News and articles

Question

What means are available for supporting the international marketing of Hungarian wine? How useful are the new resources made accessible by the EU wine/grape reform? How could market players co-operate...

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Companies getting greener

Regardless of the economic crisis, no company can afford to neglect the protection of our environment, because consumers are getting increasingly sensitive to such issues. – We spend a lot...

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Whatever you’d like?

When asked about the kind of soft drink they prefer, some people say “any”. This is also the concept used by a company called Out of the Box for naming...

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Portugal in the forefront of growth

Food retail has been developing at a remarkable rate in Portugal, which was second only to Poland in terms of quantitative growth last year. Sales of FMCG products grew by...

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Cherry Queen Marcipán 3 szemes

The new size Cherry Queen Marzipan (35g) offers the delicious flavour of the original Cherry Queen Marzipan in a smaller package....

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Royal vodka introducing their new lid and bottle design

Starting from April this year, Royal Vodka is coming out with a new design. Besides the new lid, the bottle is going to get a new form too, commensurate with...

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The finest Stella Artois beer is being produced by Borsodi Brewery Plc

Borsod Brewery Plc., Hungarian factory of AB-InBev has won an international quality prize for beer-producing developments realized in 2008. AB-InBev runs a quality-competition among its breweries every year. Beer produced...

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Answer

Since August 2007, winemakers have been subject to a marketing tax. 60 percent of tax revenues which amount to HUF 750 million annually are allocated to collective wine marketing. A...

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Already huge CSR market still growing dynamically

In the opinion of Éva Bitter, independent sales consultant, CSR is a new form of communication for FMCG companies which is still quite rarely used, but can be far more...

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Sweetening drops

Flavouring syrups represent the main area of innovation in the market of cocktails and coffees. The number of activities where syrups can be used is growing – says Gábor Szabó...

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Nielsen reporting from London and Brussels: „Food relatively resistant to crisis”

According to Jonathan Banks and Jean-Jacques Vandenheede from Nielsen, the number of purchases has begun to drop while demand is shifting from pleasant things towards necessary products. Everything is related...

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Fonte Verde természetes ásványvíz 0,75 l-es

The new Fonte Verde 0,75 litre natural mineral water brings convenience into our everyday life and provides the most important conditions for our well being....

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New name for courier service

Road Parcel, one of the leading courier services in Hungary is to change its portfolio, image and name. Its name is to change to trans-o-flex and will specialise in delivering...

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SOS-stores selling cheap food in Belgrad

Grocery store chains launched the so-called SOS-stores, grocery store for low-income individuals in Belgrad, Serbia. The outlet features prices 20-50% lower than regular retail rates. The freshly opened stores are...

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Fruit yoghurt among the biggest categories

Yoghurt consumption was up by 5 percent last year, exceeding 66,000 tonnes in the March 2008-February 2009 period. Sales in terms of value exceeded HUF 35 billion, with a 10...

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SIÓ–ECKES CSR programs focusing on children

Corporate social responsibility is a strategy which represents a commitment to certain causes. For SIÓ-ECKES, the safe and healthy lifestyle of children has been such a cause for several years....

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Rauch entering the cocktail market

Rauch is to enter the market of premium products with two cocktails in 2009. FRUCTAILS is an alcohol free fruit cocktail in two flavours (Red Colada and Tropical Sunrise), in...

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Inflation fastest in Latvia

Consumer prices were up by 1.7 percent on average in the EU-27 countries in February 2009, compared to 2008. Inflation was slowest in Ireland and Portugal (0.1 percent) and fastest...

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Kométa Finom Grillek négyfűszer, csemege, sajtos-fokhagymás, provance-i grillkolbász

Modernised, dynamic packaging. Premium quality, exceptionally delicious grill sausages in four flavour versions....

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Surprising results of the latest food safety research (X)

The research result of GKI draws attention to the importance of food safety developments. GKI Economic Research Ltd’s research shows that 24% of the domestic population generally does not  believe...

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Hungarian pig farmers can find new markets

The Chinese and Russian drop in demand for the U.S. pork can open new markets for the major European exporters – quoted Napi Gazdaság the President of the Association of...

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Quality pálinka as Hungaricum

Pálinka National Council was created to organize and supervise the quality control of the Pálinka, and develop the national pálinka-strategy. In the 13 member plenum exponents of the Minister of...

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BAT Hungary won the ‘Best Work Environment’ award

CSR Europe’s and Global Footprint Network’s KÖVET Association rewarded British American Tobacco Hungary with ‘Best Work Environment’ special award at Green Office Competition. Nearly 6,500 employees of 35 companies, municipality...

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Bonduelle for the healthy nutrition of children

Bonduelle well-known for vegetable processing set out healthy nutrition of children as an important strategic goal together with Think healthy! Program. It is important to start the total value of...

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Week of European small and medium size businesses

Between 2009 May 6 and 14 the Week of European small and medium size businesses 2009 will be held invited by the European Commission. Hungary will connect to the European...

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The number of flu-infected exceeded one thousand

European health authorities have stated, that more than 1000 people have already infected with the new type of flu around the world. Twenty-six person died in the epidemic so far,...

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Due to the crisis and the epidemic travel market has difficulties

Travel market has been thoroughly shaken by the economic crisis and the swine flu. However earlier, market started to transform as organized online travel agencies started to emerge. The process...

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New Initiatives of NESTLE

Three new initiatives were announced by Nestle. The company highlighted aim is: Community value creation.  Nestlé Healthy Kids Global Programme helps a teaches children to health conscious lifestyleAnd declare action...

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Pepsi gets thinner?

Beaten in the race by Coca Cola, the loss-making Hungarian Pepsi is considering the transfer of production. The Mineral Water and Soft Drink Industry Ltd. (Pepsi Americas FÁÜ Ltd.) has...

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Brazil, is the hit market of department store investments

According to the information of the Brazilian Store Association, last year an appropriate amount of 390 billion HUF was invested in the development of the industry. Despite the crisis, this...

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