News and articles
The next generation
Date: 2010-05-20 08:00:00
Junior chefs compete at two professional contests in Hungary: the Hungarian leg of WorldSkills/EuroSkills and the Star of the Profession Festival. Both WorldSkills and EuroSkills international contests are held every...
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Facing the challenge in New York – part 8
Date: 2010-05-20 08:00:00
From July Roland Oláh, formerly the chef of Café Erté, tries his luck in the USA. He regularly reports to our magazine: ‘I am happy – my family is here...
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Bulmers and Strongbow Beer
Date: 2010-05-20 08:00:00
A trend-setter beverage novelty in Hungary, this 5%-alcohol content cider is well-known from the British Isles....
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Net wages escalated by ten percent
Date: 2010-05-20 08:00:00
At enterprises employing a minimum of 5 people and at budgetary institutions, gross average wages were 3.7 percent higher and net average wages improved by 10.3 percent in the first...
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Households spent less on yoghurt last year
Date: 2010-05-20 08:00:00
Last year 86 percent of households bought yoghurt – shows ConsumerScan by GfK Hungária. As for fruit yoghurts, 81 percent of consumers bought one flavour or another, so sales remained...
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Hungarian delegation in Paris
Date: 2010-05-20 08:00:00
Five people represented POPAI Hungary at the Marketing at Retail Show in Paris, where 215 stands received 15,800 visitors; there were 300 entries for the POPAI Awards – the results...
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Becherovka conquers with a new flavour
Date: 2010-05-20 08:00:00
Jan Becher Karlovarská Becherovka developed a new product after more than 200 years. Becherovka Lemond is based on the original bitter recipe, but the fresh flavours of orange, lemon and...
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Interpack 2011 is very popular among prospective exhibitors
Date: 2010-05-20 08:00:00
Two years ago the participants of the trade fair filled all 19 exhibition halls and now future participants are booking exhibiting space with the same swiftness. In 2011, Interpack will...
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110-year old brand
Date: 2010-05-20 08:00:00
Nordsee is a German fast food chain that specialises in seafood. They have 400 units all over the continent – the company is the third biggest restaurant chain in Europe....
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Last year’s number three stands on top of the podium
Date: 2010-05-20 08:00:00
‘Restaurant’ magazine in the UK publishes the list of the world’s best restaurants every year. Organisers divide the world into 26 regions and the leaders of these regions pick which...
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Krombacher Pils Beer
Date: 2010-05-20 08:00:00
Germany’s No.1 premium brand, some say it is one of its ‘ambassadors’....
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Unemployment hits a peak
Date: 2010-05-20 08:00:00
Unemployment hit a 16-year peak in December 2009-February 2010: KSH measured the unemployment rate to be 11.4 percent, with 3,726,000 people being employed and 479,000 unemployed in the 15-74 age...
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Ice cream sales by shops took a favourable turn
Date: 2010-05-20 08:00:00
Ice cream managed to better its market position: according to the Nielsen Retail Index retail turnover increased in terms of both value – by 3 percent, reaching HUF 18 billion...
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Hungarian POP contest
Date: 2010-05-20 08:00:00
POPAI Hungary joins the international POPAI Awards series by announcing a competition for POP tools. The jurying will take place at the next Business Days in Tapolca. Winners will participate...
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Forest helps protecting birds
Date: 2010-05-20 08:00:00
Forest-Papír Kft. and the bird hospital in Hortobágy organise a prize game – with Kiskokas napkins and Selfness Ecoring handkerchiefs – to call attention to the beauties of nature and...
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dm changes the design of its shop windows
Date: 2010-05-20 08:00:00
dm Kft. will refurbish the shop windows of 32 stores by September and in 5 years time all of their units will look different. The idea for the new façade...
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We are having a McBreakfast
Date: 2010-05-20 08:00:00
According to the McBreakfast Quick Report, more than 800,000 Hungarians start the day with an empty stomach. More than 1.5 million people have breakfast in some café or snack bar...
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Treasure hunt
Date: 2010-05-20 08:00:00
Super premium category and special beers are of moderate importance in domestic retail, but in HoReCa they are more and more present. In the past 2-3 years, a wide selection...
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Firsthand market research
Date: 2010-05-20 08:00:00
Firsthand market research data’ was the title of Trade Marketing Club’s meeting on 15 April in the BKIK headquarters. Leading experts from GfK, Nielsen and Ipsos analysed the past year...
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Food prices stepped on the brake
Date: 2010-05-20 08:00:00
In March 2010, the monthly average consumer price increase was 0.7 percent, but compared with March 2009 prices were up by 5.9 percent On average, prices were 6 percent higher...
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Ice cream experiences from branded products
Date: 2010-05-20 08:00:00
It seems like the crisis does not affect ice cream sales – Nielsen reported improvement. If we look behind the trend, we can see that private labels are slowly expanding...
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Private life made public
Date: 2010-05-20 08:00:00
While shopping, customers can now use their smartphones to compare prices with prices offered by other shops. Shopkick, a recently established California enterprise uses the phones’ location-sensing abilities to send...
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Another environmentally conscious step from Mars
Date: 2010-05-20 08:00:00
Mars Incorporated’s pet food manufacturing company was the first to announce that by 2020 they will only be using fish from sustainable sources for pet food production. At the end...
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Smile Magic Lifestyle Days programmes commenced
Date: 2010-05-20 08:00:00
On 17 April a series of programmes started, with the goal of raising awareness of a healthy lifestyle. Organised by Mosoly Alapítvány, Tesco and Procter&Gamble, the programme will travel to...
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Hungry Americans
Date: 2010-05-20 08:00:00
Even bad publicity is publicity – goes the proverb. KFC’s Double Down sandwich is simply called ‘heart attack’ by some – instead of a bun it is made with two...
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Improving toilet room hygiene
Date: 2010-05-20 08:00:00
The quality level of toilets in hotels and restaurants often falls below the standard guests expect. Erika Sárközi, a junior product and market manager with SCA Hygiene Products Kft. agrees...
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Members of the food chain are more disciplined year by year
Date: 2010-05-20 08:00:00
In Hungary people’s trust in food products has never been shaken. Not even six years ago, during the paprika scandal. Nevertheless, the bird flue did some harm to chicken farmers....
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Industrial prices decreased
Date: 2010-05-20 08:00:00
lthough in February 2010 industrial export prices were 0.9 percent higher than in the previous month, they were 5.4 percent lower in comparison with February 2009. Prices in the food...
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Larger packaging units experienced a bigger decline
Date: 2010-05-20 08:00:00
Data from GfK Hungária’s ConsumerScan indicates that 40 percent of Hungarian households bought some kind of family size ice cream in 2009. The average household purchased this cold delicacy 6...
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The fourth screen
Date: 2010-05-20 08:00:00
It caused a lot of excitement when in Nielsen’s first quarterly report the company audited the efficiency of programmes and ads in so-called 4th-screen broadcasts – these run on displays...
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