Tag "Coca-Cola HBC Magyarország"
MONSTER Mule
Date: 2021-03-23 14:28:04
Alcohol-free Monster Mule becomes a ‘mule marvel’ because of the hot and sweet ginger and the delicious lemon. We gave it an extra kick with the famous Monster Energy mix,...
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MONSTER Pacific Punch
Date: 2021-02-17 15:06:46
Well, this isn’t your average punch flavour! It is lighter, less sweet and much more complex. It is an endless exciting whirlwind of flavours that recalls the waves of the...
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Business Days 2020 – Our conference wasn’t cancelled…Vol. 3
Date: 2020-12-08 09:51:41
On Thursday morning Bálint Zsinkó, a member of the Chain Bridge Club and Zoltán Fekete, secretary general of Branded Goods Association Hungary were the moderators. Governments and rooms for manoeuvre...
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BURN Raspberry and Peach
Date: 2020-12-02 08:00:16
Satisfying consumer demand, BURN ENERGY put two new sugar-free flavours on the market in 2020. From this autumn energy drink lovers can enjoy the peach and raspberry variants too. What...
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Not really a fruitful year
Date: 2020-11-23 12:30:06
Sió-Eckes Kft. experienced growing value and volume sales in the first quarter of 2020 in the fruit juice, nectar and drink (FJND) market, but marketing manager Anita Pusztai added that...
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Magazine: An eternal favourite
Date: 2020-11-18 07:16:50
Whisky and whiskey are always the shining stars of the distillate world – states Sára Palcsó, marketing director of Zwack. In the last five years some kind of innovation fever...
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The chocolate flavour still dominates
Date: 2020-11-10 12:34:51
Market research data indicates that shoppers staying home or wanting to get done with shopping quickly have resulted in a sales decrease in impulse product categories. Milk drinks and iced...
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Docking gates at Coca-Cola HBC Magyarország
Date: 2020-11-01 11:26:39
Coca-Cola HBC Magyarország has installed five separate docking gates at is production plant in Dunaharaszti. Thanks to this step the country’s biggest food industry warehouse can serve trucks even faster,...
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Magazine: Ice tea all year round
Date: 2020-10-19 07:27:25
Barnabás Kovács, Szentkirályi Magyarország’s senior regional brand manager told Trade magazin that ice tea sales were higher in 2019 than in the previous year. Lipton Ice Tea sales were growing...
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The masters of thirst-quenching
Date: 2020-10-16 10:56:13
The functional drink category had been growing and strengthening before it suffered a blow because of the COVID-19 pandemic in the spring of 2020. There was one exception though, the...
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Coca-Cola HBC Magyarország is one of the most attractive workplace for potential employees
Date: 2020-10-15 11:23:37
With the traditions and innovations of Coca-Cola, the goal of Coca-Cola HBC Magyarország should be to offer its employees one of the most inspiring jobs in the country. The company...
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Do we appreciate the future?
Date: 2020-10-06 10:38:37
The pandemic showed the fundamental problems of our healthcare, education and food supply systems, but at the same time we could also experience how much cleaner the air and our...
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Triple-caffeine Espresso Monster
Date: 2020-10-01 10:52:13
Most Ready-To-Drink (RTD) coffees in the market contain 25-40mg caffeine, while an espresso brewed with a machine has three times as much, 60-70g in it. Thanks to its triple portion...
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Magazine: Winners of the first Symbol of Sustainability competition
Date: 2020-09-09 07:13:33
Trade magazin organised the Symbol of Sustainability competition, which sought to present successful projects that can contribute to a more sustainable future. There were 23 entries and the jury of...
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We have never needed energy this much before
Date: 2020-08-25 10:13:12
According to András Palkó, marketing operations manager of Coca-Cola HBC Magyarország, energy drink sales continued growing in 2019: volume sales augmented by 2 percent and value sales jumped 8.9 percent....
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COSTA Coffee
Date: 2020-08-10 21:10:36
Our ground and roasted coffees stand alone in the Hungarian market, thanks to their aroma-protection valve packaging. This packaging solution guarantees that Costa Coffee preserves its quality and aroma for...
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MONSTER Espresso coffee drink with milk and vanilla-flavoured coffee drink with milk
Date: 2020-08-10 21:10:28
Learning from the best European baristas, we have created our own coffee, called Espresso Monster: 3 doses of espresso, cold milk and Monster Energy. Because when it comes to coffee,...
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Promotion of the year 2019 awards handed over
Date: 2020-08-10 18:34:38
DRINK category, GOLD MEDAL: Coca-Cola HBC Magyarország Kft. and Rewart Kft.: Win festival experiences! Shoppers who bought any small-size Coca-Cola product in the 12-week campaign period could enter daily prize...
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Mineral waters going greener
Date: 2020-08-03 10:46:03
According to András Palkó, marketing operations manager of Coca-Cola HBC Magyarország, mineral water volume sales were up 4.6 percent in 2019 and value sales augmented by 7.2 percent in the...
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Magazine: Tasty, fizzy and as natural as possible!
Date: 2020-05-11 07:44:53
András Palkó, marketing operations manager of Coca-Cola HBC Magyarország told Trade magazin that there were two strong trends in the market of carbonated soft drinks in 2019: a slowdown in...
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Aquarius functional water
Date: 2020-03-30 14:09:20
Functional water is mineral water that contains added micronutrients too (e.g. minerals, vitamins, etc.) and flavours. Water that hydrates the body, vitalises the mind and the body, and provides consumers...
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New Fuzetea flavours with antioxidants
Date: 2020-03-30 14:09:04
New Fuzetea flavours: green tea with blueberry and jasmine, antioxidant and added zinc, and white tea with sea buckthorn and ginger, antioxidant and added zinc. Contacts: Coca-Cola HBC Magyarország Kft....
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Monster Pipeline Punch
Date: 2020-03-30 14:09:01
Monster Pipeline Punch is a mixture Hawaii’s tastiest fruits – passion fruit, orange and guava meet our famous Monster taste. Just like the wave the product got its name from,...
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Changing consumption habits in the fruit juice market
Date: 2020-01-17 09:05:18
After record sales in 2015, last year brought a slowdown in the expansion of the fruit juice market. This more moderate performance had to do with the 5-percent average price...
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The Trade Parliament was in session (Part 2)
Date: 2019-12-17 15:39:55
On Thursday the day’s topic was hypermarkets, discounters, drugstores and e-commerce. The moderators of the day’s work were Zoltán Fekete, secretary general of Branded Goods Association Hungary and HD Group’s...
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Vitamin boosting in the winter with fruit juices – only naturally!
Date: 2019-12-12 09:38:30
Sales increased in the fruit juice market last year, and according to Anita Pusztai, senior brand manager of Sió-Eckes Kft., the trend continues this year too. What is more, the...
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Those companies are making progress that recruit the most talented people
Date: 2019-11-11 10:27:48
Our magazine interviewed László Békefi, country general manager of Coca-Cola HBC Magyarország. There have been great changes at the company recently – product categories were extended and new managers fill...
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Bitters which are so sweet to our hearts
Date: 2019-10-20 15:13:53
Bitter liqueur sales are slowly but steadily growing. According to a Nielsen survey done in 2017, Hungarians spend HUF 80 billion on spirits a year – informed László Nagy, CEO...
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Bulldog Gin pushes forward in Hungary too
Date: 2019-09-16 13:31:50
One of the world’s most popular and famous premium gins is now also available in Hungarian bars and shops: Coca-Cola HBC Magyarország launched Bulldog Gin at the end of August....
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Alcohol-free alcohol
Date: 2019-09-16 12:03:08
At the end of summer an alcohol-free distillate appeared in the Hungarian market. Its distributor, Coca-Cola HBC Magyarország says Fluére is a novelty even at European level and it can...
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