Tag "CBA"

Business Days 2021 – The 8th wonder of the world (Part 2)

Nearly 800 participants turned up to discuss the 8th wonder of the world – the restart of the sector – during the 5 five days of the Business Days conference,...

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Award winning company story

On Europe’s Day in Commerce Géza Pahola, owner and managing director of Pahola és Pahola Kft. was rewarded with the Klauzál Gábor Certificate of Honour. He introduced the company to...

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Hungarian Product: Two hundred trademark users!

2021 was a record year for Hungarian Product Nonprofit Kft., as the number of trademark using companies went above 200, the company cooperated with retailers 35 times, organised the Hungarian...

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Magazine: Food below zero

2020 was a tough year for frozen food manufacturers. The outbreak of the pandemic upset the balance in the ingredient, product use, retail channel and other fields, so market players...

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(HU) A CBA és a SPAR Magyarország nyerte a Magyar Termékekért Kereskedelmi Nívódíjat

Sorry, this entry is only available in Hungarian....

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‘From village stores even a loaf of bread was delivered to old people’s doors’

Just like other retailers, CBA had a difficult last year. Trade magazin interviewed chief commercial officer Zoltán Noszlopy. What happened to CBA in the pandemic year of 2020? – The...

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Magazine: Online retail leaped forward 3 years

Norbert Madar, GKI Digital’s lead consultant has defined what e-commerce is: every order placed online, irrespective of the place of payment and collection, qualifies as online sales in the surveys...

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We speeded up the sales of Hungarian products with top prizes

CBA: Many played for Apple devices from their smartphones Several thousand shoppers played the prize game of Hungarian Product and CBA between 18 March and 14 April 2021. Besides daily...

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In seven years 750 billion forints will go to food industry development

On 22 April Norbert Erdős, state secretary for food chain supervision at the Ministry of Agriculture, visited the CBA Logistics Centre in Alsónémedi. At the event he told that the...

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AM: we support the economy by buying domestic products

“By purchasing Hungarian products, we support the well-being of many thousands of Hungarian families, contribute to the protection of jobs in Hungary, stimulate and develop the Hungarian economy, and strengthen...

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Ministry of Agriculture: by purchasing Hungarian products, we support local economy

By purchasing Hungarian products, we support the prosperity of thousands of Hungarian families and contribute to the protection of jobs in Hungary, to the recovery and development of the Hungarian...

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Red means CBA!

When we hear the word ‘red’ in Hungarian retail trade, we instantly think of the private label products of CBA and Príma: these are called Piros (meaning ‘red’ in Hungarian)....

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Hungarian Product is planning a busy next year

Hungarian Product Nonprofit Kft.’s top activity was the #buyhungarian campaign this year, which will continue in 2021. Managing director Eszter Benedek told our magazine: the campaign that started in March...

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CBA, Coop, Real which is the most popular

CBA the competition of Hungarian-owned store chains operating franchise networks of more than a thousands stores – according to a recent poll. After the competition of discount stores, in which...

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CBA, Metro and Auchan joined the #buyhungarian campaign

During the coronavirus pandemic the Hungarian Product Nonprofit Kft. launched its ‘Buy Hungarian! Protect domestic products!’ campaign, and several retailers decided to back the initiative. CBA was the first to...

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Magazine: #buyhungarian grows into a movement

More and more companies join the ‘Buy Hungarian! Support Hungarian food companies!’ campaign – informed Eszter Benedek, managing director of Hungarian Product Nonprofit Kft. She told that any company can...

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Magazine: Fifty-three years in retail trade

Upon my request the Budapest Wholesale Market Zrt. accepted my resignation as CEO as of 30 April 2020. But how did I end up in retail trade? I was 10...

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Auchan, CBA, Real and Tesco have also joined the Egg Association

According to the Association of Hungarian Egg Hybrid Breeders and Egg Producers there is an even greater need for food producers operating within the borders of the country, ie safe...

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Lidl’s big leap to the 2nd place

Every year Trade magazin publishes its FMCG retailer ranking in early June. 2019 was an even better year for grocery retailers than the previous 12 months, and the ranking reveals...

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Most people are looking for self-service checkouts

Three out of four purchases are already made through self-service cash registers in some CBA stores, where, as part of an investment that has just been completed – as the...

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The coronavirus is boosting demand for durable foods

Coronavirus disease is on the rise in Europe, prompting people to accumulate durable foods in Hungary as well – privatbankar.hu wrote. The National Trade Association, which includes members of Tesco,...

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Hungarian Product gets the year going with momentum in retail chains

Managing director Eszter Benedek told that Hungarian Product Nonprofit Kft. is implementing a wobbler campaign in Auchan stores this February and October, calling shoppers’ attention to products bearing the trademark....

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Consumer protection authorities give good marks to online FMCG

On 31 October the consumer protection state secretariat of the Ministry for Innovation and Technology organised the latest event in the ‘Consumer Protection Friday’ programme series. This time the topic...

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Once again two campaigns from Hungarian Product next year

This autumn Hungarian Product Nonprofit Kft. came out with two new trademarks, Product of Excellence and the ECOlogical Product label. Managing director Eszter Bendedek reckons their most important task in...

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Magazine: The Trade Parliament was in session (Part 1)

This year our magazine organised the Business Days conference in Tapolca under the name Trade Parliament, between 16 and 20 September. A record-breaking 750 FMCG experts and decision-makers came to learn...

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Gyelán Zsolt at Business Days

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Magazine: Where promotions are hunting for shoppers

In Slovakia the top grocery retailers are Tesco, Lidl, Kaufland, Billa and Metro. This was one of the many interesting things that we could learn at the Slovakian retail congress –...

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Magazine: Growing importance of modern channels in fruit and vegetable sales

Eszter Kocsis, Nielsen’s retail services senior manager spoke about the results of the company’s fruit and vegetable buying habits survey at the 5th Zsendülés conference in Szeged. She revealed that the...

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Good sales results featured in this year’s FMCG retailer ranking

Trade magazin traditionally publishes its FMCG retailer ranking on the first workday in June. The good sales results of former years improved further last year. Although there was no change...

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CBA: Development can’t stop

In 2018 CBA’s Príma network strengthened further and the company continued turning the franchise system into a real service provider franchise.  CBA president Vilmos Lázár told that they had launched...

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