Tag "Rossmann"

Meet by the giant lipstick!

Rossmann has created a whole beauty world for many events of the EFOTT festival. Of course, visitors can count on the range and services of the festival drugstore. Experience has...

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Nobel Prize-winning technology against wrinkles

Diadermine’s revolutionary New Age Age product linea appeared on the Hungarian market in May. The Nobel Prize-winning formula, the “Rejuvinol” enhances natural collagen production with the regeneration of deep-lying cells...

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Rossmann is 25 this year and keeps growing

Rossmann sees potential in a wider product selection and expansion. Rossmann Hungary is 25 years old this year and our magazine interviewed managing director László Flórián. – Which events and results...

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Important supplements

According to the experts of SCITEC Magyar­ország, sales of special active ingredients and mono-component products (vitamin D3, vitamin K2, zinc, chromium, etc.) are greatly influenced by shopper knowledge – consumers...

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Schwarzkopf Beology premium hair care system

Discover Beology, the first customisable hair care system from Schwarzkopf, the products of which are enriched with valuable natural essences and selected enzyme extracts from a depth of 2,000m in...

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Magazine: Private labels are working hard to offer high quality

Private label products can now be found in basically all categories, from fresh and frozen foods to cosmetics and cleaning products. In Hungary the increase in real wages had a positive...

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Rossmann increased its turnover to nine billion euros last year

Rossmann increased its turnover by 6.8 percent year-on-year, compared to last year. The family-owned company does not disclose profit information. Rossmann operates 3770 stores in six European countries and employs...

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Green playground games were handed over to the Tündérkert kindergarten in Gyöngyös

During the “Better Play in Green!” prize winning game of Henkel and Rossmann, the Tündérkert kindergarten in Gyöngyös gathered the most votes and won the 1 million HUF worth main...

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Magazine: Retailer of the Year competition organised for the second time

Mastercard organised the Retailer of the Year competition for the second time. There were 30 entries in 3+1 categories, which were evaluated by a jury of six independent experts. One of the...

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Big city dreams

Drugstore chain Rossmann has launched their first private label bed linen set. The set is called Urban Legend and items are made from high-quality textile, with decoration inspired by emblematic Budapest...

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Legendary Budapest-spots for the bedsheet-collection by Rossmann

Urban Legend is the name of Rossmann’s new private lable bedsheet-collection. The textiles of great quality serve as a decoration in budapest’s iconic spots, with graphic designers following the latest...

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Green Brand award for Rossmann

Rossmann’s two private label product lines, Alterra natural cosmetics and enerBIO organic food products, have won the Green Brand 2017/2018 award in Germany. This is the second time that Rossmann has...

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More and more new OTC products

According to Boglárka Dezse, marketing leader of Béres Gyógyszergyár Zrt., the market of OTC drugs (products that can be bought without a prescription) and dietary supplements transformed considerably in recent...

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Retail category, GOLD MEDAL: Rossmann Magyarország Kft. and Human Telex Advertising Agency – Raise the anchor!

The goal of the campaign that started in the spring of 2016 was to make the Rossmann brand younger and its image trendier. There were two main target groups: 18-25 year...

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‘The most successful promotion of 2016’ – gold medal and special award winners

The competition was held for the ninth time and the winners were presented on the trade day that took place in Budavári Fortuna Restaurant on 6 April 2017. This year there...

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Rossmann held a fashion show on the beach of Lake Lupa

A spectacular fashion show was organized by Rossmann at the premium beach of the Lake Lupa, where the audience could meet with the collection of beach towels and bags that...

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Rossmann won the Green Brand Award

The drugstore has achieved enormous success with its Alterra and enerBIO own branded products. Rossmann has won the Green Brand 2017/2018 award in Germany with two own branded product lines....

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The largest Rossmann drugstore opens in Budapest

Expanded range of product supply, new convenience services and unique style await the buyers in the new store. The Rossmann at the Flórián Square in Budapest offers new services, a...

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Youthful marketing from Rossmann

In 2016 Rossmann realised a two-digit sales growth once again, the drugstore chain won the Superbrands recognition and based on consumer feedback they scored the highest brand equity index among...

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The It is Better to Play in Green! campaign was launched again this year

Henkel has been working for decades to make environmental consciousness as a way of life not only within the company, but also make “accessible to consumers and buyers”. In the...

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The turnover of the Rossmann Magyarország Kft. grew twelve percent last year

The Rossmann Magyarország Kft. had a gross turnover of 68 billion HUF in 2016, 11.73 percent higher than a year before. The Hungarian network gives roughly 2.6 percent of the...

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Rossmann opened its 200th store

The Rossmann Magyarország is expanding its high-quality shop network in Hungary Further. This year the company opened new stores in Lajosmizse and in Budapest (Háros street), while expanded its existing...

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Ready, Set, Santa Claus! Charity fun run at the third Rossmann Santa Claus run

The Santa Claus Run of Rossmann is held for the third time in the heart of Budapest. Thousands of runners in red dress; families, friends and kids are celebrating the...

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You can pay your checks in retail chains as well

The Magyar Posta Zrt. in cooperation with the CBA Kereskedelmi Kft. and the Rossmann Magyarország Kft. installed 91 check machines in drugstores and food stores nationwideto provide faster and more...

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Hotel Rossmann: fluffy robes, wellness and a charming pantryman

Customer loyalty must be rewarded with demanding, high-quality gifts – the Rossmann drugstore chain says about the new Hotel Rossmann loyalty campaign. The premium robes, slippers, towels, grant indulgence, softness...

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Rossmann installs utility bill payment terminals

Hungarian Post Zrt. A nd Rossmann Hungary have joined forces to set up utility bill payment terminals in 25 drugstores until the end of September. Bills can be paid using...

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Rossmann has summer on

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Party is good at Rossmann again!

Festival drugstore, beauty island, foam and neon party, water volleyball, dance show, a cocktail bar and gifts – guaranteed fun and relaxation await young people at the Rossmann Fresh &...

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Rossmann sets sail

On 9 May Rossmann Hungary started a new type of consumer loyalty programme to open the holiday season. The activity involves a prize game where a 1-week holiday at Lake...

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Rossmann loyalty campaign: anchor up!

Trendy pin-up style, professional dancers, Árpa Attila as the captain and one of the biggest hits of ParovStelar made up of the unique world of Rossmann’s summer campaign. The Rossmann...

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