Tag "kutatás"

Hedonist survivors or family homeowners

A special age group belongs to today’s 30s: they are the generation of the digital transition. The last to have a childhood in the analog, offline world, but their memories...

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Most people feel they spend more on food than before

Food prices have skyrocketed worldwide in recent months, pertly due to the coronavirus situation. No wonder most people feel they spend significantly more on food than before. According to a...

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Eighty-seven percent of Hungarian SMEs present on Facebook remained active during the pandemic

26 percent of small and medium-sized enterprises (SMEs) present on Facebook suspended their activities due to the coronavirus pandemic between January and May, but in some countries more than 50...

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Recalibrated Consumption Dynamics in a COVID-19 Altered World

As many markets across the globe begin to ease living restrictions and many consumers start to take tentative steps outside their homes, the world they are returning to is far...

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Gen Z aims high

Gen Z wants brands to be ‘fun,’ ‘authentic’ and ‘good,’ latest global study says. Gen Zers are a huge, diverse generation and the fastest growing group of employees, customers, and...

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Digimeter: home office wins in covid times

While teleworking and digitization have gained tremendous momentum, the weaknesses of domestic small and medium-sized enterprises have also become apparent during the coronavirus pandemic. Most of the enterprises had mainly...

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Nearly half of consumers now only buy eco-friendly packaging products

Packaging is the first thing consumers encounter when purchasing a product, which is why every manufacturer strives to choose the most creative, showy solution possible. However, a 2020 study shows...

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Growing demand for promotional leaflets online

As a member of the Offerista Group, Prospecto.hu makes sure that users can find all the promotional leaflets at the same place online. The group reaches nearly 40 million European...

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Nébih: the durability of food appreciated during the emergency

In the pandemiological emergency, the durability and packaged nature of food increased and the products needed for home baking and cooking came to the fore, -the National Food Chain Safety...

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The future of home office

During the pandemic, whoever could worked from home, which was a serious challenge for many companies, but even for more workers. Penzcentrum.hu has embarked on a large-scale survey to find...

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Századvég: most businesses still expect improvement for this year

The Századvég Gazdaságkutató Economic Researcher asked thousands of managers of small, medium and micro enterprises (SMEs) in recent months about how they perceived the economic situation and how their business...

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Where crisis is an opportunity: two-thirds of Hungarian decision-makers would continue to navigate through digital transformation

According to their own statements, 50 percent of domestic companies are not affected at all or only slightly by the crisis caused by the coronavirus, and a fifth are explicitly...

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The country ate healthier during the quarantine

Nine out of ten Hungarians cooked at home during the quarantine, the country eats more regularly than before. Homemade cooked food starred Many people have consciously paid attention to healthy...

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Research: telecommuting remains with us after the easenings

Hungarian companies are cautious about reopening their offices, and most managers want to incorporate the telecommuting solutions introduced during the pandemic and proven since then, according to a recent survey...

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Majorty expects severe impact on current business

POPAI and Shop!* chapters keep in touch and the member organizations are constantly informing each other about the consequences of the virus situation, with particular regard to the development of...

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This hurt the most during the curfew restrictions

-During the two months of the travel restrictions, the Hungarians missed the cultural programs and the possibility of free shopping the most – according to the recent public opinion poll...

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You eat and watch TV – what you show off your quarantine life

How many pounds of baked sourdough bread have we seen on Facebook in recent months? How many free newspapers, publications, yoga classes have we seen in our feed? Shared Zoom...

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Swedish research: filtered coffee is the healthiest

Scientists have researched the healthiest way to make coffee: examining the relationship between different methods and heart attack and mortality, the survey has found that filtered coffee is best for...

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Pasta maker Barilla funds cell therapy research for coronavirus

The Barilla family, which owns the pasta maker of the same name, has donated $500,000 to U.S. non-profit association “The Cure Alliance” to fund research on a COVID-19 therapy based...

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PayPal takes it all – Revolut has become a topic of speech

Our relationship with payment has changed dramatically in recent weeks. If possible, we do not touch cash and avoid personal payment situations. And, of course, service providers have also stepped...

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Hungarian bank card holders trust biometric identification more

Research by Visa has found that Hungarian consumers think fingerprint and other biometric authentications are safer and more comfortable than the traditional methods. 90 percent of respondents said fingerprint recognition...

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New research of Tesco says Christmas is more colorful than 30 years ago

Most Hungarians adhere to the Christmas traditions. However, some holiday consumer habits have changed in many respects since the change of regime. For example people nowadays are eating more, paying...

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Logistics to miss out on digitalisation?

Logistics experts are worried that the sector will fall behind as the process of digitalisation is speeding up – revealed the Continental Mobility Study 2016. 9 percent of experts were...

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Magazine: What an experience!

Mastercard has prepared a customer experience study in connection with the Retailer of the Year 2019 award. The company wanted to find out what Hungarian retailers can do to win...

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There are hardly any people who wouldn’t care what stores are near their home

There are hardly any people who are not interested in what shopping options are available in their area, and even the vast majority of them go there – according to...

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Students are very entrepreneurial

Four out of five university students would start their own businesses, most of them for self-realization – according to a survey by the Budapest Metropolitan University (METU). According to the...

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Few fake websites in Hungary

Ecommerce Foundation has published the results of a survey that was conducted via Scamadviser.com, a website that helps more than 2.5 million users every month to check whether a website...

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Cofidis: those who plan to raise up children consider infancy, those who already have children consider the young adult period to be cost the most

The Cofidis Credit Monitor survey is conducted four times a year by the NRC Marketing Research and Consulting Ltd. on a sample of 500 persons online. The data are representative...

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The amount of food thrown away may increase in the coming years

According to a report by the Boston Consulting Group, the amount of food thrown away will increase by 1.9 percent worldwide by 2030 – piacesprofit.hu wrote. The problem in developed...

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Forty-five billion forints are waiting for the SMEs

The 45 billion HUF call for market-driven research and development and innovation projects will soon be launched – piacesprofit.hu wrote. The National Agency for Research, Development and Innovation, which offers...

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