Tag "Coca Cola"
Coca-Cola to acquire controlling stake in sports drink maker BodyArmor
Date: 2021-12-06 16:50:41
Coca-Cola is to buy a controlling stake in sports drink maker BodyArmor in the value of USD 5.6 billion. Coca-Cola bought a minority stake in BodyArmor back in 2018, becoming...
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Coca-Cola Magyarország has developed a new, free educational platform
Date: 2021-11-09 11:20:27
From the beginning of November, the #énjövőm (#my-future) program of Coca-Cola Magyarország will move to a new, free-to-use digital platform, the company told MTI on Tuesday. The materials on the...
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Pyaterochka and Coca-Cola come out with recycled streetwear range in Russia
Date: 2021-11-08 17:30:53
Russian retailer Pyaterochka has teamed up with Coca-Cola in Russia to launch a limited-edition streetwear collection made of recycled Coca-Cola bottles and other recycled materials. With the collection the retailer...
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Coca-Cola’s Christmas commercial film was filmed in Hungary
Date: 2021-11-05 10:25:37
The Coca-Cola Company filmed its new global commercial film at Korda Studio in Etyek, Hungary, which will be shown from 4 November, among the first in the world in Hungary....
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A Bottle Made from Plant-Based Raw Materials
Date: 2021-11-04 08:50:11
Coca-Cola has unveiled a prototype of a new bottle. According to the company, it is the first bottle made entirely of plant-based plastic (bPET), apart from the cap and label....
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Coca-Cola To Commercialise ‘Next-Generation’ Biomaterials
Date: 2021-10-21 08:30:50
Coca-Cola has announced the first planned commercialisation of technologies to convert second-generation biomass to plant-based monoethylene glycol (bMEG) in association with Changchun Meihe Science & Technology and UPM. Monoethylene glycol (MEG)...
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(HU) Új vezetők a The Coca-Cola Company média csapatában
Date: 2021-10-20 10:51:44
Sorry, this entry is only available in HU....
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Coca-Cola HBC pledges to become carbon neutral by 2040
Date: 2021-10-12 10:34:51
The CCEP’s objective is in line with the Paris Climate Change Agreement which is set to limit the temperature rise on our planet to 1.5°C. In practice, CCEP will reduce...
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New marketing strategy and communication platform by Coca-Cola
Date: 2021-09-30 07:58:40
Coca-Cola is inviting the world to celebrate the real magic of humanity in its first new global brand platform for the Coke Trademark in five years. The “Real Magic” brand...
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Coca-Cola Bottles Made From 100 Percent rPET
Date: 2021-09-17 08:10:56
“On the Go” bottles for the Coca-Cola, Coca-Cola Zero, Coke light, Fanta, Sprite, and mezzo mix brands, up to and including the 0.5-liter bottle, will now be sold in Germany...
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Coca-Cola HBC Magyarország replaces plastic cups in its vending machines with recyclable glasses
Date: 2021-09-06 11:24:44
Coca-Cola HBC Magyarország is withdrawing its disposable plastic cups from the Hungarian market. The glasses typically used in coffee and other hot drink vending machines will be replaced by fully...
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Contactless menu card
Date: 2021-08-26 18:36:00
Coca-Cole has developed a contactless menu card for smartphones, which the company makes available to Hungarian restaurants free of charge. On the new platform restaurants can customise the menu template...
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(HU) A magyar fogyasztók tesztelhetik a papírpalack prototípusát
Date: 2021-06-15 10:52:29
Sorry, this entry is only available in HU....
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Magazin: Labour market 2021: The FMCG sector and retail trade became more attractive to workers
Date: 2021-06-15 06:28:21
The last 15 months changed the world of labour more than the previous 10 years. From the 7,600 workers interviewed by Randstad every 8th lost their job and every 9th...
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Lives and careers abroad
Date: 2021-05-19 10:50:07
Our magazine interviewed four managers who had spent a long time in other countries. Zsuzsa Szak (SZZS), general manager of beauty care at Henkel Magyarország Kft., Dániel Buzási (BD), country...
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Coca-Cola Discontinues Energy Drink In North America
Date: 2021-05-19 08:30:38
Coca-Cola Co said on Friday it would discontinue its energy drink in North America, a product it launched with fanfare last year as it pushed into new beverage categories. The...
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Promotional television commercials from a neuromarketing perspective
Date: 2021-05-17 19:09:34
There is fierce competition between brands and service providers, and companies have great influence on the decisions of consumers. It isn’t an easy job to conquer the hearts of consumers,...
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Magazine: Emotionally the most effective FMCG commercials in 2020
Date: 2021-05-12 07:22:45
2020 created challenges for the marketing profession as well. From the spring commercials that used to serve sales and brand building purposes were focusing on solidarity and on helping each...
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Coca-Cola products will be available in larger bottles at discount stores from May
Date: 2021-04-30 08:56:42
As of May 1, 2021, Coca-Cola HBC Hungary will replace the already available 1.75-liter packs in discount stores, which are considered the fastest growing segment of the Hungarian retail market,...
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2021 is the year when sports marketing strategies have to be reviewed
Date: 2021-04-28 09:45:06
Handball: A post-COVID pioneer After numerous events have been postponed due to the pandemic, the first major tournament that did take place was the Lidl-sponsored handball world championship in Egypt....
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Coca-Cola Europacific Partners to be “world’s largest Coca-Cola bottler”
Date: 2021-04-23 08:30:27
Following an overwhelming shareholder vote last week, as of May Coca-Cola Amatil and Coca-Cola European Partners with be no more, joining together to form Coca-Cola Europacific Partners. The new entity...
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The government has renewed the strategic cooperation agreement Coca-Cola HBC Magyarország
Date: 2021-03-25 11:28:58
The government renewed the strategic cooperation with Coca-Cola HBC Magyarország, which began in 2012, by signing a partnership agreement on Thursday. The new agreement was signed by the Minister of...
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Cherry Coke is back in shops
Date: 2021-03-16 15:12:46
From March Cherry Coke is available once again in Hungary: this flavour variant used to be very popular in the 1990s and Coca-Cola brings it back to stores for a...
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Cherry Coke is back!
Date: 2021-03-09 10:08:38
For those of you who love Cherry Coke Zero, like me, and have been without it for weeks now, it is back! At least it is back at the Giant...
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Coca-Cola: empty bottles and aluminum boxes are values even if they belong to the competitors!
Date: 2021-02-26 11:25:35
The goal of all of us is to create a circular economy. However, this can only be done through joint efforts and if the packaging waste goes to the right...
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The Coca-Cola paper bottle is being tested in Hungary
Date: 2021-02-11 11:23:29
Hungarian consumers can try out for the first time the innovative paper bottle prototype developed by Coca-Cola and the Danish Paboco startup last year – portfolio.hu wrote. In the second...
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Coca-Cola Turns To 100% Recycled Plastic Bottles In US
Date: 2021-02-10 08:50:13
Coca-Cola Co will sell its popular sodas in bottles made from 100% recycled plastic material in the United States, the beverage maker said, in a major shift to combat plastic...
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An empty bottle is also value! – Coca-Cola draws attention to the importance of separate waste collection
Date: 2021-01-18 11:24:11
Plastic waste is a global problem – and we can only solve it if we all work together, from large companies to consumers. Coca-Cola is also constantly working on the...
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(HU) Előfizetéses értékesítést indít Coca-Cola
Date: 2021-01-15 10:34:00
Sorry, this entry is only available in HU....
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Coca-Cola HBC Magyarország increased its mineral water production capacity in Zalaszentgrót with an investment of 300 million HUF
Date: 2020-12-11 11:20:18
Coca-Cola HBC Magyarország has expanded its mineral water bottling capacity at its plant in Zalaszentgrót with an investment worth nearly 300 million HUF. In addition to increasing capacity, the recently...
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