CBA - Trademagazin

Magazine: #buyhungarian grows into a movement
Date: 2020-08-10 07:36:59

More and more companies join the ‘Buy Hungarian! Support Hungarian food companies!’ campaign – informed Eszter Benedek, managing director of Hungarian Product Nonprofit Kft. She told that any company can...

Magazine: Fifty-three years in retail trade
Date: 2020-08-10 07:28:20

Upon my request the Budapest Wholesale Market Zrt. accepted my resignation as CEO as of 30 April 2020. But how did I end up in retail trade? I was 10...

Auchan, CBA, Real and Tesco have also joined the Egg Association
Date: 2020-06-26 11:52:35

According to the Association of Hungarian Egg Hybrid Breeders and Egg Producers there is an even greater need for food producers operating within the borders of the country, ie safe...

Lidl’s big leap to the 2nd place
Date: 2020-05-15 10:46:43

Every year Trade magazin publishes its FMCG retailer ranking in early June. 2019 was an even better year for grocery retailers than the previous 12 months, and the ranking reveals...

Most people are looking for self-service checkouts
Date: 2020-04-27 11:40:46

Three out of four purchases are already made through self-service cash registers in some CBA stores, where, as part of an investment that has just been completed – as the...

The coronavirus is boosting demand for durable foods
Date: 2020-02-27 11:29:05

Coronavirus disease is on the rise in Europe, prompting people to accumulate durable foods in Hungary as well – privatbankar.hu wrote. The National Trade Association, which includes members of Tesco,...

Hungarian Product gets the year going with momentum in retail chains
Date: 2020-02-10 12:12:28

Managing director Eszter Benedek told that Hungarian Product Nonprofit Kft. is implementing a wobbler campaign in Auchan stores this February and October, calling shoppers’ attention to products bearing the trademark....

Consumer protection authorities give good marks to online FMCG
Date: 2019-11-18 13:19:20

On 31 October the consumer protection state secretariat of the Ministry for Innovation and Technology organised the latest event in the ‘Consumer Protection Friday’ programme series. This time the topic...

Once again two campaigns from Hungarian Product next year
Date: 2019-11-18 12:27:02

This autumn Hungarian Product Nonprofit Kft. came out with two new trademarks, Product of Excellence and the ECOlogical Product label. Managing director Eszter Bendedek reckons their most important task in...

Magazine: The Trade Parliament was in session (Part 1)
Date: 2019-11-11 07:29:32

This year our magazine organised the Business Days conference in Tapolca under the name Trade Parliament, between 16 and 20 September. A record-breaking 750 FMCG experts and decision-makers came to learn...

Gyelán Zsolt at Business Days
Date: 2019-11-06 17:08:12

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Magazine: Where promotions are hunting for shoppers
Date: 2019-08-15 07:28:50

In Slovakia the top grocery retailers are Tesco, Lidl, Kaufland, Billa and Metro. This was one of the many interesting things that we could learn at the Slovakian retail congress –...

Magazine: Growing importance of modern channels in fruit and vegetable sales
Date: 2019-05-30 07:41:00

Eszter Kocsis, Nielsen’s retail services senior manager spoke about the results of the company’s fruit and vegetable buying habits survey at the 5th Zsendülés conference in Szeged. She revealed that the...

Good sales results featured in this year’s FMCG retailer ranking
Date: 2019-05-15 14:39:07

Trade magazin traditionally publishes its FMCG retailer ranking on the first workday in June. The good sales results of former years improved further last year. Although there was no change...

CBA: Development can’t stop
Date: 2019-05-15 11:42:34

In 2018 CBA’s Príma network strengthened further and the company continued turning the franchise system into a real service provider franchise. CBA president Vilmos Lázár told that they had launched...

Magazine: Gluten-free products are more common now
Date: 2019-05-10 07:21:59

Tamás Czepanecz, brand manager of Nestlé Hungária Kft. informed our magazine that a little more than 1 percent of the Hungarian population are sensitive to gluten, but due to the...

The chain of stores expect strong Easter traffic
Date: 2019-04-09 11:50:54

The supermarket chains expect to see even stronger Easter traffic than last year; Customers continue to buy much more than average from hams, eggs, cakes and sweets, but demand is...

A new CBA advertising campaign starts with Icuka and the Hungarian card
Date: 2019-04-03 11:14:43

CBA’s latest campaign starts in early April, with Icuka being the protagonist again, but now we can see her in a completely new role and environment – origo wrote. image:...

CBA helps twenty families in need
Date: 2018-12-17 11:19:11

On 25 October Hungarian-owned retail chain CBA, having teamed up with the Hungarian Interchurch Aid, donated HUF 50,000 worth of parcels to 20 poor families each in Orosháza, with food...

Hungarian Product trade forum at CBA
Date: 2018-11-20 13:21:42

HUNGARIAN PRODUCT Nonprofit Kft. started a new programme series in the summer of 2018: retail chains invite trademark users for a trade forum to discuss the most important matters and...

Magazine: Once upon a time…Business Days 2018 (Part 1)
Date: 2018-11-09 07:26:25

This year we invited partners to tell and listen to fairytales at the Business Days conference in Tapolca, which was organised in cooperation with the Chain Bridge Club. Between 25...

SPAR re-opened 3 stores from 810 million HUF
Date: 2018-08-22 11:35:40

The two stores in Budapest and the store in Erdőkertes were formerly grocery stores. The business units refurbished by SPAR provide local customers continuity and increased supply and service. SPAR...

Hungarian melons are already available at most chain of stores
Date: 2018-06-25 11:40:51

Domestically produced melons are available at most of the Hungarian chain of stores, according to market participants. Lidl Magyarország in its communication sent to MTI stated that from last Thursday...

CBA: a systematic building process
Date: 2018-06-01 06:31:58

In 2017 the CBA and Príma network continued to go in the direction set by president Vilmos Lázár and the chain’s main owners in early 2016. Mr Lázár told that it...

Commercial wine competition
Date: 2018-03-14 16:02:57

This March retail chain CBA organised its traditional spring wine competition for the 12th time. Communications director Attila Fodor told: the contest’s new name 1st Príma Wine Competition reflects the positioning...

(HU) prima.hu Webáruház – megkönnyítjük a mindennapjait
Date: 2018-01-08 10:48:21

Sorry, this entry is only available in HU....

Lidl is taking over seven CBAs
Date: 2017-12-13 11:20:34

Baldauf László, billionaire has sold several of his stores, the buyer is Lidl – penzcentrum.hu wrote, after Index. Baldauf László sells a number of shops for Lidl, according to the...

The busiest time of the year starts in the stores
Date: 2017-12-08 11:45:30

The two weeks before Christmas are the busiest time of the year in the shops. The National Trade Association (OKSZ) estimates that this year around 100 billion forints will be...

POPAI goes to Bonafarm
Date: 2017-12-01 08:37:02

Pick Szeged Zrt. was the host of this year’s last POPAI meeting. On 16 November business development manager Krisztián Király spoke about channel trends and Teleki winery. Nielsen client executives Dóra Hajnal and...

Magazine: Retailer of the Year competition organised for the second time
Date: 2017-11-17 06:57:14

Mastercard organised the Retailer of the Year competition for the second time. There were 30 entries in 3+1 categories, which were evaluated by a jury of six independent experts. One of the...

Magazine: #buyhungarian grows into a movement Date: 2020-08-10 07:36:59

Magazine: Fifty-three years in retail trade Date: 2020-08-10 07:28:20

Auchan, CBA, Real and Tesco have also joined the Egg Association Date: 2020-06-26 11:52:35

Lidl’s big leap to the 2nd place Date: 2020-05-15 10:46:43

Most people are looking for self-service checkouts Date: 2020-04-27 11:40:46

The coronavirus is boosting demand for durable foods Date: 2020-02-27 11:29:05

Hungarian Product gets the year going with momentum in retail chains Date: 2020-02-10 12:12:28

Consumer protection authorities give good marks to online FMCG Date: 2019-11-18 13:19:20

Once again two campaigns from Hungarian Product next year Date: 2019-11-18 12:27:02

Magazine: The Trade Parliament was in session (Part 1) Date: 2019-11-11 07:29:32

Gyelán Zsolt at Business Days Date: 2019-11-06 17:08:12

Magazine: Where promotions are hunting for shoppers Date: 2019-08-15 07:28:50

Magazine: Growing importance of modern channels in fruit and vegetable sales Date: 2019-05-30 07:41:00

Good sales results featured in this year’s FMCG retailer ranking Date: 2019-05-15 14:39:07

CBA: Development can’t stop Date: 2019-05-15 11:42:34

Magazine: Gluten-free products are more common now Date: 2019-05-10 07:21:59

The chain of stores expect strong Easter traffic Date: 2019-04-09 11:50:54

A new CBA advertising campaign starts with Icuka and the Hungarian card Date: 2019-04-03 11:14:43

CBA helps twenty families in need Date: 2018-12-17 11:19:11

Hungarian Product trade forum at CBA Date: 2018-11-20 13:21:42

Magazine: Once upon a time…Business Days 2018 (Part 1) Date: 2018-11-09 07:26:25

SPAR re-opened 3 stores from 810 million HUF Date: 2018-08-22 11:35:40

Hungarian melons are already available at most chain of stores Date: 2018-06-25 11:40:51

CBA: a systematic building process Date: 2018-06-01 06:31:58

Commercial wine competition Date: 2018-03-14 16:02:57

(HU) prima.hu Webáruház – megkönnyítjük a mindennapjait Date: 2018-01-08 10:48:21

Lidl is taking over seven CBAs Date: 2017-12-13 11:20:34

The busiest time of the year starts in the stores Date: 2017-12-08 11:45:30

POPAI goes to Bonafarm Date: 2017-12-01 08:37:02

Magazine: Retailer of the Year competition organised for the second time Date: 2017-11-17 06:57:14