Tag "Szerencsi Bonbon Kft"
Chocolate brands are still standing
Date: 2024-04-29 13:35:10
Last year high inflation and rising raw materials prices, especially for cocoa and sugar, affected the chocolate category and forced manufacturers to take steps: almost every market player increased prices....
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Shoppers want more than just basic chocolate rabbits
Date: 2024-03-04 11:38:48
This article is available for reading in Trade magazin 2024/2-3 Easter confectionery wasn’t exempt from last year’s general food market trends: the encouraging growth of previous years has come to...
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Üzenet a dobozból
Date: 2023-10-06 10:25:05
Rugalmassága és a vásárlók erős igénye az újdonságokra – ez az a két tényező, ami segít átvészelni az édesiparnak (és ezen belül a pralinéknak) ezt a nehéz időszakot. Limitált szériák,...
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Small Christmas? Big Christmas!
Date: 2023-08-30 11:51:14
It was a big question before last year’s end-of-year season how much families would tighten their belts when buying sweets for Saint Nicholas Feast Day and Christmas. The answer turned...
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The (not so) sweet life
Date: 2023-05-15 11:06:33
Rising production costs have left their mark on the confectionery market, but the good news is that there has been no major contraction, as giving gifts and rewarding ourselves don’t...
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HIPA provides approximately HUF 300 million in support for the investment of the chocolate factory in Szerencs
Date: 2023-05-01 12:12:26
The National Investment Agency (HIPA) provided almost HUF 300 million in support in the Competitiveness Program for the HUF 600 million capacity expansion investment of the chocolate factory in Szerencsi...
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What has happened to last year’s chocolate rabbit?
Date: 2023-03-03 12:16:16
Usually seasonal confectionery manufacturers make plans based on what happened “in the same period last year”. This year this strategy won’t work, as back at Easter 2022 the inflation hardly...
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Chocolates in the spirit of caring
Date: 2022-10-17 10:49:49
Last year was about premiumisation in the praline category, and this trend continued in early 2022 too. Lilla Kelemen, Nestlé Hungária Kft.’s brand manager – seasonal and gifting: “I think...
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Szerencsi ZERO% 100 g / 105 g pralines
Date: 2022-10-11 08:46:26
Szerencsi Zero% products contain no added sugar, because they are sweetened with maltitol. In addition to the well-known 6 flavours of the ZERO% 21g product range, 100-year-old Szerencsi has entered...
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Surprise, surprise!
Date: 2022-08-28 13:32:08
In 2021 Easter was a strong period for seasonal confectionery products, and value sales increased by double-digit numbers before Christmas too. Lilla Kelemen, Nestlé Hungária Kft.’s brand manager of seasonal...
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Magazine: We snack more, but we also do it more consciously
Date: 2022-05-25 06:54:38
After the pandemic chocolate and wafer bar sales started to grow again in 2021. Krisztina Nagyidai, Mondelez Hungária Kft.’s brand manager (countlines, Czech Republic, Hungary, Slovakia): “Private label sales dropped,...
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Szerencsi Mamma Mia 87 g dessert
Date: 2022-05-17 10:10:36
Szerencsi Mamma Mia dessert is a premium quality product, 40% milk chocolate filled with hazelnut nougat cream, caramelised hazelnut bits and crisp. This dessert is stylish and special for every...
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The investment of Szerencsi Bonbon Kft. was handed over
Date: 2022-03-23 12:37:34
With the continuous strengthening of Hungarian-owned enterprises, the vulnerability of Hungary decreases, which provides sufficient stability for the national economy, Minister of Foreign Affairs and Trade Péter Szijjártó stressed on...
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The Szerencsi kakaó trademark goes to the city of Szerencs
Date: 2021-12-01 11:32:57
The domestic food industry plays a strategic role in the Hungarian economy, and while the production value of the sector increased by 7% last year and by 13.5% in the...
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There is no festive season without chocolate
Date: 2021-09-24 10:01:10
In 2020 the end-of-year confectionery market was rather eventful, as the second wave of the pandemic had a negative influence on sales, but the lifting of the restrictions for Christmas...
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Magazine: Block chocolate is one of the lockdown’s winners
Date: 2021-06-21 07:37:54
According to Sándor Sánta, president of the Association of Hungarian Confectionery Manufacturers, Hungary is the land of milk chocolate but in line with the global trend, the dark chocolate segment...
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Less impulse buying, but the trends continue
Date: 2021-04-19 10:13:13
Chocolate, wafer and biscuit sales were affected very much by the COVID-19 pandemic. According to Sándor Sánta, president of Hunbisco, the Association of Hungarian Confectionery Manufacturers, sweets basically disappeared from...
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Szerencsi Zero% milk chocolate
Date: 2021-03-23 13:56:26
Premium quality Szerencsi Zero% milk chocolate (40 percent cocoa) bars are available with 6 different cream fillings: hazelnut, almond, coffee, apricot, strawberry and blueberry. Sweetened with maltitol, these products recall...
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Reál: Successful promotion with Hungarian Product
Date: 2020-12-07 10:21:11
Hungarian Product Nonprofit Kft. organised a promotion campaign in REÁL stores between 2 and 27 September. Shoppers who purchased minimum two Cerbona Élelmiszergyártó Kft., Detki Keksz Édesipari Kft., Nádudvari Élelmiszer...
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Will Santa’s bag be full of good things?
Date: 2020-10-06 07:17:12
At the end of 2019 shoppers spent more money on more seasonal sweets than in the same period of 2018. We learned from Kitti Végh, Nestlé Hungária’s brand manager that...
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The government is supporting the expansion of the Chocolate Factory in Szerencs with 282 million HUF
Date: 2020-09-14 11:22:05
The government is supporting the nearly 600 million HUF investment of the Szerencsi Bonbon Kft. with 282 million HUF, which will save 130 jobs in the settlement of Borsod-Abaúj-Zemplén county,...
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Szerencsi MINT bits 54 g
Date: 2020-08-25 21:14:25
Our Szerencsi MINT range has rolled out its first 3 products: in orange, raspberry and peppermint-mint flavours. These delicious, flavoured, mint dark chocolate thins are something completely new from Szerencsi....
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Magazine: Good period for chocolate and wafer bars
Date: 2020-07-18 07:41:44
Before the coronavirus pandemic and the measures to stop its spreading hit the impulse categories hard, chocolate and wafer bar sales had grown considerably. Last year value sales augmented by...
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Szerencsi Fortuna chocolate bits
Date: 2020-06-08 19:54:43
The Szerencsi Fortuna product range is like a bridge that connects the past with the present: premium quality 40-percent milk chocolate bites with filling, which are available to shoppers in...
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Magazine: Chocolate rabbit sales are hopping
Date: 2020-03-13 07:48:35
The late Easter and the growing purchasing power of consumers resulted in a very strong season in the market of chocolate figures last spring. Kitti Végh, brand manager of Nestlé...
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Magazin: Figurák díszlépésben
Date: 2019-09-20 07:00:22
A fizetőképes kereslet nevéhez méltóan egyre többet fizet év végén a szezonális édességekért. A piacon a kakaóbevonós mikulások és konzum szaloncukrok csillaga már korábban leáldozott. Immár a speciálisabb, hozzáadott értékkel...
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Magazine: Self-rewarding and chocolate bars
Date: 2019-04-10 07:59:10
In spite of rising ingredient prices and the public health product tax (NETA), the chocolate bar market is doing well. The reason of this is the increase in Hungarians’ purchasing power...
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Szerencsi chocolate’s trademark has a new owner
Date: 2019-01-31 15:10:12
Nestlé Hungária Kft. has decided to renounce ownership of the ‘Szerencsi’ trademark for sweets, which in the future will be used exclusively by Szerencsi Bonbon Kft. – it was announced...
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The trademark of Szerencsi Chocolate in new hands
Date: 2018-12-11 11:47:09
The Nestlé Hungária Kft. resigns from the use of the trademark “Szerencsi” on confectionery products. From now the trademarks can only be used by Szerencsi Bonbon Kft. With this, the...
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Szerencsi Bonbon is already preparing its Christmas surprises
Date: 2018-09-07 10:48:47
According to István Takács, managing director of Szerencsi Bonbon Kft., Hungarian shoppers have been buying more high-quality sweets recently than in previous years, which is really good news for companies...
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