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Recreation after covid – spas are getting increasingly popular
With four million vaccinees, hotels, spas and wellness services can be opened to visitors with a certificate of protection for the time being. According to Dr. Melanie Smith, a lecturer...
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HERO SUPER SHOT
HERO SUPER SHOT is a functional drink range, the products of which are made exclusively of modern superfood ingredients, traditional herbs and naturally occurring medicines. Contact: Foltin-Globe Kft. Melinda Péchy,...
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Bud Light Summer with $10M stimulus
Bud Light readies post-pandemic summer plans with $10M stimulus. VP of Marketing Andy Goeler details how the bestselling beer brand in the U.S. is helping people get back to bars,...
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Hungarian webshops beat the banks during the epidemic – national research
During the epidemic, courier companies and webshops also ordered banks and insurers behind them; contrary to popular belief, the Hungarian nation is not a very complaining nation, at least not...
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That’s why Austria is about to re-open
A month-long lockdown aimed at curbing the coronavirus outbreak will be lifted in Vienna on May 3 and shops and service providers can reopen, the mayor of the Austrian capital...
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Wienerberger’s special brick was born in the digital space
Wienerberger introduces a unique product to the domestic market in terms of both the development process and the final result. Porotherm X-therm brick was created only with the help of...
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Amazon’s in-garage grocery delivery expands
Amazon is expanding its in-garage grocery delivery service to all markets where it currently offers grocery delivery through Amazon Fresh and Whole Foods Market from 26. April. The Key In-Garage...
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Consumer & Shopper Insights post-COVID at Shop! CoLabs
The renewed central leadership of POPAI and Shop! assotiations started the CoLabs innovative, relevant, fresh initiative with great succes. The CoLabs idea generator incubator events’ targetted to fill online events...
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A pound of chicken breast may cost up to 2,000 HUF
Feed prices have increased so much that market prices need to be increased, and the increase could reach 20-25 percent, meaning that chicken breast fillets can cost nearly HUF 2,000...
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Brands incentivize people to get vaccinated in the U.S.
Budweiser is among the brands that are giving away free products to support vaccine awareness and incentivize people to get vaccinated. More than half of adults in the U.S. have received...
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Private Label Today
First published in 1998, PLMA’s International Private Label Yearbook now covers trends in more than 7,000 product categories. According to Nielsen retailer brands sustained their market share position above 30%,...
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One of the largest players in the labour transport sector in Hungary for 25 years
Grafton Recruitment, one of the largest players in the Hungarian recruitment industry, opened its hungarian office a quarter of a century ago. The company will hold an online conference in...
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Neutrogena and Old Spice build internal content studios
Experiments like internal studios speak to how marketers are working quickly to devise methods of engaging consumers and growing brand trust that step beyond traditional advertising. As people seek ad-free...
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Organic Lager Now Being Brewed with 100% Solar Electricity
Michelob Ultra Pure Gold is now brewed with 100% renewable electricity from solar power. To mark the announcement, the certified-organic lager teamed with Colombian musician Maluma on a new song....
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Sydney to create ‘world-class boulevard’
Sydney is to invest $43.5 million converting the city’s downtown retail destination George Street into what it hopes will become a ‘world-class pedestrian boulevard’. New Italian style grocery comes here...
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(HU) Amit az elmúlt 15 hónapról tudni érdemes
Sorry, this entry is only available in HU....
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P&G inks multiyear MLS sponsorship
Procter & Gamble signed a multiyear sponsorship of Major League Soccer (MLS) that aims to bring greater equity and inclusion to the sport while broadening the CPG giant’s reach with...
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Shabby stores and bare shelves wait back shoppers
As retailers focused on e-commerce and faced supply-chain challenges during the pandemic, store appearance often became an afterthought. Market leader Walmart’s stores were downgraded by research firm and criticized by...
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Amazon develops private label brands
Amazon has unveiled Aplenty, a new private label food brand set to eventually include hundreds of products across a variety of center store categories. Amazon is expanding its lineup of...
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Retailers do a lot for sustainability
Sustainability has been the retailers’ concern for years and how to achieve it is still the major topic. Although one might think that the COVID crises has led attantion away...
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Molson Coors launches first organic beer, Coors Pure
On 7. April, National Beer Day Molson Coors launched its first USDA-certified organic beer, Coors Pure available nationwide. Campaign catered to runners. Published on Business Wire 7. Sept. Chicago, the...
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Many at-home trends remain after pandemic, Nestlé says
Nearly half of respondents (48%) to a survey commissioned by Nestlé said they will likely have their first cup of coffee at home before their commute, even when it’s safe to...
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Scream and ski from Budweiser
Budweiser is promoting this month’s rollout of its first Utah-themed beer. As part of its “The Beer Utah Swears By” effort, the brewer is giving people a chance to win...
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Trader Joe’s supports customers with cognitive & intellectual disabilities
Trader Joe’s, a national chain of neighborhood grocery stores, announced a collaboration with MagnusCards by Magnusmode, a free app dedicated to making the world a more accessible place for people with cognitive...
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Drew Barrymore launches cookware brand at Walmart
Walmart has partnered with Drew Barrymore for an exclusive product launch. Beautiful Kitchenware products will be available at Walmart.com starting Monday (29.March) and at Walmart stores nationwide on April 19. Barrymore,...
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The Egg Association expects price increase
One of the traditional foods for Easter is eggs. It gets into baked goods and cakes, but it can also be found on cold dishes and cooked dishes, and at...
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Budweiser pitches pop-up stadium experiences for MLB’s Opening Day
April 1 is the opening day of MLB in the United States. Because baseball matches can also go to a limited audience, Budweiser compensates fans with events, sweepstakes, and social...
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(HU) Húsvéti tojáskörkép a Magyar Tojásszövetségtől
Sorry, this entry is only available in HU....
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Coca-Cola wonders in the past and in fantasy
Coca-Cola launched a multichannel campaign for its flavored colas in the U.S. that includes TV commercials and a social influencer push. Memorable sport moments and half-human creatures promote the flavour variants. Europe...
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April Fools’ Day pranks with cash&candy on TikTok
Sour Patch Kids, the candy brand marketed by Mondelez International, is doling out cash prizes and candy to select TikTok users who post videos of their pranks for April Fools’...
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