News and articles

Royal vodka

Royal, the market leading vodka in Hungary has been available in the usual quality, with a modernised look since April this year....

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Apenta

Our old acquaintance is to get a face lift: Apaenta soft drinks will come in new packaging from May 2009....

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Industrial real estate fair in Vienna

Real Vienna, the international fair of industrial real estate is to be held for the fourth time this year, between 26-28 May. The event will be organised by Reed Exhibitions...

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NEXON representing ADP

NEXON has been contracted by ADP Streamline, one of the leading outsourcing service providers in the world to represent it in the Hungarian market and to make its services accessible...

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Less ice cream sold

According to a survey by GfK Hungária, ice creams continue to remain popular, though the growth in sales has come to a stop. 68 percent of the consumers interviewed in...

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Private chef

Zsolt Litauszki (33) had been one of the great promises in the profession, but he has chosen to close his restaurant in spite of a very good start. This is...

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Hungary in economy mode

As a result of the global financial crisis, the abundance of liquidity ended last year for Hungary. According to GKI forecasts, we are expected to reach the bottom of recession...

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Győri joghurtos Jó Reggelt!

The new JóReggelt! filled with yoghurt cream is the first biscuit in which an active yoghurt culture is combined with valuable corn fibres in the shape of a delicious sandwich....

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Viennetta Eper

Viennetta Eper is a creamy and soft ice cream in popular strawberry flavour, with big waves from 2009....

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Coca-Cola icons for the summer

This year’s icons of the Coke Club – MTV Icon summer series of concerts will include Hungária, Ferenc Demjén and Edda. Apart from the 12 groups reinterpreting old hits, there...

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Bigger than expected profit for Messer Hungarogáz

Messer Hungarogáz Kft. produced a bigger than expected profit last year. Its revenues totalled HUF 12.9 billion, while its operating profit was up by 8.2 percent compared to 2007. Technological...

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Committed to quality and unbroken customer confidence!

Szikrai Borászati Kft. has been present in the market in its present form since 2004. Its owner and CEO, Tibor Sári and his team are committed to quality and reliability....

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Coming from America

Attila Bicsár, chef of Alabárdos visited the US in February, holding a demonstration of Hungarian cuisine in the French Culinary Institute as one of the programs in the Year of...

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Rising prices in the food industry

Domestic industrial prices were up by 2.4 percent in February 2009, compared to January and by 6.6 percent, compared to February 2008. Industrial export prices were up by 3.8 percent...

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Rauch Prémium

The two new alcohol free fruit cocktails by Rauch will seduce us on the first occasion. These drinks made from 100 percent natural ingredients are also perfect materials for summer...

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Kinder Tejszelet, Kinder Hűtött Finomságok

The Kinder Hűtött Finomságok promotional campaign has reached its 4th and final stage. The main prize is worthy of the occasion: we can see the key of a Balaton lakeside...

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Private labels on the offensive

Private labels have been continuously increasing their share in retail sales for years. The assortment of private labels is widening and deepening at the same time. The perception of private...

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Surprises from 60 year old Tchibo

Tchibo is celebrating its 60th birthday with several events and surprises in Hungary as well. They will have a nation-wide prize game, with a Volkswagen Golf 6 as the main...

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Market share of PL mineral waters dropping

Growth has stopped in the mineral water category. A drop of 2 percent in retail sales in terms of value was registered in the March 2008-February 2009 period, reducing the...

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Bistro fever

Bistro type restaurants have become very popular in Europe and the US as well in recent years. This is probably partly due to the “retro” wave and the fact that...

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Fat on top

The average rate of inflation was 0.5 percent in March. Prices were up by 2.9 percent compared to March 2008. According to KSH figures, food prices were up by 0.7...

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Dolmio

Owing to its new recipe, each bottle contains 10 juicy tomatoes, basil and olive oil. It is made from 100 percent natural imgredients....

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Győri Jó Reggelt! joghurtos

The combination of an active yoghurt culture and valuable corn in the shape of a delicious sandwich. Agency: Euro RSCG Zrt. Customer: Győri Keksz Kft. Product: Győri Jó Reggelt! joghurtos...

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GINNT EXPO in June

The Global Innovation Technologies Expo is to be held for the first time this year, between 10-11 June, in Budapest. The aim of GINNT EXPO is to present all automatic...

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Agárdi Pálinkafőzde and its chief distiller world champions

Agárdi Pálinkafőzde became world champion at the Destillata 2009 competition held in Vienna. The distillery won the title „Distillery of the Year’, while several of its products won “Palinka of...

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Mineral water brands looking for ideal price/profit ratio

In spite of the recent drop in sales, the mineral water category still has potential for growth. However, closer co-operation with the retail sector is required to utilise this potential.....

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Combination oven

Demand for multifunctional kitchen equipment is growing among professional users. The Merrychef 402S combining the advantages of hot air and micro wave ovens has been developed to meet such demand....

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Consumer expectations continue to deteriorate

According to the GKI Consumer Confidence Index, consumers continued to get more pessimistic in April. Consumer confidence has been deteriorating since the winter of 2008. Expectations regarding unemployment in the...

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Erdei Termékek

Who would fail to remember the classic Erdei Rermék brand? The brand is to get new packaging now....

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Signal Style-Tech fogkefe

Developed to clean those parts of our mouths which are difficult to reach. Owing to its unique metal handle, its long neck allows us to reach all areas inside our...

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