News and articles
Consumers like brands sponsoring good causes
Date: 2008-10-07 00:00:00
According to Cone Communication's research 4/5 of the people prefers to buy brands which protecting good causes, but the most important is the price and the quality. The 'good cause'...
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The domestic enterprises leave too much on their subjective value judgement
Date: 2008-10-07 00:00:00
The most Hungarian companies associate based on personal connections or previous experience – is lying in latest assaying of the Coface Hungary . Coface is producing more than one thousand...
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Nestle refutes in most energetic manner
Date: 2008-10-07 00:00:00
According to three independent laboraties abroad there was no melamine found in Nestle's coffee whitener Crame Vafe Matte. The company doesn't understand what the Hungarian laboratory found. As broadcasted last...
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Moët & Chandon wears gold
Date: 2008-10-07 00:00:00
Moët & Chandon introduces the latest limited edition crystallised collection, created exclusively with Swarovski. The ‘Moët Swarovski Collection’ has been created to add a bit of sparkling glamour to any...
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The OKSZ would simplify the environment control green tax
Date: 2008-10-07 00:00:00
The smallholders are tallying that the file and account commitment is without reason too sophisticated, and they hold , that in 2009 figure of the green tax will be growing...
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Tesco chose a CR adviser and a PR agency
Date: 2008-10-07 00:00:00
From first of October, the B&P CSR management and the NetAktív Kommunikációs Ügynökség make together the internal and external communication of teh retail chain. In division of labor between the...
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New Sealed Air developing for packiging whole chicken
Date: 2008-10-07 00:00:00
Cryovac BDF now offers increased consumer convenience after the launch of a new easy opening strip, totally unlike the traditional corner grip. A range of specifically designed trays that will...
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Coke Zero targets 007 fans
Date: 2008-10-07 00:00:00
Not quite, but in Coca-Cola Zero’s first major promotional partnership since the product’s launch in 2005, the Atlanta-based Coca-Cola Co. has teamed the brand with the upcoming James Bond movie...
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From October new CEO at Dreher Brewery Hungary
Date: 2008-10-06 00:00:00
For the English native Gary Whitlie the Hungarian market isn't unknow, he worked in Budapest several years ago. Gary Whitlie joined S.A. Breweries Ltd (now SABMiller plc) in 1984 in...
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Three Electro World subsidiaries to sell in CEE
Date: 2008-10-06 00:00:00
Britain's DSG international plc is to sell 33 stores in the Czech Republic, Hungary and Poland. According to the information of Business Daily Világgazdaság, the EW units in the Czech...
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Melamine Detected in Milkshake in Austria
Date: 2008-10-06 00:00:00
The Austrian health ministry has said that some illegally-imported Chinese milkshake containing melamine has been discovered on sale in in a Chinese restaurant. The consignment found during a check in...
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GL Outlet to extend its profile
Date: 2008-10-06 00:00:00
Soon appear some new, famous brands in the outlet center at Törökbálint, but this time not from the world of fashion, but electronics and furnitures. An outlet with miscellany profile...
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Metro AG cuts jobs in Germany
Date: 2008-10-06 00:00:00
Hundreds of jobs will be cut at cash & carry wholesale hypermarkets in Germany over the next two years in an effort to increase profit, Frankfurter Allgemeine said, citing a...
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The trade confidence index came to halt
Date: 2008-10-06 00:00:00
According to the survey conducted by GKI Economic research Co. (www.gki.hu) with the support of the European Union, the trend of business expectations remained unchanged. In September, the confidence index...
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Heineken Hungária sponsors city programs in Sopron and in Marfű
Date: 2008-10-06 00:00:00
According to the company's TCR program Heineken maintains the developing of the traditional brewery cities. Heineken Hungária requested the mayor of Sopron, dr. Tamás Fodor and mayor of Martű, dr....
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It’s time to…
Date: 2008-10-05 08:00:00
Sour cherry, water melon, apple…Which one will be the next time bomb exploding in the gardening sector? An excess of supply exists in other countries as well, but that is...
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New warehouse for SPAR
Date: 2008-10-05 08:00:00
The second logistic centre of SPAR Magyarország Kereskedelmi Kft was handed over on 25. August, in Üllő. – We have opened the new logistic centre at the best moment, as...
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Big increase in yoghurt sales
Date: 2008-10-05 08:00:00
According to the Retail Index of Nielsen, retail sales of yoghurt were up by 9 per cent in terms of quantity in the June 2007 – July 2008 period, compared...
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Disappearing illusions?
Date: 2008-10-05 08:00:00
Though the Second National Development Project has been launched among high expectations, potential applicants seem to be passive or even dissatisfied at present. Only 40,000 out of a total of...
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Romania: booming hyper markets and brand loyalty
Date: 2008-10-05 08:00:00
According to Nielsen findings, the primary consideration for the average Romanian consumer in choosing a store is ease of access. Finding everything in a single store ranks only third among...
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Trident Splash dobozos eper-lime; zöld menta; barack-málna
Date: 2008-10-05 08:00:00
The strawberry-lime, peppermint and new peach berry flavours of Trident Splash will also be available in innovative boxes in the future....
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List of forbidden practices
Date: 2008-10-05 08:00:00
In the first days of September, officers of various authorities were probably the only people aware of the tasks and obligations imposed upon retailers and manufacturers by the new rules...
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New trade marketing manager for Kraft
Date: 2008-10-05 08:00:00
Szilvia Varga was appointed the new trade marketing manager of Kraft Foods on 1. September. She graduated at Corvinus University in 2001, and has been working for Kraft ever since....
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Money contra health among yoghurts
Date: 2008-10-05 08:00:00
Health consciousness is the only factor which can counter the sudden urge felt by consumers to economise on food spending. The price of milk started to drop in February, after...
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Even more bankruptcies in 2008
Date: 2008-10-05 08:00:00
Although the total amount of liabilities in commerce is substantially higher than credit liabilities in the banking sector totalling HUF 6,500 billion, relatively few companies use the services offered by...
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Discount strategies in fastidious England
Date: 2008-10-05 08:00:00
According to a recent Nielsen survey, three out of four English consumers tare trying to economise on their food expenditure, whereas only 45 per cent were doing this a year...
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Tchibo 3in1 Intense
Date: 2008-10-05 08:00:00
An excellent choice for people who want a stronger, more intense instant speciality....
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Stores opening
Date: 2008-10-05 08:00:00
Aldi, Székesfehérvár Open: 14 August Chain: Aldi Store space: 1000–1100 m2 SKU: 1085 Aldi, Halásztelek Open: 4 September Chain: Aldi Store space: 1000–1100 m2 SKU: 1085 Aldi, Balatonlelle Open: 9...
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Garbage collection campaign for schools
Date: 2008-10-05 08:00:00
A long term garbage collection campaign has been organised by ASCO Hungária Kft. and Öko-Kord Országos Nonprofit Kft. for primary and secondary schools in Budapest. ASCO Hungária Kft. will pay...
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Milli Mia – Pampering delicacies by Milli
Date: 2008-10-05 08:00:00
The renewed Milli Mia dessert product line was launched in May 2008. It is composed of healthy, milk and cottage cheese based desserts and dessert yoghurts. Milli Mia desserts can...
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