News and articles

Duck and goose processing plant starts production in Mélykút

On 28 January the new factory of Hunent Víziszárnyas Feldolgozó Zrt. ceremonially started production in Mélykút. The new state-of-the-art plant was built from EUR 40 million and can process 50,000...

Read more

New loan programme for developing agri-businesses

This year the Ministry of Agriculture plans to launch a new loan programme for helping agri-food businesses in implementing development projects. The ministry has decided to do because in earlier...

Read more

Decision on financing energy efficiency projects

The Ministry of Agriculture has granted HUF 7-billion funding for 128 projects in the first round of the Rural Development Programme. Winners can use the money for realising innovative and...

Read more

New animal vaccine production and development centre being built

Ceva-Phylaxia Oltóanyagtermelő Zrt. is building a new animal vaccine production plant and a research and development centre in Monor. The French-owned company invests HUF 8.17 billion in the project, while...

Read more

Solar panels at the Varsád fish farm

Czikkhalas Halastavai Kft. invests HUF 80 million – from which 50 percent comes from the Hungarian Fisheries Operational Programme (MAHOP) – in modernising the company’s fish farm in Varsád. As...

Read more

The year of building

Minister of Agriculture István Nagy called 2019 ‘the year of building’ at the opening ceremony of the AGROmashEXPO and AgrárgépShow trade show on 23 January. He revealed that the within...

Read more

Back from the USA

Last year Katalin Mandel, general secretary of the association was invited to the annual conference and congress of the International Franchise Association (IFA). She told our magazine: franchise is conquering...

Read more

2nd Franchise Fair in Budapest

The Hungarian Franchise Association has organised its Franchise Fair for the second time. Nearly 30 concepts introduced themselves at the one-day event, which took place in Novotel Centrum. More than...

Read more

The great sausage tour in Gyula

On 9 January Gyulahús Kft. and Hungarian Product Nonprofit Kft. organised a visit for the representatives of the press to the production facilities of Gyulahús Kft., to celebrate 150 years...

Read more

Pöttyös car ends up in Százhalombatta

A mother living in Százhalombatta won the prize game of Pöttyös: she drove home in a new Volkswagen Beetle Cabriolet on 20 December 2018. Between 15 November and 12 December...

Read more

EFO app already in a test phase

The Hungarian Chamber of Agriculture (NAK) commissioned the National Infocommunications Services Zrt. (NISZ) with improving the smartphone app that had been developed for reporting simplified employment – the application is...

Read more

Prize game for a greener future

Henkel and Rossmann organised their prize game for the third time, in which the main prize was a HUF 2-million budget for playground refurbishment. This year’s winner was the Albertfalvi...

Read more

New director at the Association of Hungarian Brewers

Dr Sándor Kántor has been elected president of the Association of Hungarian Brewers. He told that beer drinking has already become part of traditional Hungarian gastronomy, and that he wants...

Read more

What can be the main trends in the communication strategies of FMCG brands in 2019?

Between 1 July and 31 December 2018 the Hungarian representatives of the most valuable international FMCG brands were communicating online in line with global trends. International surveys showed that among...

Read more

Private label conference

Amsterdam-based organisation Private Label Manufacturers Association (PLMA) will organise a conference on private label (PL) products in Hamburg on the last two days of February. On 27 February, Denise Klug,...

Read more

Private labels: rankings and records

The market share of private label (PL) products is already 34 percent (in volume) in Hungary – informs the 2018 edition of the Private Label Manufacturers Association (PLMA) yearbook. PL...

Read more

Television commercials at full throttle

What do the Nielsen Audience Measurement data say about the performance of television commercials in 2018? Atmedia’s most important target group is consumers between the ages of 18 and 59...

Read more

Szerencsi chocolate’s trademark has a new owner

Nestlé Hungária Kft. has decided to renounce ownership of the ‘Szerencsi’ trademark for sweets, which in the future will be used exclusively by Szerencsi Bonbon Kft. – it was announced...

Read more

The starting salary is now more than 300,000 forints at ALDI

From 1 January 2019 ALDI Magyarország Élelmiszer Bt. increases the pay of cashier and logistics workers by 10.88 percent, who will now earn a gross HUF 301,900 for a 40-hour...

Read more

SPAR campaigns against food waste in hypermarkets

SPAR Hungary and Bay Zoltán Applied Research Public Benefit Nonprofit Kft. are calling shoppers’ attention to better planned and more economical food usage. SPAR’s head of communications Márk Maczelka told:...

Read more

Shoppers motivate enterprises for development

Mastercard CEE’s SME Monitor study has found that every third small or medium-sized business in Central and Eastern Europe introduced card payment on customer demand. 60 percent of respondents said...

Read more

Discount supermarkets are the leading channel now

Between January and December 2018 Hungarian consumers spent HUF 1,800 billion on food – there was a 7-percent increase in value sales from the 2017 level. More than 70 percent...

Read more

Hungary’s retail dynamics above the European average

Retail trade has come up with a stable performance all over Europe: there was a 3.7-percent growth in Q3 2018. In the same period Hungarian retail sales surged by 7.6...

Read more

A report on the customer service sector

According to a representative survey conducted by Cofidis on the customer service sector, today approximately 160,000 people work in the segment in Hungary. The level of fluctuation is high and...

Read more

A surge in vegetable prices

Last December food prices elevated by only 4.7 percent if compared with December 2017, but we had to pay 22.4 percent more for potatoes, fresh fruits and vegetables – reported...

Read more

Fruit and vegetable prices went in opposite directions

In November 2018 agricultural production prices grew by 4.4 percent from the level of November 2017 – reported the Central Statistical Office (KSH). This increase was the result of vegetable...

Read more

Private label products remain on an upward trajectory

Between October 2017 and September 2018 the market share of private label FMCG products (PL) grew by 0.7 percentage point. From the HUF 1,800 billion spent on food 29 percent...

Read more

Retail sales were developing well at the end of last year

In November 2018 like-for-like retail volume sales augmented by 5 percent; adjusted for calendar effects, the sales growth was 4.9 percent – reported the Central Statistical Office (KSH). Non-food sales...

Read more

Growing market, expanding research

Ágnes Szűcs-Villányi, market leader of Nielsen in Hungary told Trade magazin that last year Hungarian stores had sold 7 percent more FMCG products than in 2017. Sales by discount supermarkets...

Read more

Last year was the best of the decade

According to GKI’s estimation, the Hungarian economy grew by 4.6 percent in 2018 – this growth rate was exceptionally good in the European Union (ranked 2nd or 3rd in the...

Read more
Oldal