Tag "Coca Cola"

These are the most valuable companies of the millenia

Electronics, FMCG and automotive companies are all on the list. Interbrands uses three key indicators to determine brand value: the financial performance of branded products or services, the role of...

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Coca-Cola Seeing ‘Encouraging Results’ From Alcoholic Beverages Launches

The Coca-Cola Company has said that it has seen ‘encouraging early results’ from its alcoholic beverage partnerships with Molson Coors and Constellation Brands, on the Simply Spiked Lemonade and Fresca...

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Coca-Cola to restructure North American workforce with voluntary buyouts

Coca-Cola is planning to restructure its North American workforce through a “voluntary separation program” that will include employee buyouts. The company currently employs about 6,000 people in North America.  Employees will...

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Coca-Cola launches on-pack tech for visually impaired shoppers in industry first

Coca-Cola has become the first drinks business to launch on-pack technology for visually impaired customers. In partnership with Navilens, the FMCG giant has rolled out codes across 24x330ml and 30x330ml...

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Jägermeister launches campaign for new intelligent packaging – The Secret is Ice Cold

A new promotional campaign from Jägermeister called The Secret is Ice Cold is centred around active and intelligent packaging. It encourages consumers to place Jägermeister bottles in the freezer to...

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For the 18th time Coca-Cola becomes Ireland’s biggest brand

Coca-Cola has been named the biggest brand in Ireland for the 18th year in a row, according to the latest edition of the Checkout Top 100 Brands report, which relies on...

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Branded dreams – Video of the day

Our consumption, our memories and emotions related to it also appear in our dreams: situations, conversations, pictures, the books we read, and certainly many other things also influence them –...

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The Naturaqua factory in Zalaszentgrót has supplied domestic consumers with three billion liters of mineral water over the past 20 years

Nowadays, it is increasingly clear that water is one of our number one natural treasures, and drinking water is much more than a primary thirst quencher: it refreshes, fills you...

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Coca-Cola Named Ireland’s Biggest-Selling Brand For 18th Year In A Row

Coca-Cola has been named the biggest-selling brand in Ireland for a record 18th year in a row, according to the latest edition of the Checkout Top 100 Brands report, published by Checkout magazine in association with NielsenIQ. The...

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A new flavour by Coca-Cola, specially for younsters

Coca-Cola is launching Dreamworld — the fourth and final of its Coca-Cola “Creations” flavors in 2022 — that the beverage giant says allows consumers to explore “what a dream tastes like.”...

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Coca-Cola’s limited series is released with a new flavor

The competition between Coca-Cola and Pepsi is perhaps even more determined than usual in the summer. They come up with new, surprising products – promotions.hu reports. Literally, because they teamed...

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Coca-Cola increases revenue forecast as demand defies price hikes

Coca-Cola’s second-quarter sales exceeded expectations as the company raised its full-year guidance, encouraged by buoyant demand of soda, despite higher prices. In its second quarter, the FMCG giant reported an 8%...

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Magazin: Retail trade is holding on, but there is room for improvement

Last year 46,000 more workers retired in Hungary than 18-year-olds became adults. The majority of companies don’t have a strategic workforce plan, which takes into consideration the future demand for...

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Inspiring non-verbal creators in Coca-Cola’s new campaign

As part of Coca-Cola Zéró’s #ZéróSzöveg campaign, it asked inspiring non-verbal creators to express the indescribable taste of the soft drink in exciting videos without words. The short films can...

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(HU) Coca-Cola gyárlátogatás az MMSZ Zöld tagozattal

Sorry, this entry is only available in HU....

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The Coca-Cola Zero Sugar Zero Caffeine product has arrived

Coca-ColaTM introduces Coca-Cola Zero Sugar Zero CaffeineTM, a new, refreshing version of the popular Coca-Cola Zero Sugar flavor that offers consumers the opportunity to enjoy their favorite beverage at any...

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Magazine: Marketing communication of sports events in 2021 – results in emotion generating

2021 was a year when the Olympic Games were held. The Olympics is a perfect occasion for companies to realise their creative ideas. Whether they are sponsors of the Games...

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Coca-Cola Opens Flagship Store in London

Following the successful opening of similar retail stores in the United States, Coca-Cola has launched its first flagship store in London. According to the company, customers can have a chance...

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Finally, we are out and about again!

There were no festivals during the pandemic, but finally the open-air season is here again. Meanwhile street food has become a quickly expanding culinary trend. It has fully integrated into...

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Coca-Cola launches Starlight Coke

Coca-Cola has put a space-inspired soft drink on the market, called Starlight. The products debuted in North America at the end of February, and they will debut in the United...

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100% recyclable KeelClip™ cardboard packaging replaces shrink film on Coca-Cola aluminum can multipack packages

Coca-Cola Hungary has reached another milestone on its journey to a Waste-Free World: the company is replacing the previous shrink film used for multipack aluminum cans in packages 4 and...

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Coca-Cola reduces its plastic consumption by 230 tons per year

Coca-Cola Magyarország will reduce its plastic consumption in the country by almost 230 tons annually with an investment of more than 800 million HUF, the company told MTI on Wednesday....

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Coca-Cola is leaving Russia

Previously, Coca-Cola said it has not and will not stop its operations in Russia. Still, Coca-Cola is suspending operations in Russia. This was reported on the company’s website on Tuesday,...

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Help today, because tomorrow is too late!

The Chain Bridge Club was founded in 2003 and in 2016 members decided to establish the Chain Bridge Foundation – and together with it the ‘Join us and be the...

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Coca-Cola strengthens reusable bottle strategy with new target for low-carbon circularity

Coca-Cola has announced a target to sell 25% of all beverages globally across its brands portfolio in refillable or returnable glass or plastic bottles, or refillable containers through traditional fountains...

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Coca-Cola Foundation working to restore wetlands

This year marks the first time that World Wetlands Day is celebrated with official support from the United Nations, raising awareness of the critical state and importance of the world’s...

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Coca-Cola, Molson Coors To Launch Simply-branded Alcoholic Drinks

Coca-Cola Co will launch Simply-branded alcoholic drinks in the United States this summer in partnership with beer giant Molson Coors Beverage Company, as the soda maker doubles down on its adult drinks portfolio. Soft-drink...

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Big Brands Call For Global Pact To Cut Plastic Production

International brands, including Coca Cola and PepsiCo, have called for a global pact to combat plastic pollution that includes cuts in plastic production, a key growth area for the oil...

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Magazine: 2020 was a record breaking year in the FMCG market

At the Business Days Gábor Tolnai, division director of Kantar Hoffmann gave a presentation. As part of this he shared the results of the Kantar Brand Footprint 2021 global study....

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Cola-Cola HBC is expanding its coffee portfolio with the Caffè Vergnano brand

As of 1 January 2022, the Coca-Cola HBC Group was among the first to start selling Caffè Vergnano premium Italian coffee products exclusively in Hungary. This opens a new and...

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