Company and Personal News
IAB Hungary established
Date: 2009-02-05 08:00:00
IAB Hungary has been established by 46 advertising agencies and media enterprises, as a section of the Hungarian Advertising Association and also as the 19th member of IAB Europe (Interactive...
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Washing powder and gel producing price rise in excess of 20 percent
Date: 2009-02-05 08:00:00
Retail sales of washing agents stagnated at around HUF 37 billion in the November 2007-October 2008 period. Washing agents are the largest among the 60 categories of household chemical products...
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Modernised METRO stores more customer-friendly
Date: 2009-02-05 08:00:00
The average size of stores belonging to Metro Kereskedelmi Kft in Hungary is 8,000 square meters. At the end of 2008, the total number of Metro stores was 13, with...
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What should I wish for in 2009?
Date: 2009-02-05 08:00:00
At the end of the year, we always look back to see what we have achieved. News of the financial crisis and economic recession has brought a lot of uncertainty,...
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Travelling more to see lower prices
Date: 2009-02-05 08:00:00
According to market surveys, typical Hungarian consumers attempts to compensate the effects of rising prices by going to new stores or turning to new products which means they need to...
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Polish CEO for Tchibo Budapest
Date: 2009-02-05 08:00:00
Since January, Andrzej Jackiewicz (41) has been the new CEO of the Hungarian Tchibo subsidiary. Apart from strategic expansion, retail and wholesale, he is also responsible for the recently opened...
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Countline chocolate popular
Date: 2009-02-05 08:00:00
Countline chocolate is producing growth even in times of recession, owing to its favourable price. Most innovations are aimed at reducing calorie content and making products healthier. The increase in...
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SPAR completing largest acquisition in the sector
Date: 2009-02-05 08:00:00
According to Zsuzsa Laber, communications director of SPAR Magyarország Kft, sales targets were met in 2008, though precise figures are not available yet. SPAR completed the largest acquisition in the...
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Deli counter
Date: 2009-02-05 08:00:00
Today, time and the money we have at our disposal have become the two major factors determining shopping decisions. More precisely, the sensation of combining these factors effectively is what...
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Stores opening
Date: 2009-02-05 08:00:00
Tesco, Balassagyarmat Open: 5 December Chain: Tesco Store space: 3000 m2 SKU: 22 000 Coop, Rákócziújfalu Open: 4 December Chain: Coop Store space: 2800 m2 SKU: n. a. Tesco, Ócsa...
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Nestlé moving
Date: 2009-02-05 08:00:00
Nestlé Hungária is to relocate its offices in April. They have signed a rental agreement for 3,890 square meters in the Millennium Tower II building, owned by Tri-Gránit Zrt....
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Washing powder and gel producing price rise in excess of 20 percent
Date: 2009-02-05 08:00:00
Retail sales of washing agents stagnated at around HUF 37 billion in the November 2007-October 2008 period. Washing agents are the largest among the 60 categories of household chemical products...
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More “green” Tescos
Date: 2009-02-05 08:00:00
According to Mónika Hackl, communications director of Tesco Globál Zrt, the balance sheet has not been completed yet, but it is certain that results will be below target figures. However,...
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Displays: from manufacturing to feedback
Date: 2009-02-05 08:00:00
In the first part of this article, we have discussed the planning phase of display campaigns. We are now moving on to the next stage. Once we have selected a...
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Stability and development by Magyar Cukor
Date: 2009-02-05 08:00:00
Though Hungary has become a net importer of sugar, Koronás Cukor, the leading local brand continues to be manufactured in the Kaposvár plant. The only remaining Hungarian manufacturer, Magyar Cukor...
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New head of sector in GfK Hungária
Date: 2009-02-05 08:00:00
Steigervald Krisztián was appointed sector manager of consumer goods in GfK Hungária on 1. January 2009. He had joined GfK Hungária in 2003 and has been heading qualitative research successfully...
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The future might belong to specialised washing agents
Date: 2009-02-05 08:00:00
According to Nielsen data, the quantity of washing agents sold last year dropped somewhat. However, this is not bad news for manufacturers who launched a campaign two years ago, promoting...
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Economising and uncertainty
Date: 2009-02-05 08:00:00
– At the moment, it looks like fewer companies are going to attend exhibitions this year than in 2008 and the number of employees travelling to events will also be...
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The thing to be learned,…
Date: 2009-02-05 08:00:00
… is that we cannot be universal geniuses. We cannot speak to everybody, because we have only 3 seconds to astound people. I have selected six products from 2008, which...
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In one month Cora shoppers shrinked 25,000 PET bottle
Date: 2009-02-05 07:52:00
The CORA started THERMO PRESS shrinking program was very successful, people took a lot of PET bottles to Cora Törökbálint and CORA Budakalász in January. The shrinking mashine, developed by...
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Hungarian wine borne down French wines in Denmark
Date: 2009-02-05 04:11:00
Vylyan Winery from Villány is Winery of the Year, according to Danish Vinbladet magazine. This is the first time that a Hungarian winemaker has been selected No. 1. at Vinbladet...
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TESCO to open 137 stores in Central Europe
Date: 2009-02-05 02:37:00
UK retailer Tesco plans to open over 130 new stores this year in Central Europe, in Hungary, in Poland, in Slovakia, in Czech Republic and also in Turkey. Czech newspaper...
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Plaza Centers buys controlling stake in Sofia project
Date: 2009-02-05 02:30:00
The Dutch-registered property developer that focuses on Central and Eastern Europe, said that it acquired 51% stake in a 75 000 sq m project in Sofia. Plaza payed 2.78 million...
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Mercator to invest 3 million euró in Bulgaria
Date: 2009-02-05 02:14:00
The company’s first Bulgarian outlet will be located at the Galeria shopping mall in Stara Zagora in the south of the country. Mercator has announced plans to open its first...
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Burberry opens children fashion store in Istanbul
Date: 2009-02-05 01:57:00
The British fashion concern closes plant in UK, but expands abroad. Company alert decreasing sales in the las quater and closed it second plant in the UK, but the expansion...
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Paper bag is not a real option
Date: 2009-02-04 10:16:00
According to datas of Hungarian Trade Association the food industry and the retail sector has HUF 10 billion extra costs because of the new green tax. György Vámos, secretary of...
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Thanks for SIÓ! – starts in February
Date: 2009-02-04 10:13:03
Since this month there are on the shops' shelves the 1.5 l SIÓ products joined to the charity program. Consumers who buy them can help pupils to get new school...
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New manager at Szentkirályi Ásványvíz Kft.
Date: 2009-02-04 09:51:06
From 7th January the company has a new operative director called István Matus, who takes the domestic works from Balogh Levente, onwer and CEO of the company. Mr. Matus is...
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Strategy for saving 100,000 jobs in Hungary
Date: 2009-02-04 09:32:28
Social and Labor Affairs Minister Erika Szűcs said the government has HUF 16 billion domestic source for crisis-management strategy. Enterprises can apply for job-preservation support from the regional funds beginning...
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