News and articles

Decreasing volume, improving balance

Exports totalled HUF 1,381 billion in April 2009, while imports totalled HUF 1,256 billion. Export was down by 29 percent calculated in EUR, while import was down by 35 percent...

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HARIBO Saure Pommes, HARIBO Grapefruit

Gums in fruity flavours, in a sour candy jacket....

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IX. Univer Business Golf Championship

The Univer Business Golf Championship celebrated its 9th birthday this year on 6. June. The event was held in the Bük Radisson Hotel and Birdland Golf Club. The majority of...

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Guinness record with Loctite

The Guinness World Record for the heaviest vehicle lifted using glue has been broken by Henkel. It has taken only 9 drops of Loctite Super Attack to lift the two...

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It is good to work for Wrigley Hungária

Wrigley Hungária Kft. finished in 7th place in the Best Employer to Work for survey conducted by The Wall Street Journal Europe in the CEE region in 2008–2009. The survey...

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Changes in sales of the top 12 chemical categories

Sales of 60 household chemical and cosmetics categories are monitored by the Nielsen Retail Index. Changes between May 2008-April 2009....

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Innovations in margarine dedicated to functionality

Baking margarine is the segment of the rather saturated margarine market where expansion can be expected as many consumers are turning to cooking at home. The number of categories in...

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What is Bocuse d’Or worth when it’s Hungarian?

The final of the local Bocuse d’Or competition is to be held in the Hungexpo complex, during the Foodapest-UKBA 2010 exhibition. Eight competitors are expected to reach the final. The...

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Europe economising

According to an Eurostat estimate, retail sales were down by 3.1 percent in the EU-27 countries in March 2009, compared to the preceding March. Growth was only recorded in Belgium,...

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Orbit Professional Mints erdei gyümölcs

A new, fruity flavour has been added to the popular Orbit Professional Mints product line....

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II. TV2 cup Howard Draft Award in Tabajd

An exclusive polo cup was organized by TV2 for its leading clients for the second time this year, on 21. June in Tabajd. TV2. The patron of the event was...

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Two new flavours in the Cappy product line

A pear flavour with 33 percent fruit content and a 100 percent orange flavour without flesh has been added to the 1 litre size Cappy product line, bringing the total...

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CSR Saloon with Honfoglaló

A forum was held by B&P CSR Management under the title CSR Szalon in May, which focused on the crisis and on improving the efficiency of social responsibility projects. The...

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Less garbage in Bőcs

On 5. June, the top management and employees of Borsodi Sörgyár occupied the area surrounding the brewery to dispose of the heaps of garbage dumped illegally, collecting 20 m3 in...

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Retail sales of energy drinks doubling

Retail sales of energy drinks more than doubled in the May 2008-April 2009 period, compared to the preceding 12 months, with total sales exceeding HUF 10 billion. Sales were up...

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Alcohol banned in district XI

Once we have experienced the level of noise produced by the open air clubs located in the district, the argument used by the local government of district XI to justify...

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Imported swine cheaper than domestic swine

Trends in the world markets of poultry and gardening products are monitored by the Agricultural Business Research Institute (AKI). According to their latest report, prices of and demand for poultry...

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Bonduelle olajbogyó fekete és zöld, magozott

Olives, a popular produce of Mediterranean lands are now inlcuded in the Bonduelle assortment....

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New managing director for SPAR

As of 1. July 2009, Judit Kiss (40) was appointed one of the four managing directors of SPAR Magyarország Kft. She began her career with SPAR Magyarország in 1990. Since...

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„Thirsty for a prize?”

A prize game is to be held by Tesco-Global Áruházak Zrt. between 15. June and 23. August under the title “Are you thirsty for a prize?” which is intended to...

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SIÓ-Eckes and Bomba! breaking up

SIÓ-ECKES Kft will no longer distribute Bomba! products following the termination of the agreement with Büki Üdítő Kft. on 1. July. SIÓ-ECKES Kft. has been the exclusive distributor of Bomba!...

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Franchise news

Chains under a franchise system One of the biggest problems Hungarian catering businesses are faced with is the supply of good quality materials. Two initiatives have been launched recently which...

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More frequent shopping, lower basket values

According to recent research conducted by GfK Hungária, basket values have dropped while the frequency of shopping has increased. Slow changes in shopping habits have been amplified as a result...

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Győri Édes keksz 100% természetes eredetű összetevőkkel

Győri Édes brand being re-launched in 2009 focusing on naturalness....

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Free presentations about marketing

A series of six presentations held by MMSZ about marketing in the spring was attended free of charge by the directors of nearly 100 SME-s. The presentations can be downloaded...

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New company operating the Nyiregyháza mall

Operation of the Nyíregyháza mall was taken over by SES Spar European Shopping Centers in April 2009. KORZO is the largest mall in the county with a floor space of...

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Hellish pace

Hell Energy Magyarország Kft has achieved spectacular progress in the distribution of HELL energy drinks in the past three years. HELL has become the market leader in Hungary and Romania...

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„Turning back the clock”

László Kovács, owner of La Fiesta Party Service had been chairman of the Restaurant Master Committee of MNGSZ for four years, but suspended his membership recently, following the annual meeting...

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Economising focused on processed foods

According to a household survey by GfK Hungária, FMCG spending by households was down by 3.5 percent in the first quarter of 2009, compared to the same period in 2008....

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Haribo Saure Pommes, Haribo Grapefruit

Continuous communication throughout the year targeted at the children, young adult and primary shopper groups. TV campaign supplemented by an indoor campaign in April-May and continuous online presence. Agency: MC...

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