News and articles
Smaller apple yield Europe-wide
Date: 2010-09-23 00:01:01
This year, the apple will certainly getting more expensive, because one third of the expected crop was damaged by storms and pests. The are also problems with quality, because a...
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Tesco does not launch a web store in Hungary yet
Date: 2010-09-23 00:00:25
While Tesco launches its online store in Poland and in the Czech Republic next year, in Hungary we should wait for Tesco’s webstore. According to Philip Clarke future CEO of...
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Spicy and Mediterranean Füstli: Hungary’s favorite sausages, in two new tastes
Date: 2010-09-23 00:00:05
Füstli became a notion among the meat lovers and is synonymous with the most delicious sausage, which is produced by a unique by technology on the Hungarian market. The Füstli,...
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Kométa debuted with a new TV spot
Date: 2010-09-23 00:00:01
The Kométa ’99 ZRt. is working together with a new advertising agency. The Creative Partners won the company’s brand communication commission on a restricted tender, for about two months ago....
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Special orange-cake Milli Mia Cream Curd for the autumn months
Date: 2010-09-22 08:00:00
From 1 September a special orange-cake Curd Cream version of the Milli Mia dessert range is available in shops for 10 weeks. Curd Cream is the most popular product in...
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New CEO at Tetra Pak Duna
Date: 2010-09-22 08:00:00
At the end of August Tetra Pak appointed a new CEO for its Duna Region (Hungary, Czech Republic, Austria and Slovakia). Eric Schmid will fill the position at the market...
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Levente Szalai, Hungexpo
“Changes in terms of content”
Date: 2010-09-22 08:00:00
– What were your ideas when starting to organise Hoventa on your own? – We set up a different concept than the one used before, a part of which was...
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Zagat’s fast food restaurant ranking
Date: 2010-09-22 08:00:00
Zagat’s ranking of fast food restaurants was published in August, after the opinions of more than 6,500 testers were collected. They rated them on a 30-point scale. Subway performed the...
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Spider monkeys instead of gorillas
Date: 2010-09-22 08:00:00
In the past couple of years even the smallest sales details were decided in Wal-Mart’s headquarters. The recession changed everything, consumer demand has become much more diverse. As Doug Stephens...
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Food products are expensive, but they slow down inflation
Date: 2010-09-22 08:00:00
Inflation pressure eased a bit in July, as KSH reported a monthly consumer price increase of 0.1 percent. The price of cooking oil fell by 8.3 percent, but pork prices...
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Foreign markets – the Balkans States Volume sales are shrinking in many countries
Date: 2010-09-22 08:00:00
Nielsen Growthreporter, a trend report published quarterly, states that in FMCG retail the second quarter brought disappointment. Basically, Western Europe is still stronger than Eastern Europe. In the 21 developed...
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Sweet with sour – healthy snacks
Date: 2010-09-22 08:00:00
nimm2 Soft candy is filled with thick fruit juice and lots of vitamins – from August the product is available in sour version too, in apple, lime, cherry and blackcurrant...
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Superbrands qualification to Magyar Cukor Zrt.
Date: 2010-09-22 08:00:00
As part of the Supebrands programme, Koronás Cukor received the Superbrands qualification and Magyar Cukor became one of the Business Superbrands. The independent jury honoured the hard work the company...
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István Kovács, secretary of Hotel Association of Hungary “As a main partner”
Date: 2010-09-22 08:00:00
– How did you become exclusive partners of Hungexpo and Hoventa? – The former organiser, Hoventa Kft. was member of our association; Hungexpo took their place in the association as...
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News in brief
Date: 2010-09-22 08:00:00
– Rézangyal Kft. is four years old. Their concept is well known: pálinka shop and pálinka corner under one roof. • – After a year and a half of planning,...
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MasterCard in the shop window
Date: 2010-09-22 08:00:00
MasterCard appeared with interactive public space advertising surfaces for the first time, on the streets of New York, Chicago, Miami and Philadelphia. In busy retail zones they placed advertisements in...
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Csabahús Brand
Date: 2010-09-22 08:00:00
Debreceni Csoport Húsipari Kft. modernised its traditional Csabahús brand, in terms of both packaging and product portfolio....
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The summer was characterised by lowering pig prices
Date: 2010-09-22 08:00:00
The Agricultural Economics Research Institute (AKI) continuously monitors and publishes world trends in poultry and meat products. Their last report reveals that in the first half of 2010 10 percent...
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The 401-2,500 m² channel strengthened
Date: 2010-09-22 08:00:00
Coffee retail sales decreased by 5 percent in value and by 9 percent in volume in the December 2009-May 2010 period. The six-month coffee market neared HUF 24 billion. However,...
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New Fiat fleet helps the work of METRO’s regional sales team
Date: 2010-09-22 08:00:00
Early August METRO Hungary and LeasePlan Hungária Zrt. ceremonially presented 55 cars from the 110-car fleet to the sales representatives of METRO. They chose Fiat Grande Punto 1.3 Multijet diesel,...
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New cleaning products from EVM
Date: 2010-09-22 08:00:00
EVM Zrt., the manufacturer of traditional brands such as Ultra, WU2, Caola and Komfort expanded its product portfolio. Last year the market welcomed their anti-mould product Ultra Szavo. Under the...
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Béla Prohászka, president of MNGSZ “A professional centre is about to be established”
Date: 2010-09-22 08:00:00
– What does it mean for MNGSZ (Hungarian Gastronomic National Association) that Hoventa is organised by Hungexpo? –The association has already played an active part in the biggest domestic catering...
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Another Czifray round
Date: 2010-09-22 08:00:00
Hungarian Gastronomy Association announced the next round of the Czifray course. The topics are: 1. freshwater fish in red or white wine fish soup 2. sausage in the kitchen of...
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Nagel is the main sponsor
Date: 2010-09-22 08:00:00
Nagel Hungária Kft. is the main sponsor of POPAI Awards Hungary POP competition. The prestigious logistics company is connected to the field of ‘marketing at retail’ on many levels. They...
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New Ultra Szavo Scrubbing Creams
Date: 2010-09-22 08:00:00
New Ultra Szavo scrubbing creams can be used for several purposes in the household....
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Export plays the main role
Date: 2010-09-22 08:00:00
According to a forecast by GKI Gazdaságkutató Zrt. and Erste Bank, mainly export-driven economic growth will be around 1 percent this year in Hungary. Industrial production in the first five...
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Coffee brands use prize games to win consumers
Date: 2010-09-22 08:00:00
Although coffee is still one of the most popular products, in the recent period the market contracted significantly. Despite this trend Beatrix Pálvölgyi, Sara Lee Hungary Zrt.’s PR manager is...
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Makó-style market opened in SPAR stores
Date: 2010-09-22 08:00:00
From August shoppers can buy original Makó products from traditional Makó-style wooden stands in SPAR stores. The idea came after Makó onion was granted protection from the European Union. A...
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Hungarian company Scarab is heading to New York
Date: 2010-09-22 08:00:00
Scarab Research of Budapest announced that FreshDirect, the biggest online retailer in New York State would launch a personalised product offering service that uses the Scarab Enterprise system. FreshDirect’s turnover...
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