News and articles
ÖRT: new leaders
The Self-regulatory Advertising Board (ÖRT) has a new president: Dr Kálmán Molnár, director of legal and corporate relations at Unilever. Örs Megyer stepped down as president after 21 years and...
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Coca-Cola Energy arrives in Hungary
For the first time in the history of the company, Coca-Cola Magyarország launched an energy drink as part of the Coca-Cola product range – it was announced on 28 March....
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Nearly 200 Best of diplomas in 2019
The Best of Budapest & Hungary prize has made great progress since 1994: at this year’s award gala nearly 200 Best of diplomas were presented to hospitality businesses in 31...
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Henkel launches worldwide digital upskilling initiative
Henkel has launched a digital upskilling initiative for its 53,000 employees around the world. The company is currently analysing the situation by assessing the digital knowledge of its employees. This...
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Celebrating the anniversary with a Masters’ Dinner
The Hungarian Gastronomic National Association (MNGSZ) is 50 years old and they celebrated the anniversary with 300 guests in Debrecen, in early April. Chef István Volenter compiled the menu of...
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Mars working for deforestation-free cocoa production
Confectionery maker Mars Wrigley continues the action plan, Cocoa for Generations, which they announced in September 2018. The plan seeks to make Mars’ cocoa supply chain fully sustainable and transparent...
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The obligation to report to NAV
There were more than 15 million successful data providings realised via the National Tax and Customs Administration’s (NAV) online invoicing system in a little more than six months. NAV reported...
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SPAR sales up nearly 10 percent
Sales of SPAR Magyarország were up nearly 10 percent at HUF 617.6 billion in 2018. The retailer invested HUF 32 billion in network development – 6 new SPAR stores were...
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NaturAqua continues supporting premature baby units
Premature babies spend the first days of their lives in a Perinatal Intensive Care Centre (PIC). NaturAqua and the National Association for Premature Babies (KORE) are working hard to make...
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A contest for young professionals
METRO Gastro Academy was the host of the 24th Jeunes Chefs Rôtisseurs competition in Hungary. In April young chefs from eight top restaurants proved their skills in the contest. Stand’s...
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The shopping habits of British consumers have changed
When in April 1990 Aldi arrived in the United Kingdom, British supermarket chains were confident that they had nothing to worry about. Back in 2009 Aldi’s market share was still...
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Trade contests in May
In 2019 Ice Cream of the Year will become a bit more festival-like than in former years, offering several programmes (ice cream shows, tasting, concerts) to consumers. The final will...
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With contributions from many
The Guild of Hungarian Restaurateurs (MVI) plans to publish the book that commemorates the life and work of László Jakabffy already this year. MVI president László Kovács has revealed: the...
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Magazine: Self-rewarding and chocolate bars
In spite of rising ingredient prices and the public health product tax (NETA), the chocolate bar market is doing well. The reason of this is the increase in Hungarians’ purchasing power...
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Being lactose-free is useful in brand building
According to Dóra Pessenlehner, shopper marketing manager of Coca-Cola HBC Magyarország, sales of the company’s plant-based drinks have kept growing in the last few years. The company’s new brand AdeZ...
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The chain of stores expect strong Easter traffic
The supermarket chains expect to see even stronger Easter traffic than last year; Customers continue to buy much more than average from hams, eggs, cakes and sweets, but demand is...
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Fruit-based additive for cereals: Gat Foods solution offers “a delicate sweetness without the refined sugar”
Breakfast cereal is sweet and convenient, but consumers are demanding more nutritious alternatives that are lower in refined sugars while retaining ample flavor. Israel-based Gat Foods has launched Fruitlift –...
Read moreConsumer prices are climbing higher and higher
In March, consumer prices were on average 3.7 percent higher than a year before – the Central Statistical Office (KSH) announced. Analysts expected 3.5 percent after February’s 3.1 percent. Excluding...
Read moreThis year, farmers can apply for 470 billion HUF
This year, farmers will be able to apply for 470 billion forints on fifty titles – the Minister of State of the Ministry of Agriculture told M1 news channel on...
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The Frutti and Veggi also encourage children and families to consume fruit and vegetables this year
Most families with children consume little vegetables and fruits. Frutti and Veggi, two mascot figurines of the European Fresh Adventures, are returning this year to fight for a healthy diet...
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SPAR is prepared for the barbecue season
As spring weather comes, there is a sharp increase in demand for barbecue products at SPAR. SPAR is also expanding the range of meat products, seasoned and matured meats, meat...
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Heinz celebrates ‘150 years of clean plates’ in anniversary campaign
Heinz is celebrating its 150th anniversary with a marketing campaign focused on its most iconic product – Heinz Tomato Ketchup – and its place at meal times, Marketing Week reports....
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Between 2014 and the end of 2017, MNB’s net wealth of households increased significantly
Households’ net wealth increased significantly between 2014 and the end of 2017, while price increases over this period were around 5 percent. The sector’s net wealth grew by 44 percent....
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The digitalization survey of food industry enterprises was started with the cooperation of NAK
The National Agricultural Chamber (NAK), the Agricultural Economics Research Institute (AKI) and the University of Debrecen’s Ihrig Károly Doctoral School of Management and Organization Sciences are preparing a survey on...
Read moreConference on online marketing at the University of Óbuda
A conference on online marketing to be held at the University of Óbuda on Wednesday – the organizers informed MTI. According to the announcement, at the conference it will be...
Read moreITM: The Hungarian multi-program encourages the development of the most promising enterprises
A project called Magyar multi program (Hungarian multi-program) was launched to support the development of small and medium-sized enterprises – the Minister of State of the Ministry of Innovation and...
Read moreA record amount of beer was brewed in the Czech Republic last year
A record 21.3 million hectoliters of beer were brewed last year in the Czech Republic, which is a 4.7 percent annual growth, after the previous year’s decline – the Association...
Read moreThe EU is threatened with the imposition of eleven billion USD duties
Washington intends to charge 11 billion USD on EU products if the EU does not stop to support the Airbus aircraft manufacturer – Robert Lighthizer, United States Chief Trade Negotiator...
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H&M to tell customers exactly where their clothes were made
H&M announced it will add more information to its products on its website later this month as part of a move to create greater product transparency. Swedish fast fashion retailer...
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