Unilever - Trademagazin

Magazine: Retail technology in 2040
Date: 2019-10-01 07:29:00

According to Michelle Evans, head of digital consumer research at Euromonitor International, the digital world has changed things: e-commerce has broken the monopoly of large brands and retailers, making it...

Unilever uses electricity from renewable sources
Date: 2019-09-19 11:07:15

Unilever’s factories, offices, R&D facilities, data centers, warehouses and distribution centers on all five continents now use only renewable electricity – the company told MTI on Thursday. According to the...

Magazin: Amikor igenis számít a külső…
Date: 2019-09-19 07:35:07

Bár alig ért véget a nyár, és az év végi ünnepi időszak még távolinak tűnik, a gyártók és forgalmazók már javában készülnek a karácsonyra hagyományos és trendi ajándékcsomagjaikkal. Kínálatukat a...

Unilever switches to renewable energy
Date: 2019-09-16 13:31:37

Unilever has announced that the company is now only using renewable energy in all factories, warehouses, offices and research centres on all five continents. This achievement is the result of the...

Cif innovative at-home refill will remove 1.5 million plastic bottles from UK supermarkets
Date: 2019-08-29 09:59:16

Today Unilever announces the launch of Cif ecorefill, the new at-home technology that allows consumers to refill and reuse their Cif spray bottles for life. This comes when UK demand...

Cif ecorefill: smaller burden on the environment
Date: 2019-08-20 14:16:07

Unilever has launched Cif ecorefill in the United Kingdom, a new packaging format that puts a much smaller burden on the environment. The ecorefill contains a 10 times concentrated formula,...

Unilever Launches ‘Cif Ecorefill’ In The UK To Reduce Plastic Use
Date: 2019-07-15 08:10:11

Unilever has announced the launch of ‘Cif ecorefill’ in the UK, which the company claims will remove 1.5 million plastic bottles from supermarkets. The cleaning liquid in ‘ecorefill’ bottles is...

Dél-100: Warehouse enlargement
Date: 2019-06-24 22:16:08

Dél-100 Kft. is based in Kiskunfélegyháza and was founded in 1998. The company supplies partners with household chemicals, plus it also operates a network that consists of 170 franchise partners. The best-known...

New director leads Unilever Magyarország and the Adriatic region
Date: 2019-06-24 22:00:06

Alberto Di Leo has been named managing director of Unilever Magyarország and the Adriatic region. He will also be a member of the executive team for Eastern Europe. Mr Di Leo...

Algae-based skin care brand from Unilever
Date: 2019-06-24 20:57:15

Unilever has agreed to buy skin care brand Tatcha, which makes creams using green tea, rice and algae, seeking to ride a wave of demand for Asian-influenced cosmetics. Tatcha was founded...

Digital – in the summer too
Date: 2019-06-24 13:56:35

The last POPAI meeting before the summer break took place at the Unilever Hungary headquarters on 20 June. Customer marketing leader Tibor Veress was the host, and he gave an insight...

Unilever Introduces Wrapper-Less, Multipack Ice Cream In The UK
Date: 2019-06-17 08:10:48

Unilever has announced that it has launched its first wrapper-less, multipack ice cream for the Solero Organic Peach range in the UK. The move is a part of a trial project,...

New leader at Unilever Magyarország and the Adriatic region
Date: 2019-06-13 11:26:39

Alberto Di Leo has been appointed as the Managing Director for Unilever Magyarország and the Adriatic region, who will also be a member of the executive team for Eastern Europe....

Back to black: Unilever pioneers circular solution for undetectable black plastic bottles
Date: 2019-06-07 08:30:50

Unilever has developed a new detectable black pigment for its High-Density Polyethylene (HDPE) bottles that enables them to be sorted by plant scanners and recycled. The consumer goods giant claims...

Unilever cracked the tricky problem of recycling black plastic bottles
Date: 2019-06-04 10:55:03

We have pioneered the development of a new detectable black pigment for our High Density Polyethylene (HDPE) bottles – which we use for our TRESemmé and Lynx (Axe) brands –...

Unilever acquires Olly Nutrition
Date: 2019-05-15 20:59:24

Unilever has announced the acquisition of Olly Nutrition, a US-based nutritional supplements company. The San Francisco-seated business was established by Eric Ryan in 2014, and it produces vitamins, minerals, protein...

Unilever to buy toothpaste brands from P&G
Date: 2019-05-15 15:43:39

Unilever announced that it had signed an agreement to buy toothpaste brands Fluocaril and Parogencyl from Procter & Gamble. Fluocaril provides oral care solutions for cavities, while Parogencyl tackles gum issues. Both...

Magazine: The feeling of personal responsibility moves not mountains but categories
Date: 2019-05-07 07:42:00

Among consumers living a healthier life there are more and more who like to buy ‘natural’ and eco-friendly household cleaning products. Sales of these keep growing and shoppers can choose...

Unilever North America ramps up its plastic reduction efforts
Date: 2019-05-02 11:10:40

Unilever North America is implementing a three-part plan to accelerate and expand the company’s plastic waste reduction commitments in the region. The scheme aims to provide better choices for plastic...

Kinder Jégkrém
Date: 2019-05-01 09:46:50

A Ferrero és a Unilever a közelmúltban közös együttműködésbe kezdtek egy új jégkrémtermékcsalád bevezetése kapcsán, mely a Ferrero világszerte ismert márkájának, a Kindernek a nevét viseli: ők a Kinder jégkrémek....

New Coccolino Intense super-concentrated product range
Date: 2019-05-01 09:31:43

IS IT YOUR PERFUME OR YOUR FABRIC SOFTENER? There are exclusive fragrances in your fabric softener, created by some of the best perfumers, which are guaranteed to inspire you day...

Spring Cleaning in Hűvösvölgy in CIF way
Date: 2019-04-16 11:18:41

Clean environment, happy people. CIF’s global cleaning program was launched from this simple recognition, in which community spaces and buildings can regain their former light. Their first project in Hungary...

New leadership (new chapter) at ÖRT
Date: 2019-04-15 11:22:06

The new president of ÖRT has become dr. Molnár Kálmán, Director of Legal and Corporate Relations at Unilever. Megyer Örs retired from the presidency after 21 years and continues to...

ÖRT: new leaders
Date: 2019-04-10 09:44:48

The Self-regulatory Advertising Board (ÖRT) has a new president: Dr Kálmán Molnár, director of legal and corporate relations at Unilever. Örs Megyer stepped down as president after 21 years and...

Magazine: In-store campaigns for sales growth
Date: 2019-04-09 07:52:47

András Juhász, lead media planner of dunnhumby Hungary told at the Trade Marketing Club conference in February: sales of a store can be increased by 21 percent on average with...

Magazine: Gel beats powder
Date: 2019-03-20 08:00:37

Bernadett Vékásy, brand manager of Henkel Magyarország Kft. informed our magazine that in 2018 laundry detergent volume sales had grown a little, but the increase in value sales had been...

Plant-based innovations in the washing and cleaning product category
Date: 2019-03-10 14:08:18

Plant-based washing and cleaning product range Seventh Generation is now available in Hungary too. The products are marketed by Unilever and they contain no synthetic fragrance, colouring, optical bleach, chlorine-based...

Unilever buys ‘Vegetarian Butcher’
Date: 2019-01-31 08:50:19

Unilever has acquired Dutch ‘vegetarian butcher’ company De Vegatarische Slager. The Utrecht-based ambitious manufacturer of meat substitutes established 4,000 points of sale in 17 countries in 11 years. Their products...

(HU) „Mi tudjuk, hogy megéri – megtérülés a trade marketingben”
Date: 2019-01-29 19:31:15

Sorry, this entry is only available in HU....

Magazine: The busiest street means something else for each brand
Date: 2018-12-14 07:13:00

On 15 November members of the Trade Marketing Club gathered for this year’s last meeting. The topic was location-related differences and geomarketing research revealing these. Zsuzsanna Hermann welcomed participants and...

Magazine: Retail technology in 2040 Date: 2019-10-01 07:29:00

Unilever uses electricity from renewable sources Date: 2019-09-19 11:07:15

Magazin: Amikor igenis számít a külső… Date: 2019-09-19 07:35:07

Unilever switches to renewable energy Date: 2019-09-16 13:31:37

Cif innovative at-home refill will remove 1.5 million plastic bottles from UK supermarkets Date: 2019-08-29 09:59:16

Cif ecorefill: smaller burden on the environment Date: 2019-08-20 14:16:07

Unilever Launches ‘Cif Ecorefill’ In The UK To Reduce Plastic Use Date: 2019-07-15 08:10:11

Dél-100: Warehouse enlargement Date: 2019-06-24 22:16:08

New director leads Unilever Magyarország and the Adriatic region Date: 2019-06-24 22:00:06

Algae-based skin care brand from Unilever Date: 2019-06-24 20:57:15

Digital – in the summer too Date: 2019-06-24 13:56:35

Unilever Introduces Wrapper-Less, Multipack Ice Cream In The UK Date: 2019-06-17 08:10:48

New leader at Unilever Magyarország and the Adriatic region Date: 2019-06-13 11:26:39

Back to black: Unilever pioneers circular solution for undetectable black plastic bottles Date: 2019-06-07 08:30:50

Unilever cracked the tricky problem of recycling black plastic bottles Date: 2019-06-04 10:55:03

Unilever acquires Olly Nutrition Date: 2019-05-15 20:59:24

Unilever to buy toothpaste brands from P&G Date: 2019-05-15 15:43:39

Magazine: The feeling of personal responsibility moves not mountains but categories Date: 2019-05-07 07:42:00

Unilever North America ramps up its plastic reduction efforts Date: 2019-05-02 11:10:40

Kinder Jégkrém Date: 2019-05-01 09:46:50

New Coccolino Intense super-concentrated product range Date: 2019-05-01 09:31:43

Spring Cleaning in Hűvösvölgy in CIF way Date: 2019-04-16 11:18:41

New leadership (new chapter) at ÖRT Date: 2019-04-15 11:22:06

ÖRT: new leaders Date: 2019-04-10 09:44:48

Magazine: In-store campaigns for sales growth Date: 2019-04-09 07:52:47

Magazine: Gel beats powder Date: 2019-03-20 08:00:37

Plant-based innovations in the washing and cleaning product category Date: 2019-03-10 14:08:18

Unilever buys ‘Vegetarian Butcher’ Date: 2019-01-31 08:50:19

(HU) „Mi tudjuk, hogy megéri – megtérülés a trade marketingben” Date: 2019-01-29 19:31:15

Magazine: The busiest street means something else for each brand Date: 2018-12-14 07:13:00