Tag "Real Nature"
The customer is the important to everyone, everywhere, at all times – We were learning together (Business Days 2024 Part 1)
Date: 2024-11-19 13:16:41
Wednesday morning of the Business Days conference, the topic was a general market assessment of the past year and a half, in the light of the shopping habits of households...
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The future of the Hungarian food industry: sustainable innovation
Date: 2024-11-13 12:08:29
Both as owner of Real Nature Kft. and as chairperson of the supervisory board of the Chain Bridge Club, every day I see that consumers are interested in the protection...
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Adaptation and renewal
Date: 2024-10-08 11:49:00
Recent challenges have forced the domestic wholesale sector to keep adapting to market needs and economic changes. This article is available for reading in Trade magazin 2024/10 In addition to...
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Winners of this year’s Symbol of Sustainability competition announced
Date: 2024-09-09 12:32:54
Trade magazin has organised the Symbol of Sustainability competition for the fifth time. From the entries 14 winners were selected in seven categories. Symbol of Sustainability seeks to showcase successful...
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Health, nature, wallet
Date: 2024-09-06 11:46:31
Organic food is defined as products that don’t contain artificial additives or preservatives, and are grown and produced without the use of synthetic chemicals, pesticides or genetically modified plants or...
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A successful community for collective success
Date: 2024-09-02 16:24:15
As of 1 September 2024 the Chain Bridge Club has a new presidency. Founded by 12 FMCG market leaders back in 2003, the club now has 50 members. This article...
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Another successful trade fair presence by the Future Store
Date: 2024-07-08 11:28:16
Trade magazin, the official journal of SIRHA Budapest 2024 was present at the trade fair with its traditional Future Store Innovations stand, showcasing the latest product innovations, technological solutions and...
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Real Nature announces a new manager in the sales department
Date: 2024-05-02 12:20:54
Real Nature, which produces and distributes sustainable and healthy milk and milk substitute products, is pleased to announce the appointment of Kriszta Román to the position of National Account Manager....
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Milk and dairy product alternatives optimised for healthy nutrition
Date: 2024-05-02 10:50:43
This article is available for reading in Trade magazin 2024/5 “The number of people living with food intolerances is increasing year by year, strengthening the need for sugar-, lactose- and...
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Green gastronomy: what could be the recipe for sustainable success?
Date: 2024-04-11 10:42:30
At the SIRHA Budapest 2024 trade fair, the HoReCa and Event Chapter and the Green Chapter of the Hungarian Marketing Association (MMSZ) jointly organised a marketing communication workshop, where the...
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Expanding yogurt brands
Date: 2024-04-01 11:39:51
The yogurt market also reflected last year’s food trends: there was a drop in volume sales, accompanied by a double-digit rise in value sales because of the inflation. This article...
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Real Nature
Date: 2024-03-27 07:28:50
The refreshingly delicious Real Nature250g fruit yogurt drinks, the Real Nature StrawberryBanana and Forest Fruit Yogurt Drinks have arrived, ideal for on-the-go consumption. Contact: Real Nature Kft. Éva de Gereczné...
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SIRHA Budapest 2024 – summary video
Date: 2024-03-20 13:11:34
As an accompanying event of the SIRHA Budapest 2024 exhibition, it was organized again this year on March 5-7. between Trade magazine, as the official newspaper of the exhibition, the...
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Serve breakfast like a king…
Date: 2024-03-20 11:22:28
Most people think of breakfast as the healthiest main meal – even late risers share this view –and this is something that the food and hospitality industry should take into...
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Green Club meeting: innovation and education to prevent a catastrophe
Date: 2024-03-08 11:41:24
December’s meeting of the Green Chapter of the Hungarian Marketing Association (MMSZ) was another Green Club event, this time at Real Nature’s modern and smart green headquarters. This article is...
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Együtt hajóztunk (1. rész)
Date: 2023-11-14 12:27:32
Az Anglia legyőzésére küldött Spanyol Armada 1588-ban 130 hajóból állt – ehhez képest 2023 szeptemberében Tapolcán, a Hotel Pelionban közel 1100 fős „hajóhad” gyűlt össze az idei Business Days konferencián....
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Medicine in grass, wood, functional
Date: 2023-09-04 11:06:20
Fizikai és mentális egészség, nyugodt alvás, hangulatjavítás, energiapótlás – jólléte biztosításához, egészsége megőrzéséhez a ma embere már nem feltétlenül a gyógyszertárban keresi a segítséget, inkább az élelmiszerüzletek polcain. És még...
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Efficiency increasing to the extreme
Date: 2023-01-31 10:43:07
Today’s challenges, such as growing motor fuel and energy prices, inflation, supply problems and the drop in consumption make many actors in retail and wholesale trade review their operations. Let’s...
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Breakfast in the morning, midday and in the evening
Date: 2022-09-21 10:24:29
Neither what we have for breakfast, nor our breakfast habits are the same as they used to be 10-20 years ago. Perhaps the biggest change is that the term “breakfast”...
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Magazine: Expanding free-from universe
Date: 2022-05-05 10:48:26
In line with global trends, free-from products are more and more popular in Hungary as well. Health-conscious shoppers can be satisfied, as a large selection of gluten-free, lactose-free, low-sugar, low-carb...
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Magazine: Best Booth Design award for the Future Store at the Sirha trade show
Date: 2022-05-02 06:23:06
At the Sirha Budapest trade show Trade magazin’s Future Store booth was waiting for visitors with an abundance of innovations. The Hungarian Marketing Association rewarded the booth with the Best...
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Help today, because tomorrow is too late!
Date: 2022-02-28 10:03:17
The Chain Bridge Club was founded in 2003 and in 2016 members decided to establish the Chain Bridge Foundation – and together with it the ‘Join us and be the...
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Magazine: ‘Nobody can do it alone’
Date: 2021-11-11 06:50:05
This title could be the credo of every community that works for shared goals and the members of which support each other in achieving them. Well, the last community I...
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(HU) A Real Nature-höz igazolt Zab Gábor
Date: 2021-09-01 09:49:29
Sorry, this entry is only available in HU....
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Bottled health
Date: 2021-06-28 10:04:20
We learned from Anita Pusztai, marketing director of Sió-Eckes Kft. that smoothie sales decreased during the first and second waves of the coronavirus pandemic. She called attention to the fact...
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Magazine: Milk-like flavours with or without milk
Date: 2021-05-18 07:22:28
Last year the market of plant-based drinks expanded dynamically in both value and volume. According to András Palkó, marketing operations manager of Coca-Cola HBC Magyarország, shoppers are increasingly conscious in...
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Magazine: Yogurts make us healthier!
Date: 2021-04-20 07:09:57
Last year was an adventurous one for the yogurt category. The high season was just about to start in March, but in the panic-buying that commenced due to the pandemic...
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Life, strength, health – and enjoyment
Date: 2021-01-25 11:32:10
The first wave of the pandemic didn’t induce serious changes in the market of milk desserts and dairy snacks. We learned from Angéla Majthényi, Sole-Mizo Zrt.’s trade marketing manager that...
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Magazine: Business Days 2020 – Our conference was not cancelled… Vol. 2
Date: 2020-12-07 06:51:39
E-commerce, drugstores and discount supermarkets were the topics of the day’s first roundtable discussion. Changing consumption habits in the light of the pandemic The ‘conductor’ of the morning concerts...
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