapter of the Hungarian Marketing Association (MMSZ) hosted a marketing communication workshop at the METRO Gastro Academy. This article is available for reading...
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Last Suppers in a Bizarre Coordinate System – Picture of the Day
American National Post journalist Sarah Lazarovic placed the last dinners of historical and media personalities in a coordinate system, for which she not only collected the necessary documents and information,...
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All you can eat! – Video of the day
If you are a fan of Asian cuisines, you will enjoy every second of this Thai street food movie!...
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Imre Kiss, the retired director of MKVM, has passed away
After a long illness, Imre Kiss, the director emeritus of the Hungarian Trade and Hospitality Museum, passed away at the age of sixty-eight, the management of the museum announced. –...
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Last year, Tourinform offices received two million inquiries
Last year, Tourinform offices received two million inquiries, the tourist information offices operating under the professional coordination of the Hungarian Tourist Agency (MTÜ) provide 30 types of services with 244...
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We have the best of the Hungaricool product competition
The fourth season of the SPAR and K&H Hungaricool product competition has ended. This time, the creators of the winning products are supported by K&H in addition to the originator...
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Coca-Cola HBC Magyarország is launching its largest investment in the last sixteen years in Dunaharaszti
The largest soft drink company in the country is developing its production and logistics capacities for a total of about 23 million euros (~8.7 billion forints). Coca-Cola HBC Hungary will...
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After collecting thousands of votes, it was revealed what this year’s Beer of the Country was
In 2023, Ország Söre became a New England IPA-type beer – that is, light, unfiltered, rich in hops, very restrained in bitters – and this year, for the first time,...
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Pick Szeged Zrt. significantly increased its sales revenue.
Pick Szeged Zrt. significantly increased its net sales from sales last year from HUF 70.679 billion to HUF 80.28 billion in 2021, according to the company’s annual report published on...
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Single-use cups: half empty, half full
This article is available for reading in Trade magazin 2023/5 At the end of last year, market players weren’t sure whether the law allowed them to postpone the phasing out...
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Influence Media won the communications tender of Continental Hungary
In a multi-round, invitational tender, the integrated communications agency Influence Media won the tender for corporate communication and PR tasks of Continental Hungary. The joint work started already in April,...
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Kiwi Coast IPA, the first Hungarian AI-designed beer – Video of the day
Not only the recipe, but also the name and packaging of the beer made in the HopTop brewery were designed by artificial intelligence....
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