Asda came up with the “action of the decade”

By: trademagazin Date: 2010. 01. 06. 00:00

Asda made another step, in the race of the British supermarket chains, when the company announced the action of the decade. It is a further pressure on Tesco, which will publish its fresh market datas, the next week.

The Times Online believes that the supermarket chains responded aggressively to the decrease of the food prices. Tesco last week announced a 280 million pounds discount price action. The rival Asda announced today, that the chain prepares for the biggest price-cutting action of the decade, offering 3600 products cheaper – reports Világgazdaság Online, after Times Online.

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