Tag "kutatás"
The state spends the most on advertising
Date: 2022-12-08 11:34:31
Contrary to earlier pessimistic expectations, the Hungarian advertising market started to grow last year – similarly to other Central and Eastern European countries. Thanks mainly to public spending. In Hungary,...
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A fifth of domestic enterprises would overcome the challenges of the crisis with digitization
Date: 2022-12-08 11:23:43
Hungarian businesses are predicting a difficult year for themselves: according to a recent study, they fear not so much the prolongation of the war situation or the energy crisis, but...
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Research: Hungarian employees are mostly supportive of people with disabilities
Date: 2022-12-08 10:29:29
Almost half of the majority of employees have already worked with people with disabilities and most of them have positive experiences with working together. More than half of these employees...
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67% of Hungarians spend less than HUF 30,000 for Christmas this year
Date: 2022-12-05 11:34:55
The effect of inflation has a strong influence on the budget for gifts this year: 53% of those surveyed said that they will spend less on gifts this year than...
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Crisis here or there, the proportion and number of the hyper-rich continued to grow
Date: 2022-12-05 10:54:52
In terms of growth rate, Europe overtakes the Asia and Pacific region in second place, while North America remained on the growth path. A global epidemic here, the economic difficulties...
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According to a research, company managers would avoid the recession with company acquisitions
Date: 2022-11-30 12:23:17
Every second leader plans to acquire a company within a year, and sustainability will be critical to maintaining competitiveness, according to the global research of the international consulting company EY....
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Replanning consumers, replanning retailers
Date: 2022-11-30 09:58:16
A 1,000-respondent survey conducted by KPMG in the summer of 2022, titled “Consumer Pulse Survey”, has found that rising prices made consumers change their shopping habits: they now spend their...
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Opten: The liquidation procedures have stalled! Does it indicate insolvency or an aftereffect of Covid?
Date: 2022-11-29 10:25:12
Changes in liquidation procedures dominate the company trend in October, with the number of initiated procedures exceeding 1,000. This is almost four times more than the same period of the...
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Black Friday set a record all over the world
Date: 2022-11-25 12:09:14
Crisis here or there, according to Shopify data, $1.3 million was spent online every minute worldwide on Black Friday. By 6 p.m. ET (midnight Hungarian time), shoppers had spent $7.28...
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Oracle Retail: Many people are planning to spend Christmas on credit this year
Date: 2022-11-23 14:02:33
Nearly 55% of shoppers said they would spend less overall due to current economic factors, and 68% said they would consider in-store credit to cover the cost of gifts. 42%...
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Cultivated meat consumption is increasing in Western Europe
Date: 2022-11-22 11:06:37
A recent survey has revealed that consumers are shifting to meat alternatives, often choosing plant-based products instead. In the survey 4,096 people were interviewed across Germany, France, Italy and Spain about their...
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Consumer spending focuses on experiences and basic needs
Date: 2022-11-22 10:40:31
Mastercard Economics Institute’s “Shifting Wallets” survey analysed how much consumers stick with their habits which give them comfort, experiences or both. The study sets out to answer three key questions...
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More than half of Hungarians have a sweet tooth, this is what sells best in stores
Date: 2022-11-16 13:15:41
Six out of ten prefer the sweet taste, the second most popular taste is salty, which is the favorite of every fourth Hungarian. This and many other interesting facts came...
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Inflation will slow next year, but food and energy prices will remain high
Date: 2022-11-15 15:10:37
The players of the global corporate sector are increasingly pessimistic about the global economic outlook, and the mood is especially gloomy in Europe – according to the fourth quarter global...
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Climate, water and food security fears appear on the consumer radar
Date: 2022-11-15 10:47:57
Consumers are more worried about climate change today than ever before. According to new research results from the 2022 Mintel Consulting Sustainability Barometer, the number of global consumers citing climate...
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Ipsos: moderate interest in Qatar World Cup
Date: 2022-11-14 09:11:40
Ipsos’ study of the global reception of the upcoming soccer World Cup in 34 countries. The Arab world, Asia, and South America are visibly moved by the event, on the...
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Hungarians are open to trying meat alternatives
Date: 2022-11-07 20:21:11
A representative online survey conducted by Pápai Hús Kft. in September 2022 revealed: every fifth person follows some kind of diet in Hungary, 16% of them say they are vegetarian...
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Strengthening events industry
Date: 2022-11-07 15:41:36
A global forecast by American Express on the events industry for 2023 interviewed 580 event organisers in 23 countries. 77% of respondents are optimistic about the situation in the industry,...
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41 percent of Hungarians have no disposable income
Date: 2022-11-03 10:12:27
Ominous trends emerge from the latest representative research by Generali Biztosító, which deals with the general awareness of the domestic population aged 18-65, as well as their savings and expectations...
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Újszászi Bogár László: a smiling face makes people eat and buy more
Date: 2022-11-01 12:22:47
The experiment of Piotr Winkielman, a researcher at the University of California, San Diego, and Kent C. Berridge, who works at the University of Michigan, shows that the sight of...
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Bulk shopping costs HUF 50,000-80,000 more per month
Date: 2022-10-26 18:18:45
Food inflation is already at 35.2 percent in Hungary. According to a recent study, an average family spends HUF 50,000-80,000 more on shopping than it did a year ago. According...
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Corvinus research: how ecologically unsustainable are households in the Budapest urban area?
Date: 2022-10-25 14:24:10
From an ecological point of view, Budapest and its surroundings are amazingly unsustainable: the ecological footprint related to the household consumption of a resident of the capital is 2.5 global...
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Gfk: The average purchasing power per capita in Europe in 2022 is 16,344 euros
Date: 2022-10-25 12:39:51
However, there are significant differences between the 42 countries: people in Liechtenstein, Switzerland and Luxembourg have significantly higher purchasing power than in the rest of Europe, while Kosovo, Moldova and...
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According to the KPMG 2022 CEO Outlook research, leaders of large global companies stick to long-term goals
Date: 2022-10-20 12:47:53
According to the KPMG 2022 CEO Outlook, eight out of ten CEOs of the world’s largest companies expect an economic downturn in the next 12 months. However, half of the...
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K&H: Domestic family-owned companies face challenges
Date: 2022-10-20 11:49:52
After successfully overcoming the uncertainties caused by the coronavirus and the Russian-Ukrainian conflict, the continuous rise in prices may now bring a change of attitude to domestic family-owned companies. Inflation...
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Intrum survey: the majority of households are affected by the utility increase, a quarter of them are at risk
Date: 2022-10-20 10:18:58
On average, the respondents expect an increase in costs of HUF 26,000 per month due to the amendment of the utility reduction rules, the expenses of households with the lowest...
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Coface: what to expect on the Hungarian fuel market?
Date: 2022-10-20 09:36:57
European countries have already faced rising inflation, but prices may get another boost – according to the analysis of the credit insurance company Coface, in which the development of raw...
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Traffic light eco-ratings on menus prompt vegetarian choices
Date: 2022-10-20 09:22:55
A traffic light system rating the eco-friendliness of food on delivery app menus influences vegetarian choices, according to a new study. Conducted by the University of Bristol, of 1,399 adults...
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Bakery products end up in the bin the most, durable food and meat the least
Date: 2022-10-17 14:09:01
The vast majority of Hungarians consider themselves to be conscious consumers, despite this, 59% of our compatriots throw away food, and 23% especially a lot – according to the data...
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Plant-based food sales rise, but meat sales not affected
Date: 2022-10-17 09:33:20
UK’s craving for meat is not affected by campaigns for plant-based alternatives, according to new research by the University of Surrey. The study looked at UK supermarket sales during the...
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