Tag "kampány"

Mars campaign for gender equality

Mars has launched a new global crowdsourcing campaign, called #HereToBeHeard to improve the positions of women in every field of life – including race, age, sexuality, religion and ability –...

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Pepsi Max Refreshes – “Christmas Refreshed” Campaign Assets – VIDEO

Pepsi MAX creative unveiled with ‘All I Want For Christmas is… 2021’ OOH, capturing the mood of the public across the festive period...

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The big female taboo map is ready

Even though we live in a modern world, the taboos on female existence have not been broken so far. Which taboo is a secret because we are afraid that if...

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Be the gift yourself this year, as the holiday is full with you – message from Coca-Cola

Everything has turned upside down at home and globally, so our Christmas will be quite different this year. It is important to pay even more attention to the really important...

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AM has launched a campaign to promote the High Quality Food brand scheme

The Ministry of Agriculture (AM), together with the National Food Chain Safety Office (Nébih) and the Agricultural Marketing Center (AMC), promotes quality with a state guarantee. The campaign to promote...

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SPAR promotes domestic products

The protection of high-quality Hungarian products and the importance of supporting domestic producers have increased especially due to the pandemic caused by the coronavirus. SPAR Hungary has long been committed...

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The Buy Domestic! Protect Domestic! movement continues with the autumn campaign

Incentive to buy Hungarian goods the “Buy Domestic! Protect Domestic!” will continue with an autumn television advertising campaign – Benedek Eszter, the managing director of the Magyar Termék Nonprofit Kft....

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More than you would think!

The title could be the slogan of the cooperation between Avon Cosmetics and TV2 Group, in which the cosmetics brand’s latest perfume, Far away – Rebel & Diva and a...

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REWE Launches Food Donation Campaign In Germany

German retailer REWE has announced a new food donation campaign in association with Tafel Deutschland, in a bid to help households struggling to meet basic requirements amid the coronavirus pandemic....

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The Breast Cancer Information Association is preparing with three very strong campaigns in October for the month of the fight against breast cancer

The Breast Cancer Information Association is preparing with three very strong campaigns for Breast Cancer Month this October. But what about pink food in the offer of more than thirty...

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The sugar beet processing campaign has started in Kaposvár

With the ignition of the lime owen, the 127th sugar beet processing campaign has started at the sugar factory of Magyar Cukor Zrt. in Kaposvár on Friday, the company informed...

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Lay’s ‘Smiles’ campaign reloaded

Lay’s ‘Smiles’ packaging returns with its third iteration, now as counterpoint to masked and unhappy faces. Lay’s potato chips, which is PepsiCo’s Frito-Lay unit, is bringing back its limited-run “Smiles”...

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AM: 160 thousand tons of watermelons were produced this year

This year, 160 thousand tons of watermelons were produced, “only” ten thousand tons less than last year, while the production area decreased by twenty percent – the Deputy State Secretary...

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A large-scale campaign is launched for Hungarian bees and beekeepers

A strategic agreement has been signed by the Agricultural Marketing Center, the National Hungarian Beekeeping Association and Takarékbank. The aim of the comprehensive professional collaboration and social campaign is to...

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Finger licking is paused

The use of KFC’s „It’s Finger Lickin’ Good” slogen is paused in advertising around the globe. The Press Release was announced on the brand’s site on 24th Aug. on the...

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Corona Beer Teams Up With Snoop Dogg For ‘La Vida Más Fina’ Campaign

Constellation Brands has announced that it has launched its first campaign with rapper Snoop Dogg aimed at unifying the Corona family of brands. ‘La Vida Más Fina’ (the Fine Life)...

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Lidl Launches Campaign To Raise Awareness On Organic Food

German discounter Lidl has launched a campaign to raise awareness about locally produced organic products. The campaign will see the retailer focus on the value of Bioland products and the...

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Macy’s calls for brand ambassadors

Anyone with dreams of becoming a style influencer can take a shot at joining the Macy’s Style Crew. Launched with the department store chain’s employees in 2017, Style Crew is...

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The Media Union Foundation’s social campaign to reduce food waste is launched

In Hungary, 68 kg of food per person goes to the bins every year, and more than half of the food waste comes from households. In order to reduce these...

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NAK: the European Fresh Adventures campaign reaches 1.5-2 million people annually

The campaign to promote the consumption of fresh fruit and vegetables in Europe can reach 1.5-2 million families a year, which can be supplemented with new partner organizations in the...

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HNT: taste and know!

The “GOOD WINE” educational campaign of the National Council of Mountain Villages (HNT) has been launched, which aims to divert the wine consumption habits of young adults into a quality...

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Carrefour launches new marketing campaign in France

Carrefour has launched a new marketing campaign focused on spotlighting its prices, the quality it offers through its private label ranges and those products made in France. Carrefour said its...

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Summer daydreaming with Stella Artois

Stella Artois is celebrating the start of summer with a weekly audio series hosted by talk-show star Andy Cohen while offering discounts on beer. Cohen narrates the “Daydreaming in The...

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Gyulahús: Buy and Protect Domestic Products!

The company has joined the Buy and Protect Domestic Products! (Vedd a hazait! Védd a hazait!) campaign of the Hungarian Product Nonprofit Ltd. Employees of Gyulahús Kft.’s at Béke Avenue...

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A campaign to promote french fries has started in Belgium

Local NGOs in Belgium have launched a campaign to boost the consumption the country’s symbolic french fries in order to save some 750,000 tonnes of potatoes that are at risk...

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Aldi reaffirms its low-price commitment globally

Considering a potential recessionary environment in many countries in the medium term and economic uncertainty in the short term, the different Aldi operations are reinforcing their communication and marketing campaigns...

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Smile Therapy

The mitigation measures are not yet having an impact everywhere, but easier communication is already spreading, for which consumers from Russia to Canada are equally grateful. The FMCG world looks...

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The Buy Domestic Products! action starts a masked poster campaign

More than fifty manufacturers and trading companies have already joined the movement of the Magyar Termék Nonprofit Kft. to encourage the purchase of domestically produced products and the use of...

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Coca-Cola employees and a corporate fleet help the Hungarian Red Cross in logistics

17,000 slices of chocolate, ten thousand eggs, plenty of diapers, canned food and cooking oil – just a few examples of donations made by Coca-Cola. From the beginning of May...

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NAK is helping domestic food producers with another campaign

The National Chamber of Agriculture (NAK) has launched its “I buy domestic!” campaign. The main goal of the campaign is to draw the attention of consumers to the choice of...

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