News and articles

Washing powder and gel producing price rise in excess of 20 percent

Retail sales of washing agents stagnated at around HUF 37 billion in the November 2007-October 2008 period. Washing agents are the largest among the 60 categories of household chemical products...

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More “green” Tescos

According to Mónika Hackl, communications director of Tesco Globál Zrt, the balance sheet has not been completed yet, but it is certain that results will be below target figures. However,...

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True flavour lab

A restaurant has opened recently in Bremen under the name Geschmackslabor (flavour lab). Guests can provide their dishes with additional flavouring, using a range of more than 20 oils. These...

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Dropping consumer confidence and willingness to purchase

According to a recent survey conducted by GfK Hungária and Corvinus university, consumers are very pessimistic regarding short term prospects. In December 2008, the consumer confidence index was down by...

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Rexona Fine Fragrance Collection

The three new Rexona versions – Shiny, Sexy, and Happy – remind us of the world of perfumes. They also provide protection against perspiration throughout the day....

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Aastra expanding in the region

In December 2008, an independent subsidiary was formed in Austria and a representative office opened in Hungary by Aastra Technologies Ltd. The Canadian company is present in 100 countries, offering...

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New head of sector in GfK Hungária

Steigervald Krisztián was appointed sector manager of consumer goods in GfK Hungária on 1. January 2009. He had joined GfK Hungária in 2003 and has been heading qualitative research successfully...

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The future might belong to specialised washing agents

According to Nielsen data, the quantity of washing agents sold last year dropped somewhat. However, this is not bad news for manufacturers who launched a campaign two years ago, promoting...

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Economising and uncertainty

– At the moment, it looks like fewer companies are going to attend exhibitions this year than in 2008 and the number of employees travelling to events will also be...

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Shoot the chef!

Probably the only gastronomic photo competition in the world is held in Sidney annually, under the title “Shoot the Chef“. You can see some of the best photos from the...

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Slovakian and Czech markets expanding faster than inflation

Last year, FMCG sales expanded at a faster rate in Slovakia and the Czech Republic than inflation. The Schwarz group is the market leader in the Czech Republic, while the...

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Rexona Skin Care termékcsalád

The two new Rexona versions – Calming and Nutritive – provide effective protection against perspiration without irritation of the skin which makes them ideal for use on sensitive skin as...

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Award for Monarchia-marketing

Monarchia Winery located in Eger was awarded the Wine Marketing Prize 2008, while the Eger Wine Region Foundation received an award for collective marketing, based on the decision made by...

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New CEO for Friesland Hungária

Johan Priem was appointed the new CEO of Friesland Hungária Zrt in January. After working in several positions for British American Tobacco in Europe, Africa and Asia, he joined the...

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Reckitt Benckiser promoting ecological consciousness

They have recently launched their „Earth our home” campaign in Hungary, as part of their Carbon 20 program intended to reduce CO2 emissions linked to their products by 20 percent...

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Smaller, specialised events expected in 2009

Event organising enterprises hope that recession will not have a drastic effect on their business. However, creativity is expected to play an even bigger role in the event marketing business...

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Convenience honey?

Awkward guests spilling honey over everything on the table are the nightmare of every waiter working in hotels. A solution to this problem has been developed by an Ottawa company...

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South-west dynamic, north-east slowing down

Among local regions, retail sales show the most dynamic expansion in the south-west, according to data from Nielsen. In the north-east, no expansion has taken place in terms of value,...

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Rexona Men Invisible Ice

With its fresh and masculine fragrance, it provides protection against perspiration throughout the day. The ingredients developed with the help of new technology minimise the occurrence of white stains on...

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In one month Cora shoppers shrinked 25,000 PET bottle

The CORA started THERMO PRESS shrinking program was very successful, people took a lot of PET bottles to Cora Törökbálint and CORA Budakalász in January.  The shrinking mashine, developed by...

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Hungarian wine borne down French wines in Denmark

Vylyan Winery from Villány is Winery of the Year, according to Danish Vinbladet magazine.  This is the first time that a Hungarian winemaker has been selected No. 1. at Vinbladet...

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9 hotels are entitled Hungarian Tourism Quality Award

Since 2006 from the 85 applicants 68 suppliers (56 hotels and 12 restaurants) received the award for outstanding quality and the title has been withdrawn in 3 cases.  4 hotels...

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Hungarians at Fruit Logistica 2009

This event gives excellent possibility of introducing the Hungarian vegetable and fruit sector.  FRUIT LOGISTICA 2009, the biggest-ever international produce industry trade event is open in Berlin. From 4 to...

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TESCO to open 137 stores in Central Europe

UK retailer Tesco plans to open over 130 new stores this year in Central Europe, in Hungary, in Poland, in Slovakia, in Czech Republic and also in Turkey.  Czech newspaper...

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Plaza Centers buys controlling stake in Sofia project

The Dutch-registered property developer that focuses on Central and Eastern Europe, said that it acquired 51% stake in a 75 000 sq m project in Sofia.  Plaza payed 2.78 million...

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Mercator to invest 3 million euró in Bulgaria

The company’s first Bulgarian outlet will be located at the Galeria shopping mall in Stara Zagora in the south of the country.  Mercator has announced plans to open its first...

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Burberry opens children fashion store in Istanbul

The British fashion concern closes plant in UK, but expands abroad.  Company alert decreasing sales in the las quater and closed it second plant in the UK, but the expansion...

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Paper bag is not a real option

According to datas of Hungarian Trade Association the food industry and the retail sector has HUF 10 billion extra costs because of the new green tax.  György Vámos, secretary of...

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Thanks for SIÓ! – starts in February

Since this month there are on the shops' shelves the 1.5 l SIÓ products joined to the charity program. Consumers who buy them can help pupils to get new school...

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Creamy quark in extra size

Frisland Hungaria's Milli Mia product line has now 2 new tastes in XXL size. Creamy quark with vanilla-raisin and cake taste are popular.  Creamy sweet quark is one of Hungary's...

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