kampány - Trademagazin

Brewing with pixels instead of yeast – Heineken introduces the first virtual beer brewed in the virtual world, Heineken Silver
Date: 2022-03-18 10:40:53

Heineken presented its latest innovation at a special event. At the presentation held in Decentraland, guests could toast with virtual beer, enjoy digital dishes and meet virtual avatars of the...

Renewal is a tradition – PICK salamis in new packaging
Date: 2022-03-18 10:01:42

Thanks to its more than 150-year-old tradition, PICK is an expert in salamis in Hungary. This rich tradition includes quality ingredients, cherished recipes and care, as well as the brand’s...

A campaign is launched to promote pork consumption
Date: 2022-02-09 20:35:15

The Ministry of Agriculture (AM), the Agricultural Marketing Center (AMC) and the National Association of Mangalica Breeders are promoting the consumption of pork for the tenth time this year in...

Who says Bruce Willis doesn’t look good in red?
Date: 2022-02-04 10:54:47

Bruce Willis is known to be a regular HELL consumer, and this is not only due to the fact that he has been working with the Hungarian brand for four...

Dole Food and No Kid Hungry campaign partner up to end US child hunger
Date: 2022-01-11 08:10:43

Dole Food Company has renewed its partnership with the No Kid Hungry campaign in a bid to end childhood hunger in the US. The collaboration is seeing the US-based fruit...

BioTechUSA’s new campaign uses everyday advertising faces in its marketing
Date: 2022-01-07 10:39:02

With the call “Be Yourself”, biotechusa, more than 20 years old, is launching an image building and shopping promotion campaign to show that its products are universal and gender neutral....

Diageo Launches Responsible Drinking Campaign
Date: 2021-11-25 08:10:57

Diageo, maker of Guinness, Johnnie Walker, and Baileys, has launched a new responsible drinking campaign – Know When to Stop – designed to make people stop and think about overindulgence...

UK’s Co-op ‘Rebrands’ Stores For COP26
Date: 2021-10-28 08:30:21

Co-op has launched a campaign titled Co-op26 as the UK prepares to host global leaders and changemakers at the COP26 Climate Change conference in Glasgow this weekend. As part of the campaign, six...

A campaign to promote milk consumption to be launched
Date: 2021-10-27 11:30:23

The dairy sector is a fundamental sector of agriculture and the food industry, so its stable operation is important, said Tarpataki Tamás, Deputy State Secretary for Agricultural Markets at the...

PICK salami from a true expert in flavours
Date: 2021-10-18 09:28:38

Thanks to Pick’s more than 150-year tradition, the company is an expert in salami in Hungary. The expertise and technology behind the brand allows pick winter salami to offer a...

SPAR Albania backs campaign to stop violence against children
Date: 2021-10-06 17:04:06

SPAR Albania supports non-profit organisation World Vision in helping to raise awareness of violence towards children, for instance by unveiling an installation in Korça. In Albania 70 percent of children...

Keep Walking with Adrien Brody – Johnnie Walker campaign
Date: 2021-10-06 16:30:01

Academy Award winner actor, Adrien Brody stars in the latest campaign of Johnnie Walker titled THE WALKERS. The campaign aims to make us aware of our common responsibility for the...

Kaufland Slovakia To Distribute Fresh Fruits In Primary Schools
Date: 2021-09-10 08:30:27

Kaufland Slovakia will distribute fresh fruit and vegetables in primary schools as part of the third edition of the Fresh Headers project. The initiative will see the retailer distribute up...

A one-month campaign was launched to encourage game meat consumption
Date: 2021-09-03 11:25:30

The Agrármarkering Centrum launched a one-month campaign to encourage game consumption called “Terítéken a vadhúsok – Ízvadászatra fel!” At the press conference of the campaign on Saturday at the 14th...

Brand challenges customers to wear odour-resistant clothing for 100 straight days
Date: 2021-09-02 08:50:21

Sorry, this entry is only available in HU....

Reverse selfie campaign’ tackles problem of face-tuning apps amongst young women
Date: 2021-09-02 08:30:59

Advertising agency Ogilvy has partnered with director Benito Montorio to produce a 60-second advertising campaign for Dove, which highlights the dangers of retouching apps and edited selfies on social media,...

The Hungarian melon is sufficient and of high quality
Date: 2021-08-27 11:20:45

The Hungarian melon is of high quality. The production area has slightly decreased due to the pandemic, but its yield has increased, so it has plenty of access to the...

A campaign to encourage the consumption of pork is launched
Date: 2021-08-25 11:27:14

The Ministry of Agriculture (AM), the Agricultural Marketing Center (AMC) and the Association of Hungarian Meat Industry (Meat Association) will continue their campaign to promote the consumption of pork and...

A big campaign launched by PENNY
Date: 2021-08-19 10:43:19

25 years ago PENNY Market opened its first store in Hungary. In connection with the quarter-century anniversary, one of hungary’s leading retail companies launched its 25-YEAR TOGETHER campaign. As part...

Morrisons launches Back to School Packs to support struggling families this summer
Date: 2021-08-06 08:10:35

Morrisons is giving its shoppers the chance to help families who may be struggling to afford the cost of going back to school with the launch of its Pick Up...

The Hungarian Tourism Agency is launching a domestic traffic stimulus campaign
Date: 2021-06-14 10:29:52

The Hungarian Tourism Agency (MTÜ) is launching a large-scale domestic traffic stimulating campaign, 12 campaign films, even more public space posters, online and newspaper advertisements will be shown in different...

An educational campaign was launched for bees
Date: 2021-05-31 11:20:04

The campaign draws attention to the protection of bees, their role in nature and the beneficial effects of honey in the joint educational campaign of the Ministry of Agriculture, the...

Pick’s new campaign revolves around soccer fandom
Date: 2021-05-26 10:53:03

PICK is about to address the consumer community this summer by launching its new online community-building campaign with new limited-edition product offerings and communication on platforms favoured by younger age...

Pápai Meat launches an attitude-shaping campaign called ‘Bring It Together’
Date: 2021-05-10 09:12:34

Non-prejudice is at the fore of the Pápai Meat Bring It Together campaign. The company wants to support people to turn to each other without bias and with interest. This...

Bud Light Summer with $10M stimulus
Date: 2021-04-28 10:43:55

Bud Light readies post-pandemic summer plans with $10M stimulus. VP of Marketing Andy Goeler details how the bestselling beer brand in the U.S. is helping people get back to bars,...

Waitrose Bans Plastic Toys with Kid’s Magazines
Date: 2021-03-30 08:10:17

Waitrose will step up its efforts to reduce single-use plastic by no longer selling children’s magazines containing disposable toys. The retailer was inspired to act after hearing about the campaign by...

The Media Union Foundation’s national campaign against food waste has ended
Date: 2021-03-03 11:25:26

The “Live Fully!”, campaign launched last August, ended in February. It is a nationwide social campaign aimed at raising awareness of food waste and, in the long run, reducing waste....

Mars Launches #HereToBeHeard Campaign to Advance Action on Gender Equality
Date: 2021-02-22 08:10:36

Mars, Incorporated today launched #HereToBeHeard, a new global crowdsourcing campaign that elevates the voices of women from all intersections – including race, age, sexuality, religion and ability – to help...

The Buy Domestic campaign continues
Date: 2021-02-10 11:50:07

The campaign that encourages the purchase of Hungarian products will continue this year. The Buy Domestic campaign, which was attended by thousands of individuals and more than a hundred companies...

Mars campaign for gender equality
Date: 2021-01-25 15:04:53

Mars has launched a new global crowdsourcing campaign, called #HereToBeHeard to improve the positions of women in every field of life – including race, age, sexuality, religion and ability –...

Brewing with pixels instead of yeast – Heineken introduces the first virtual beer brewed in the virtual world, Heineken Silver Date: 2022-03-18 10:40:53

Renewal is a tradition – PICK salamis in new packaging Date: 2022-03-18 10:01:42

A campaign is launched to promote pork consumption Date: 2022-02-09 20:35:15

Who says Bruce Willis doesn’t look good in red? Date: 2022-02-04 10:54:47

Dole Food and No Kid Hungry campaign partner up to end US child hunger Date: 2022-01-11 08:10:43

BioTechUSA’s new campaign uses everyday advertising faces in its marketing Date: 2022-01-07 10:39:02

Diageo Launches Responsible Drinking Campaign Date: 2021-11-25 08:10:57

UK’s Co-op ‘Rebrands’ Stores For COP26 Date: 2021-10-28 08:30:21

A campaign to promote milk consumption to be launched Date: 2021-10-27 11:30:23

PICK salami from a true expert in flavours Date: 2021-10-18 09:28:38

SPAR Albania backs campaign to stop violence against children Date: 2021-10-06 17:04:06

Keep Walking with Adrien Brody – Johnnie Walker campaign Date: 2021-10-06 16:30:01

Kaufland Slovakia To Distribute Fresh Fruits In Primary Schools Date: 2021-09-10 08:30:27

A one-month campaign was launched to encourage game meat consumption Date: 2021-09-03 11:25:30

Brand challenges customers to wear odour-resistant clothing for 100 straight days Date: 2021-09-02 08:50:21

Reverse selfie campaign’ tackles problem of face-tuning apps amongst young women Date: 2021-09-02 08:30:59

The Hungarian melon is sufficient and of high quality Date: 2021-08-27 11:20:45

A campaign to encourage the consumption of pork is launched Date: 2021-08-25 11:27:14

A big campaign launched by PENNY Date: 2021-08-19 10:43:19

Morrisons launches Back to School Packs to support struggling families this summer Date: 2021-08-06 08:10:35

The Hungarian Tourism Agency is launching a domestic traffic stimulus campaign Date: 2021-06-14 10:29:52

An educational campaign was launched for bees Date: 2021-05-31 11:20:04

Pick’s new campaign revolves around soccer fandom Date: 2021-05-26 10:53:03

Pápai Meat launches an attitude-shaping campaign called ‘Bring It Together’ Date: 2021-05-10 09:12:34

Bud Light Summer with $10M stimulus Date: 2021-04-28 10:43:55

Waitrose Bans Plastic Toys with Kid’s Magazines Date: 2021-03-30 08:10:17

The Media Union Foundation’s national campaign against food waste has ended Date: 2021-03-03 11:25:26

Mars Launches #HereToBeHeard Campaign to Advance Action on Gender Equality Date: 2021-02-22 08:10:36

The Buy Domestic campaign continues Date: 2021-02-10 11:50:07

Mars campaign for gender equality Date: 2021-01-25 15:04:53