Research: In almost half of Hungarian stores people do not keep their distance
div
As part of the European-level research, more than 5,800 stores, including 103 Hungarian locations, were surveyed in October and November by experts from MSPA (Mystery Shopping Professionals Association) member companies in a total of 15 countries. Trial shoppers entering stores in a variety of industries (e.g., supermarkets, gas stations, drugstores) monitored the number of hand sanitizers, warning signs, protective equipment and masks, and the practical implementation of distance, keeping in mind the restrictions currently in effect in the countries. Participants in the research then had to make a statement about how safe they felt in the particular business and how likely they would be to return there based on the service they experienced.
Related news
What do shoppers say about the new retail tools?
At the beginning of the year, Consumer Panel Hungary GfK–YouGov asked panel…
Read more >KPMG: The perception of brands may suffer due to falling living standards
According to the global research of KPMG Customer Experience Excellence,…
Read more >Mobile payment is now a daily routine for Hungarian students
Mastercard has conducted a survey among young Hungarians about their…
Read more >Related news
Seven trends shaping in-store marketing and retail design in 2024
Smart brands know that in-store marketing and store design can…
Read more >2024 is a year of challenges for the tobacco industry and retail
Annual tobacco retail sales are expected to have increased in…
Read more >The latest issue of Trade magazine is out now!
The digital version is available with more content once again,…
Read more >