Tag "diszkontok"

Out now!

…I mean the 2021 ranking of FMCG retailers has already been published, and you can read about it in detail in the present issue of our magazine. There was no...

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Magazine: Shoppers get less fruit and vegetable for their money

At this year’s Zsendülés Conference Tünde Turcsán, GfK’s FMCG director analysed fruit and vegetable buying habits. A 3,500-participant GfK survey has revealed that 60% of shoppers eat minimum one portion...

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Growing proportion of poultry liver patés

With annual sales nearing 10,000 tonnes, meat spreads constitute a rather small segment in the processed meat category, with a 4-percent value share and a 5.7-percent volume share of the...

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Seventeen moments of spring

On the second day of the Business Days conference Tünde Turcsán, commercial director of GfK Hungária’s FMCG division gave an insight into the latest consumption trends and their practical manifestations...

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Magazine: Business Days 2020 – Our conference was not cancelled… Vol. 2

E-commerce, drugstores and discount supermarkets were the topics of the day’s first roundtable discussion. Changing consumption habits in the light of the pandemic   The ‘conductor’ of the morning concerts...

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Dethronement in the shops

Compared to the ranking based on total sales, a different picture emerges based on the average revenue of store chains per store. According to the latest data, there has been...

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In a storm of changes: Food trends in 2020

Grocery stores need to invest and develop faster than they would like to if they want to keep up with consumption changes and their competitors. However, this situation seems to...

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Magazine: Changing market environment and new trends in FMCG retail

Efficiency creates a competitive advantage for retailers, with the focus shifting to flexible supply systems, third-party home delivery and international purchasing cooperations. Experience and self-expression are becoming more important for...

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Strong competition in recruiting workers

The experts of GKI Digital noticed a paradigm shift in the competition of FMCG retailers for shoppers. At the same time, supermarkets and discount stores located close to where people...

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The future is sustainable

Sustainability is one of the hottest topics all over the world and 2019 is the year when smart product manufacturers and retailers have tested really innovative things in their efforts...

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Tesco battles discounters with paid-for loyalty card

Tesco becomes the first major British supermarket group to offer a subscription customer loyalty scheme. This serves as a weapon in its fight against German-owned discounters. No less than 19...

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Magazine: Differing trends for discount supermarkets

Sales by discount supermarkets only increased by 0.1 percent in Germany in the first half of the year. Low prices attract German consumers less than they used to – reported...

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Magazine: Tesco: Big box-type hypermarkets are about to disappear in Poland

Tesco is decreasing the size of 60 its large floor space hypermarkets in Poland, but other retailers are also changing the size of stores. Since 2014 Tesco has closed almost...

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Trendy black coffees

Judit Hellinger, Tchibo Budapest Kft.’s trade marketing manager informed our magazine that the improving economic situation and higher salaries had entailed a 7-percent sales growth in the Hungarian coffee market....

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Austria: Sales stagnation for discounters

In 2019 the combined market share of discount supermarket chains Aldi (called Hofer in Austria) and Lidl dropped to 26.1 percent – in 2018 their share was 26.6 percent. At the...

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Felismerni a fontos és győztes kategóriákat

„Az eladáshelyi marketing forradalma” című nemzetközi sikert aratott könyv társszerzője, Toby Desforges angol kereskedelmi szakértő Közép-Európában először tartott előadást a szlovák kereskedelmi kongresszuson néhány hete, amelyről előző számunkban tudósítottunk. A...

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Magazine: Hungarians are now doing their daily shopping in discount supermarkets too

Discount supermarkets continue their conquest in 2019. What is more, the process has reached a new phase in European markets: these stores are transforming into some kind of service provider,...

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Magazine: Retail panorama 2018

The biggest change in Hungarian retail trade last year was discount supermarkets becoming the No.1 channel. This was the result of long-term processes and changes in different consumption trends. Hungarian...

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Discounters open new stores in Italy

Lidl has opened a new ‘green’ store in the Tuscany region: all electricity comes from renewable sources. At the same time the MD chain opened its 169th store in the...

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The shopping habits of British consumers have changed

When in April 1990 Aldi arrived in the United Kingdom, British supermarket chains were confident that they had nothing to worry about. Back in 2009 Aldi’s market share was still...

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Magazine: Discount supermarkets are flourishing even in the hardest markets

By opening new stores and increasing their share in people’s FMCG spending, discount supermarket chains are expanding all over Europe. Multinational discounters can compete with leading national retail chains thanks...

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