Tag "Z generáció"
PwC: flexible work schedule is the most important for the Hungarian Y and Z generation
Flexible work, stability and basic pay are the most important workplace choice factors for future employees – PwC Hungary’s survey reveals. The deatails of the survey were sent MTI on...
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Magazine: What I don’t have, you bring to the table
On 5 September the members of Trade Marketing Club and POPAI Hungary Association gathered in the BKIK building. The event’s title was ‘X, Y, Z in a different way: How can...
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Spirit in stand up pouch
After wine, cold brew coffee and energy drink being sold in bag-in-box format, spirits are now marketed in stand up pouch bags. Many buyers from Generation Y and Z don’t associate...
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Magazine: Store management in 2020
Those who belong to Generation Z will soon become the biggest consumer group and according to industry experts, by 2020 this will cause bigger changes in retail trade than the...
Read more8 seconds and the Z generation is no longer listening to you
Generational challenges in the world of economy and marketing The Z generation is able to listen for less than ever, they are always available online, but reject the ads they...
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