Tag "fogyasztók"

Changing world, changing consumers

According to a GfK study with approximately170 million households in 14 countries, FMCG volume sales will increase by 3% this year; expectation is that value sales will be 13% higher...

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Euromonitor International’s global consumer trends 2022 report: Going forward at full throttle – what’s next, consumers?

In the last two years the only constant thing on our lives was change. Euromonitor International has identified 10 global consumer trends for 2022. 1. Backup planners: as there are still...

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U.S. consumer sentiment did not deteriorate in September

Consumer sentiment in the U.S. improved in September from both August and preliminary data from the September survey, according to a report released by the University of Michigan on Friday....

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Consumer price growth accelerated in OECD countries in July

In the Member States of the Organisation for Economic Co-operation and Development (OECD), annual consumer price growth accelerated to 4.2 percent in July from 4 percent in June....

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(HU) Fogyasztói tapasztalatok járvány idején, ahogy azt Európai Bizottság látja

Sorry, this entry is only available in Hungarian....

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In focus: the United Kingdom

Young British consumers like to shop in discount supermarkets Aldi and Lidl make up for 67 percent of the UK’s discounter market and they represent 13 percent of British FMCG...

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ITM, GVH and MNB strengthen their cooperation

The Ministry for Technology and Innovation (ITM), the Hungarian Competition Authority (GVH) and the Central Bank of Hungary (MNB) have renewed their cooperation agreement, which seeks to filter out unfair...

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The EP approved a draft directive to ensure the collective enforcement of consumer groups

The European Parliament approved a draft directive in its plenary session in Brussels, which will, among other things, provide greater and common protection for consumers in the event of infringement...

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67% of small businesses worldwide and 78% of consumers have changed their habits due to COVID-19

While small and micro businesses around the world continue to feel the financial impact of COVID-19, one thing has become clear: rethinking the point-of-sale payment experience is essential to survival....

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Old world and new world – in the light of promotions

Gábor Tolnai, head of the marketing insight division at Kantar Hoffmann gave a presentation at the ‘Most successful promotion of the year’ trade day. He started out by analysing the...

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ITM: Consumers Be Aware!

Consumers should be aware, stand up for themselves and others and dare to complain, the Deputy Secretary of State of the Ministry of Innovation and Technology (ITM) said at a...

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Magazine: The Trade Parliament was in session (Part 1)

This year our magazine organised the Business Days conference in Tapolca under the name Trade Parliament, between 16 and 20 September. A record-breaking 750 FMCG experts and decision-makers came to learn...

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Negative turnaround on the housing market while the confidence in the business real estate sector is unbroken

In October of 2019, the GKI real estate indices for Budapest and Hungary stood at 7 and 8 points respectively. Budapest index decreased by 6 points, the national index went...

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Irish Consumers Feel They Hold Most Responsibility Over Climate Change

At least 80% of Irish consumers believe that to preserve the planet, we need to change how we consume and produce food. This according to the European Milk Forum (EMF),...

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The unified food chain is the basis of consumer safety

The elements of the food chain cannot be separated, they can only guarantee the safety of consumers in unity, basing on modern food safety – the Minister of State of...

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More than Half of Consumers Would Pay More for Sustainable Products Designed to Be Reused or Recycled,

More than half of consumers said they would pay more for sustainable products designed to be reused or recycled, according to results of a survey from Accenture (NYSE: ACN). The...

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A small proportion of customers understand the terms on the food labels according to a survey

Nearly half of the customers watch the food labels, but barely one tenth fully understands the information contained on them, according to a recent study by the Federation of Responsible...

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dunnhumby – The world’s first customer data science platform – has been helping with understanding customer behaviour for 10 years now in Central Europe and Hungary

dunnhumby is the global leader in Customer Data Science, empowering businesses everywhere to compete and thrive in the modern data-driven economy. The dunnhumby Customer Science Platform is our unique mix...

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Consumers became more informed in the second quarter according to a survey

Consumers became more informed in the second quarter as the number of respondents who reported that they knew the shelf life of food and certain products, such as shoes, increased...

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FM: consumers are getting more conscious

The customers have become more conscious, paying more attention to where and what kind of service and food they buy – Zsigó Róbert, Minister of State of the Ministry of...

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Nielsen: the importance of local and global brands in buying decisions

Two-third of the Hungarian consumers (65%) say that the origin of the brands affect their purchase decisions more, than nine other aspects, which include the price, taste, function or packaging....

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Unilever: the Word-of-Mouth Marketing on a strategic level

After the successful cooperation with the Dove brand, the Unilever raised the cooperation with the trnd Word-of-Mouth marketing specialist to a strategic level. In the second half of the year,...

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Nielsen: Much more Hungarian consumers trust in advertising than the European average

Eight out of ten Hungarian consumers consider those advertisings the most authentic that came from their acquaintances or from people whom they trust (81%). This rate is one percentage point...

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