Coca-Cola to install vending machines in Venice

By: trademagazin Date: 2009. 02. 26. 08:23

Venice signes a new 2.1m-euro sponsorship deal between the authorities and Coca Cola.

 Venice's mayor said commercial
sponsorship is the only financial strategy for safeguarding the
monuments of Venice. According to Italian press informations sixty
vending machines will sell the drink all over the city, including at
the main waterbus stations and reportedly even St Mark's Square,
where a city ordinance already forbids picnicking by tourists.

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