News and articles
Payable household goods in Hungary
Date: 2008-06-30 00:00:00
According to Eurostat and OECD common research the electric equipments and household goods are several % less in Hungary than the European average. Within the framework of the European...
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Tesco, Asda Cut More Prices
Date: 2008-06-30 00:00:00
Tesco PLC and Asda Group Ltd., the U.K.'s two biggest supermarket chains announced another round of major price cuts amid intense competition. Tesco will cut prices on 3,000 products...
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Hungarian Beer Market grow in value by 6% and in volume by 1%
Date: 2008-06-30 00:00:00
Between June 2007 and Mai 2008 4 million hectoliter beer were sold in Hungary, it was a summe in value HUF 110 billion. According to Nielsen Research retail index 1...
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HUF 500 million marketing budget for Arena Plaza
Date: 2008-06-30 00:00:00
After a weak start the mall is now on the top, the revenues increased by 15-20% to HUF 18 billion. According to DTZ, operator of Arena Plaza, the total marketing...
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Expectations improved significantly
Date: 2008-06-30 00:00:00
In June the seasonally adjusted Business Confidence Index of GKI remained essentially unchanged, but the expectations of consumers improved significantly and reached highs that haven’t been seen for two years....
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New player in the market of digital advertising
Date: 2008-06-27 08:00:00
A new company is to enter the Hungarian indoor market. Infirio Kft. intends to provide digital signage services targeted at the 18-29 age group. 200 large digital displays will be...
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Lekkerland continuing it strategy
Date: 2008-06-27 08:00:00
2007 was an exceptionally important year for Lekkerland. Many new agreements have been signed, including one with the leading petrol station chain. Lekkerland revenues doubled in 2007, compared to the...
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New owner for Interfruct
Date: 2008-06-27 08:00:00
The Interfruct Cash&Carry chain is to be sold by SCD which intends to focus entirely on real estate development in the central European region in the future. Interfruct is to...
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Spectacular growth
Date: 2008-06-27 08:00:00
Increasing sales of decor cosmetics reflect growing demand for wellness. Retail sales expanded by 14 per cent in terms of value last year, bringing total annual sales to HUF 60...
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Not a question of mood
Date: 2008-06-27 08:00:00
The Hungarian Restaurant Guide 2008 was published, which uses the scoring system of the two leading international publications, Michelin Red Guide and GaultMillau to evaluate 150 Hungarian restaurants. Csalogány 26...
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Little change in the tourist package
Date: 2008-06-27 08:00:00
According to KSH data, shopping accounted for over half of the amount spent by visitors coming to Hungary for only one day in the first quarter of 2008. Accommodation and...
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Are we good, or are we well?
Date: 2008-06-27 08:00:00
There is a lot of resemblance between business and competitive sport. Results can be measured objectively in both. You can tell right away who is successful and who isn’t. Another...
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Donna Pasta, Vita Pasta
Date: 2008-06-27 08:00:00
Pastas made with a single egg and durum corn have been renewed in the quality Gyermelyi is well known for....
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Great Loss reaching its objective
Date: 2008-06-27 08:00:00
The topic at the meeting of Trade Marketing and Sales Klub held on 5. June was the peculiarities in the marketing and trade marketing of low calorie and health products....
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My neighbour is a brewery
Date: 2008-06-27 08:00:00
„My neighbour is a brewery” is the title of the program serving as a framework for co-operation between Borsodi Sörgyár Zrt. and its environment, presented by Derek Hopkins CEO. The...
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Bio – our health and that of our kids
Date: 2008-06-27 08:00:00
The increasing popularity of bio food is a result of the two most important trends of our decade: health and wellness. This is one of the conclusions of the global...
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Valdor poultry in ready for shelf packaging
Date: 2008-06-27 08:00:00
Hungerit Zrt has launched Valdor poultry products in ready for shelf packaging. The new packaging was officially presented on 27. May. Fresh, sliced chicken products will be available in safe,...
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More colour in domestic market of decor cosmetics
Date: 2008-06-27 08:00:00
Hungarian women tend to use less make up than women in neighbouring countries. Mainly foundation cream and mascara are used, while coloured products like lipstick are not very popular. According...
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With passion and wisdom
Date: 2008-06-27 08:00:00
Another talented and acclaimed Hungarian chef has decided to open his own restaurant. Lajos Takács had worked as the chef of Jankó restaurant for years and is known as one...
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Real incomes rising in competitive sector
Date: 2008-06-27 08:00:00
According to a forecast by GKI Gazdaságkutató Zrt prepared with the cooperation of Erste Bank, data from the first quarter of the year seems to confirm expectations that economic growth...
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Night of placements
Date: 2008-06-27 08:00:00
An interesting night event was held by the Hungarian section of POPAI in Interspar Eurocenter, on 2. June. The event served as a training exercise for experts of POS promotional...
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Vim mikroszemcsés súrolókrém szórófejjel
Date: 2008-06-27 08:00:00
The new Vim scouring cream with micro granules is now also available in the form of a spray. This is a real speciality, as the special dispenser allows a scouring...
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New momentum for Update
Date: 2008-06-27 08:00:00
The Update program has reached a level of development where highly organised management, a professional approach and a uniform brand image are needed. In Hungary, seven people die every hour...
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Hungarian regional director for Bonduelle
Date: 2008-06-27 08:00:00
Miklós Ostermayer (42) was appointed the Central-Eastern European regional director of BONDUELLE in June. He is the first Hungarian professional to reach such a position in the market leading French...
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Good egg for SPAR
Date: 2008-06-27 08:00:00
Spar Magyarország Kft. has been awarded a Good Egg Award in recognition of its efforts related to the prevention of cruelty to animals. This recognition is based on a survey...
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Széchenyi Card 2 launched
Date: 2008-06-27 08:00:00
The two year Széchenyi Card 2 was launched by KA-VOSZ ZRt in co-operation with its partner banks, Hitelgarancia ZRt, and the Ministry of Economy and Development on 2. June. This...
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Hygienic, multiple layer packaging from plastics
Date: 2008-06-27 08:00:00
Plastics are the most commonly used packaging material for food, accounting for 50 per cent of all packaging materials in Hungary, in terms of volume. Plastics are used in three...
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On the way up again
Date: 2008-06-27 08:00:00
– After “developing” Alabárdos into one of the best restaurants in Hungary, you have left to launch Apetito. It has not become the success everybody expected. – It depends on...
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Fewer visitors in transit
Date: 2008-06-27 08:00:00
The number of visitors staying for only one day was 3 per cent down in the first quarter of 2008, compared to the same period in 2007. The number of...
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Product for the occasion
Date: 2008-06-27 08:00:00
One of the key words in retail is “occasion”. The nature of the product to be purchased often determines which store is visited by the customer. Occasions like Christmas, seasons...
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