Events
Good old regions…
Date: 2008-02-29 08:00:00
Retail audits had been and still are essential tools for measuring distribution and evaluating OSS figures. Large sales organisations can obtain an increasing amount of information from their sales networks...
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Eggs from milk chocolate are the most popular
Date: 2008-02-29 08:00:00
Retail sales of Easter sweets dropped by 9 per cent in terms of quantity last year. Total sales amounted to HUF 22.5 billion in 2007. Sales continue to be concentrated...
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Products telling stories
Date: 2008-02-29 08:00:00
According to Judit Csányi, managing director of KIDZ-Entertainment Hungary, it is best to select a cartoon character for promoting a product who will not only be accepted by children but...
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Great demand for regional data from Nielsen
Date: 2008-02-29 08:00:00
Regional data about retail sales is becoming increasingly important. 80 per cent of Nielsen clients receive standard regional data about five major regions as a basic service. Demand for specialised...
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Accelerating rearrangement in the market of figures
Date: 2008-02-29 08:00:00
The decrease in popularity of nougat sweets in the market of seasonal figures made from sweets seems to be an irreversible process. Cheap and usually unbranded nougat sweets are losing...
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Cartoon characters are effective till the age of ten
Date: 2008-02-29 08:00:00
Products for children under 10 have to be accepted by their parents as well. This is not very easy to achieve, because children and adults have very different expectations. According...
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Joanna Blythmann: Shopped, the shocking power of Britain’s supermarkets
Date: 2008-02-29 08:00:00
Joanna Blythmann is one of the best known English authors specialising in food. This book deals with the negative effects of the spreading of modern retail systems. However, she does...
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Promotions and efficiency
Date: 2008-02-29 08:00:00
Promotional sales accounted for up to 40 per cent of overall sales in some of the largest categories last year. 82 per cent of Hungarian consumers are actively looking for...
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More mayonnaise, ketchup and mustard sold
Date: 2008-02-29 08:00:00
The market of liquid flavourings expanded in the December 2007 – November 2007 period both in terms of quantity and value. Growth in terms of value was 7 per cent...
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Changing focus
Date: 2008-02-29 08:00:00
„Successful HoReCa 2008” was the title of a one day forum organised by Karrier és Stílus Tanácsadó Kft. in the beginning of February. The first presentation was held by Judit...
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Code of Ethics staying in effect
Date: 2008-02-29 08:00:00
According to a resolution by the Economic Competition Office (GVH), the provisions of the Code of Commercial Ethics relevant to relations between retailers and suppliers shall remain in effect till...
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Healthy Growth in Functional Food Market
Date: 2008-02-29 00:00:00
Consumers are becoming more skeptical about the health claims made by food and drink manufacturers. Datamonitor analysis estimates that the combined US, Western European and Asia Pacific functional food and...
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January's unemployment rate of 8.1 percent
Date: 2008-02-29 00:00:00
In the period of November 2007–January 2008, the number of employed people was 3,873 thousand and the number of unemployed people was 343 thousand. In the given period, 54.6 percent...
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European companies have to decrease their sugar output with 1.14 millio tons
Date: 2008-02-28 00:00:00
If they fail to make satisfactory cutbacks, companies risk a final cut with no compensation being imposed on them. Until now, 4.8m tonnes have been renounced within the restructuring scheme,...
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FMCG prise cartel in France
Date: 2008-02-28 00:00:00
If found guilty of anticompetitive practices, the companies could face fines of up to 10 percent of their annual worldwide revenue — possibly amounting to billions of euros. Le Figaro ...
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Not tumult at Janury clearance sales
Date: 2008-02-28 00:00:00
According to Media Research Company in spite of the prise actions and sales outs people don't buy anithing. 75% of the answerers said that don't want and will to shop...
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Hungarian National Wine Exhibition in London
Date: 2008-02-28 00:00:00
With assistance of the Hungarian Agricultural Marketing Centre 26 famous Hungarian Winery show its offer in London Opera on 4th March. For the prestigious event take part distributors, agent...
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Grain's Prise on the Top
Date: 2008-02-27 00:00:00
Wheat for May delivery rose to $12.145 a bushel in after-hours electronic trading on the Chicago Board of Trade. Global wheat stockpiles will probably fall to a 30-year low this...
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Tax authority assigns to use the old cash registers
Date: 2008-02-27 00:00:00
According the Hungarian Tax Authority the older type of cash register, which can't rounding are availability. Authority brings in a verdict, that the rounding doesn't qualified as money-making, so traders...
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Privat labels awarded
Date: 2008-02-27 00:00:00
Each year, PLMA gives recognition to retailers and wholesalers for their achievements in store brand marketing and product development. The awards are presented at PLMA’s annual trade show and represent...
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Retail wings in Poland
Date: 2008-02-27 00:00:00
January Retail Sales Up From 2007 Polish retail sales in January rose a strong 20.9% year-on-year, but fell 18.7% when compared to December 2007. According to figures from the national...
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In-store credit market to grow
Date: 2008-02-26 00:00:00
According to Cetelem research, the most in-store credit have got the Englishs and Germans. In Middle-Europe Polishs, Hungarians, Serbians and Russians have huge credit to pay back. In Hungary the...
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Illegal sausage plant in Pilisszentivan
Date: 2008-02-26 00:00:00
Controllers found the manufacturer by the bill of delivery. The sausages were produced in a back accommodation of a villa in Pilisszentivan. The plant hasn't any admission, the raw material...
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Subway Ads with Full-service Agency
Date: 2008-02-25 00:00:00
ReVISION won the tender of the restaurant chain. The exclusive ad partner of Subway plans and buys the media for the company. Nearby the casual communication effects, the winner tender...
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The food retail decreased in December
Date: 2008-02-25 00:00:00
In the year's last month the retail sales enriched HUF 690 billion, it was 11.2% of year's volume.The volume of retail sales adjusted for calendar effects decreased by 3.0% in...
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The Most Easter Eggs are Sold in the hypers
Date: 2008-02-25 00:00:00
According to Nielsen Research Company the sales in the 401-2500 sm stores growth from 25 to 28%.Last year the sales of easter choko figures fall down with 9%, altough 900...
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Interest In Fairtrade Doubles in Britain
Date: 2008-02-22 00:00:00
Ethical shopping is moving into the mainstream as shoppers become increasingly informed about how food is produced. British shoppers bought Fairtrade products, people are taking a renewed interest in where...
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The new consumer protection action started on the market at Feny street
Date: 2008-02-22 00:00:00
On the first station of „Springtime” operational the authorities didn't find big anomalies. 30 kilo meat was suppressed and some vegetable were must to be controled, but nothing was...
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Hungarian Trade Association believes in strong supervising but…
Date: 2008-02-22 00:00:00
The association agrees with the goal of the control chain, but ask the authorities to harmonize the default and the fine. The association advises to its members not to allow...
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