News and articles

Ecological impact

Tesco has developed a method for measuring the “ecological impact” of products, meaning the total related CO emission, which is displayed on labels....

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Product placement in the focus

In May 2007, competent ministers of EU member countries accepted the amendment of the 1989 “Television Without Frontiers” directive, to allow product placement. The topics discussed at the Press Club...

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Last Unicum concert of the season

The Hungarian Festival Orchestra staged its last Unicum concert of the season in Bartók Béla Hall on 27 May. The next Unicum concert with compositions by Brahms and Rachmaninov will...

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News

Reduction in packaging materials. Major FMCG companies, like Cadbury Schweppes, Coca-Cola Enterprises Masterfoods have signed an agreement called Courtauld Commitment in the UK, aimed at reducing the quantity of packaging...

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Intimate relationship with strong brands

Personal hygiene has been subject to spectacular development in the past 20 years in Hungary. Softness, smoothness and good absorption capacity are the main priorities for consumers, while skin-friendliness is...

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Declining sales in food stores

Overall retail sales showed some decline in March. According to a KSH report, sales in the first quarter of 2007 show a 0,3 per cent increase over the same period...

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„Everything customers want from Match”

According to Tamás Szendrő sales director, the first one and half years of the store modernisation program of Match has been a success. Sales in the modernised stores have risen...

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Beck’s

We could have put funny things like helium into our beer, but we haven’t. Beck’s: Only 4 natural ingredients for over 125 years. Agency: Akció-Nxs Reklámügynökség Customer: Borsodi Sörgyár Zrt....

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Tricky Pöttyös

The TV spot made for Pöttyös last year has been enhanced using a technology, Autodesk Flame trick system which is absolutely unique and new in Hungary....

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Fruits and vegetables in the focus

Regarding development, the production of fruits and vegetables will be treated as one of the priorities in agriculture during the next seven years. EU funding will be available for modernising...

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Prices of sun lotions going down the chute

Average prices of sun lotions are falling in modern store types, where most sales are concentrated. Longer and warmer summers generate increased demand, inviting private labels to enter the market....

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Less nights in Budapest, more outside

Net revenues of three, four and five star hotels were 1 per cent higher for the first five months of the year than a year earlier. While the number of...

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Bio Ice Tea: Herba, Peach, Cherry, Lemon

Bio Ice Tea is made from real tea infusion with bio-sugar. Instead of hazardous preservatives, heat treatment is used. Flavours: cherry, lemon, peach, herbs....

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Borsodi Beer

Borsodi and friends save you from difficult and embarrassing situations. Agency: McCann Erickson Customer: Borsodi Sörgyár Zrt. Product: Borsodi Sör Apperance: RTL Klub, Film+, Sport1, Sport2, Cool Period: May–July 2007...

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Competition about the past 30 years

The final of the “Who knows more about the past 30 years?” organised by Sió-Eckes Kft. to commemorate their 30th birthday took place in the beginning of June. Teams from...

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Success in Luxembourg

The meeting for Ministers of Agriculture, held in Luxembourg in the beginning of June ended with positive decisions for Hungarian producers. As Ádám Ficsor Ádám, under secretary of the Ministry...

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Meetings and conferences

When a not very exciting conference is held next door and another similar one is held in the other end of the country, the choice is quite obvious. However, if...

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Beef and poultry competing

Agricultural Business Research Institute (AKI) continuously monitors and publishes trends in the world markets of poultry and meat. Data from the Market and Price Information system (PÁIR) can be useful...

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Wilkinson Extra 2 Fun

The cheerful colours of the premium quality but affordable double blade razor have been chosen specifically for the summer season....

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Vénusz

After many futile and funny experiments in the Fairy school, one of the students who uses the new Vénusz Konyhatündér for frying succeeds in passing the foam-removal examination, because it...

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24-hour strikes at Coca-Cola England

Coca-Cola faces serious disruption to one of its major European bottling plants as workers threaten a series of 24-hour strikes during the busy summer period. Strike ballot papers were distributed...

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Scottish cookie company to adopt traffic light labelling

Paterson Arran claims to be the first manufacturer in Scotland to use the Food Standard Agency's traffic light labelling system on its products.   The company will use the labels...

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In pleace of Beach House Coke Club in Siófok

On 30 of June the softdrink company starts with a new brand on Balaton beach. In the Coke Club there step up hungarian and alien bands, but there will be...

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Hotel Kálvin joins Best Western

The Debrecen Hotel Kálvin has become a member of Best Western International following renovation of the 3-star hotel in accordance with the standards of the hotel chain.   Representatives of...

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Hotels next to Budapest spas?

The number of visitors to spas and the revenues should be increased and more services are needed, says Mr Tibor Ferenci, newly appointed CEO of the Budapest Healing Baths and...

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Golf development on the way on Balaton north shore

Royal Balaton Golf and Yacht Club will open next year between Balatonudvari and Örvényes on a 70-hectare site. The clubhouse and some parts of the golf course will open this...

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English-speaking wine drinkers top consumption survey – research

English-speaking wine consumers drink wine more frequently than consumers in other major wine export markets, new research suggests. According to data from Vinitrac Global Monitor, published by Wine Intelligence, 55%...

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We have an embassador in CSR Europe

The Hungarian Association for Environmentally Aware Management is from now member of CSR Europe, the non-profit organisation that promotes corporate social responsibility. The CSR Europe's (founded in 1995), mission is...

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Retail sales decreased

According to KSH data the Hungarian retail sales dropped by 0.5% month on month in April, the 2.5% yr/yr decline is the greatest fall detected in this decade.  Hungarian retail...

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