kampány - Trademagazin

“Salami memories of our generations” – works inspired by PICK are presented by MOME’s graphic designers
Date: 2023-03-10 11:10:50

There are few iconic products that, even at the mere mention of its name, can evoke pleasant memories, feelings, and moods in members of various generations, and bring them back...

Shell celebrates women and helps children with handicaps and their families on Shell Women’s Day
Date: 2023-03-08 08:24:17

On March 8, the network of Shell filling stations in Hungary is waiting for women with a special gift. Every female customer receives a little attention at any Shell filling...

Csonka Pici is the face of PENNY’s new PICI prices advertising campaign!
Date: 2023-02-23 20:20:24

One of the leading retail store chains in Hungary started the year with a large-scale marketing and advertising campaign. The promotional campaign called PICI prices draws attention to the wallet-friendly...

Max Verstappen is the new international ambassador for Heineken® 0.0
Date: 2023-02-23 10:17:14

Sorry, this entry is only available in HU....

Together for the babies – Families with young children can count on dm’s reliable program again this year
Date: 2023-02-15 11:12:56

For thirteen years now, at the beginning of each year, the dm drugstore has been supporting 260 families with small children living in difficult circumstances with enough diapers for half...

Level up with hams – HERZ came up with a new campaign
Date: 2023-02-09 11:29:53

Take it to the next level with the renewed Herz hams! – this is the main message of Herz’s latest campaign, the aim of which is to make the renewed...

BioTechUSA is launching a motivational video series for lifestyle change with its own employees
Date: 2023-02-06 10:51:38

BioTechUSA launched a campaign called the best form of our life, as a responsible international company and the number one expert in the Hungarian fitness industry, to draw attention to...

More than 10 tons of collected plastic bottles
Date: 2023-01-30 11:39:55

For the sixth time, Henkel and Rossman have organized their sustainability promotion “Game for a greener future”, with which they support nurseries, kindergartens and schools. Thanks to the activity, Henkel...

The VALMAR #challenge won an award
Date: 2023-01-26 11:39:05

Last fall, the #stabilosinesszavak challenge was launched on TikTok, and together with it, one of VALMAR’s newest songs, Színvak, was born, which has been among the first on content-sharing sites...

Two legends on one stage: Robbie Williams sings with a black and white kitten in his new premiere!
Date: 2023-01-25 09:24:16

Robbie Williams comes out with a brand new song, as the new voice of the deservedly famous cat, the mischievous black and white Felix. The song It’s Great To Be...

The mayor of the second district is pissed of because of McDonald’s
Date: 2023-01-09 11:05:53

Gergely Őrsi mayor criticized the advertising placement of the fast food chain. “Dear McDonald’s! In our opinion, a global brand of this size does not need advertising, especially not an...

SPAR’s Adni Öröm fundraising campaign is launched
Date: 2022-12-15 11:44:30

This year as well, customers can give Christmas gifts to needy families through the joint food collection campaign of the Hungarian Maltese Charity and SPAR Hungary, Give Öröm! in the...

The Egg Association teaches students how to fry eggs with breakfast recipes in a few minutes on TikTok
Date: 2022-12-14 11:42:15

A third of Hungarian high school students still do not eat breakfast, and home-cooked food and family meals are an increasingly rare experience for today’s young people, according to a...

People in need received digital devices worth 16 million HUF
Date: 2022-12-14 08:10:20

A boy from Zala with leukemia, a man from Szabolcs who is unable to move his limbs, and a little girl from Komárom-Esztergom county with diabetes. Only a few of...

Those who help may send messages to families in need during SPAR’s new campaign
Date: 2022-12-09 11:52:34

This year’s novelty is that the 26th Give Joy! within the framework of the campaign, it is possible for the donors to send messages to the recipients. The Hungarian Maltese...

New elements have been added to the Heineken campaign
Date: 2022-12-07 10:51:21

A new perspective has been added to the Heineken 0.0 When You Drive Never Drink campaign, drawing attention to the fact that whatever form of transport we choose, we must...

The Etesd az Eszed school challenge was successfully concluded
Date: 2022-12-05 11:49:23

The autumn challenge of the joint health education educational program of Nestlé Hungária and Okos Doboz ended in November. During the program, which this time was extended to the entire...

Mizo encourages us to indulge in our holiday customs
Date: 2022-12-01 11:53:49

In its Christmas image campaign, the dairy brand builds on the strong insight that defines its new brand strategy and its communication platform: we all live and eat according to...

Gyermelyi launches a cooking competition with influencers
Date: 2022-11-24 11:26:45

The influencer cooking competition called Recipe Roulette, which started on November 10, can be viewed on Gyermelyi’s YouTube channel and website. In the online series, for 4 weeks, the influencers...

Pear makes an excellent compote, but also tasty when raw – here is the new campaign
Date: 2022-11-22 11:36:02

In our country, pears are grown on nearly 2,000 hectares, including many landscape varieties. Pears are particularly healthy and can be used in many ways – the European Fresh Team,...

The British supermarket chain’s Christmas ad caused an outrage
Date: 2022-11-18 09:20:43

British supermarket chain Waitrose’s Christmas ad featured tanned skin as an ideal, which the skin cancer charity Melanoma UK didn’t like very much. The Christmas short film was titled It’s...

Auchan offers four Christmas styles for the holiday season
Date: 2022-11-17 11:48:27

Winter has not officially arrived yet, but we will soon enter the Advent season, when many people are already decorating their homes with festive decorations. For this, Auchan offers four...

The community marketplace of Brancs is gaining ground with investors
Date: 2022-11-17 10:31:45

Brancs, Hungary’s first entrepreneurial community marketplace, is launching an investment campaign called “Be a part of the next big launch”. Their goal is to increase the number of conducted campaigns,...

PICK builds its new campaign on the fan experience
Date: 2022-11-16 11:32:26

After the 2021-2022 ball sports events, at the end of this year, we can once again experience the cohesive power of big, common fans. PICK encourages us to make sports...

dentsu has opened a new chapter in reducing the carbon dioxide emissions of the media industry
Date: 2022-11-09 11:11:49

The dentsu global agency network has announced that it is entering a new phase in its media decarbonization strategy. During 2023, the brand new planning function will appear in the...

Unicum launched a new campaign
Date: 2022-11-09 10:41:35

Zwack Unicum Nyrt.’s newest Christmas movie comes with loving moments and a winter wonderland. In the commercial debuting in November, an iconic actor couple, Máté Haumann, and his father, Péter...

Be a cool! – calls out the new campaign of the BioTechUSA company group in Movember
Date: 2022-11-07 10:34:40

The BioTechUSA group of companies Be cool! within the framework of its awareness-raising and education campaign, it supports the MentsManust Movement dealing with men’s health with a donation of HUF...

PICK’s new image campaign is a milestone in brand building and salami communication
Date: 2022-11-07 09:45:06

In this year’s PICK image campaign our shared memories enter the spotlight, as the central element of the campaign is an emotional film footage, with which we can relive the...

Lidl’s new school health campaign has ended successfully
Date: 2022-11-03 12:04:42

Lidl Hungary’s Healthy at the School Desk program has successfully ended this year. About 250 healthy recipes from all over the country were submitted to the competition announced as part...

A tourism marketing campaign was launched in Gyula
Date: 2022-10-26 08:31:28

A marketing campaign was launched with the coordination of Gyulai Turisztikai Nonprofit Kft. “Gyula is open!” with a tourism campaign, they want to draw attention to the fact that, despite...

“Salami memories of our generations” – works inspired by PICK are presented by MOME’s graphic designers Date: 2023-03-10 11:10:50

Shell celebrates women and helps children with handicaps and their families on Shell Women’s Day Date: 2023-03-08 08:24:17

Csonka Pici is the face of PENNY’s new PICI prices advertising campaign! Date: 2023-02-23 20:20:24

Max Verstappen is the new international ambassador for Heineken® 0.0 Date: 2023-02-23 10:17:14

Together for the babies – Families with young children can count on dm’s reliable program again this year Date: 2023-02-15 11:12:56

Level up with hams – HERZ came up with a new campaign Date: 2023-02-09 11:29:53

BioTechUSA is launching a motivational video series for lifestyle change with its own employees Date: 2023-02-06 10:51:38

More than 10 tons of collected plastic bottles Date: 2023-01-30 11:39:55

The VALMAR #challenge won an award Date: 2023-01-26 11:39:05

Two legends on one stage: Robbie Williams sings with a black and white kitten in his new premiere! Date: 2023-01-25 09:24:16

The mayor of the second district is pissed of because of McDonald’s Date: 2023-01-09 11:05:53

SPAR’s Adni Öröm fundraising campaign is launched Date: 2022-12-15 11:44:30

The Egg Association teaches students how to fry eggs with breakfast recipes in a few minutes on TikTok Date: 2022-12-14 11:42:15

People in need received digital devices worth 16 million HUF Date: 2022-12-14 08:10:20

Those who help may send messages to families in need during SPAR’s new campaign Date: 2022-12-09 11:52:34

New elements have been added to the Heineken campaign Date: 2022-12-07 10:51:21

The Etesd az Eszed school challenge was successfully concluded Date: 2022-12-05 11:49:23

Mizo encourages us to indulge in our holiday customs Date: 2022-12-01 11:53:49

Gyermelyi launches a cooking competition with influencers Date: 2022-11-24 11:26:45

Pear makes an excellent compote, but also tasty when raw – here is the new campaign Date: 2022-11-22 11:36:02

The British supermarket chain’s Christmas ad caused an outrage Date: 2022-11-18 09:20:43

Auchan offers four Christmas styles for the holiday season Date: 2022-11-17 11:48:27

The community marketplace of Brancs is gaining ground with investors Date: 2022-11-17 10:31:45

PICK builds its new campaign on the fan experience Date: 2022-11-16 11:32:26

dentsu has opened a new chapter in reducing the carbon dioxide emissions of the media industry Date: 2022-11-09 11:11:49

Unicum launched a new campaign Date: 2022-11-09 10:41:35

Be a cool! – calls out the new campaign of the BioTechUSA company group in Movember Date: 2022-11-07 10:34:40

PICK’s new image campaign is a milestone in brand building and salami communication Date: 2022-11-07 09:45:06

Lidl’s new school health campaign has ended successfully Date: 2022-11-03 12:04:42

A tourism marketing campaign was launched in Gyula Date: 2022-10-26 08:31:28