NAK: the European Fresh Adventures campaign reaches 1.5-2 million people annually

By: Trademagazin editor Date: 2020. 07. 20. 11:28

The campaign to promote the consumption of fresh fruit and vegetables in Europe can reach 1.5-2 million families a year, which can be supplemented with new partner organizations in the future and continues by addressing another age group – Éder Tamás, Vice President of the National Chamber of Agriculture (NAK) told at a press conference in Budapest.

The Vice-President announced that the educational campaign, launched two years ago, was organized by the French interprofessional organization NAK and Interfel with EU support. Changing eating habits is a long process and a long-term investment, so with the involvement of French and Belgian professional organizations, they applied to continue the program for another three years, he said. (MTI)