Video Purchasing to start in China

By: trademagazin Date: 2012. 03. 06. 12:01

From the next week, the Chinese customers can purchase by clicking on products in videos at the largest virtual market place.

The e-commerce market leader, the Alibaba Group introduces a purchasing opportunity has not seen in China before. From the next week, the Chinese customers can put the products into their virtual basket by clicking on the products in videos.

The trial will start with videos  offering underwear and women's clothing, because these are the most popular products of the online markets, but in the forthcoming months the product range will gradually expand.  (Szerencsi Ágnes, MTI)

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