News and articles
Youthful consumption
Date: 2008-02-29 08:00:00
According to the findings of a Nielsen survey conducted in 42 countries, the general attitude of society becoming more “youthful” has an effect on consumption. For example, people in their...
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Hair dye sales growing
Date: 2008-02-29 08:00:00
Sales of hair dyes continue to expand. According to Nielsen data, sales exceeded HUF 6 billion in the November 2006–October 2007 period, with growth of 12 per cent. Consumer prices...
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Café Rossi
Date: 2008-02-29 08:00:00
The recently opened Café Rossi has become a real pearl of Erzsébet tér. The interior dedicated to coffee is warm and friendly. The local time of Sumatra, Ethiopia and Guatemala...
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Which way, USA?
Date: 2008-02-29 08:00:00
The National Restaurant Association conducts a survey each year in the USA to identify new trends are in the business. At the end of 2007, they interviewed 1,100 chefs about...
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Coop is the franchise system of the year
Date: 2008-02-29 08:00:00
Co-op Hungary Zrt. has been awarded the title “Franchise System of the Year 2007” by the Hungraian Franchise Association. We asked László Murányi, CEO of Co-op Hungary Zrt. about the...
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New managing director for Danone from America
Date: 2008-02-29 08:00:00
Andreas Ostermayr (38) was appointed the new managing director of Danone Tejtermék Gyártó és Forgalmazó Kft. on 11. February. He had begun his career with Unilever, later joining the German...
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Body care for older generations
Date: 2008-02-29 08:00:00
As European societies are ageing, manufacturers are increasingly turning their attention the over 50 age group. Dove is a good example of this trend. – We believe that older age...
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Natural brunette is in, but blonde is still popular
Date: 2008-02-29 08:00:00
The segment of hair dyes has been expanding for years. Natural colours are the present trend. Marketing budgets of sufficient size play an important role in the present expansion. Competition...
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Pálinka Bistro
Date: 2008-02-29 08:00:00
This café-restaurant opened on the day of last year’s Budapest Palinka Festival in Nádor utca is dedicated to the unique mission of promoting palinka. Eighty quality palinkas from the ten...
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Profit below freezing
Date: 2008-02-29 08:00:00
– As a result of technological development, food and material which had previously been damaged by freezing are now available in perfect quality. Frozen products are beginning to replace canned...
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Ten per cent plus within a year
Date: 2008-02-29 08:00:00
Mystery Shopping is the most effective method of surveying customer satisfaction. The practice of test shopping has been in use for a long time in Western Europe, but it is...
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Pineapple from orange
Date: 2008-02-29 08:00:00
The Winter Fruit Carneval is to be held for the first time between 27. January and 10. February in the Europark mall. Gigantic sculptures made from tropical fruits will be...
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The life over 50
Date: 2008-02-29 08:00:00
According to Csaba Iglódi, head of the communication agency NetAktív, many start a new life over 50 with different ideas and expectations than had been common in the past. An...
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Dynamic expansion in the market of electric toothbrushes
Date: 2008-02-29 08:00:00
Retail sales of toothpaste show stagnation, though sales grew by 5 per cent in terms of value last year and approached HUF 10 billion.. The sales of toothbrushes declined somewhat...
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The brand image of IGLO and its assortment have both been completely updated for 2008
Date: 2008-02-29 08:00:00
The IGLO logo and the packaging of all products has been replaced with a new design. The re-introduction is supported by a massive media campaign. The assortment has been doubled....
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Good old regions…
Date: 2008-02-29 08:00:00
Retail audits had been and still are essential tools for measuring distribution and evaluating OSS figures. Large sales organisations can obtain an increasing amount of information from their sales networks...
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Dove Go Fresh
Date: 2008-02-29 08:00:00
New fragrance versions intended for the 20-29 age group will be available after the introduction of the Dove Go Fresh product line....
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Healthy Growth in Functional Food Market
Date: 2008-02-29 00:00:00
Consumers are becoming more skeptical about the health claims made by food and drink manufacturers. Datamonitor analysis estimates that the combined US, Western European and Asia Pacific functional food and...
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January's unemployment rate of 8.1 percent
Date: 2008-02-29 00:00:00
In the period of November 2007–January 2008, the number of employed people was 3,873 thousand and the number of unemployed people was 343 thousand. In the given period, 54.6 percent...
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This season Velence Resort & Spa to open
Date: 2008-02-28 00:00:00
The hotel on the Velence-beach has 197 rooms, special two for handicapped guests. From the hotel a gallery leads to the apartment houses, where 80 apartments offers a longterms service....
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European companies have to decrease their sugar output with 1.14 millio tons
Date: 2008-02-28 00:00:00
If they fail to make satisfactory cutbacks, companies risk a final cut with no compensation being imposed on them. Until now, 4.8m tonnes have been renounced within the restructuring scheme,...
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FMCG prise cartel in France
Date: 2008-02-28 00:00:00
If found guilty of anticompetitive practices, the companies could face fines of up to 10 percent of their annual worldwide revenue — possibly amounting to billions of euros. Le Figaro ...
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GEFCO duplicated its sales in Hungary
Date: 2008-02-28 00:00:00
The EFCO logistics integrator specialis had HUF 4 billion income, twohold as last year. Half of the sales came from distribution of vehicles and groupage and full/part-load road transport....
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Gourmand restaurant and a 5 stars apartment house to open in Haris Park
Date: 2008-02-28 00:00:00
According to press informations the works on the site of the former Marczibányi Square rifle range begins in spring, the finishing is to wait until autumn 2009. The HUF...
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Henkel 4Q Net Profit +11%
Date: 2008-02-28 00:00:00
In the full year, Henkel posted sales of EUR13.07 billion, up 2.6% from 2006, organic sales grew 5.8%. Earnings before interest and taxes, or EBIT, in the fourth quarter...
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