Rossmann - Trademagazin

NO microplastics – by ROSSMANN
Date: 2019-09-18 10:57:01

In the future the product marking we introduced this year, ‘NO microplastics’, will appear on every ROSSMANN cosmetics brand (scrub, shampoo, shower gel) that doesn’t contain solid microplastics or liquid...

Magazine: The 3rd GREEN BRANDS Academy: What makes a brand green?
Date: 2019-08-20 07:56:46

At the 3rd GREEN BRANDS Academy on 5 June the speakers agreed: ecological operations make a brand green, but it is also crucial to inform the public – in a...

Sustainability developments: dm and Rossmann
Date: 2019-08-02 08:10:08

German-based drugstore operators dm and Rossmann, along with clothing retailer Globus, launch information campaign on waste separation and waste reduction on behalf of the Recyclate Forum. On 25th July, German-based...

Magazine: Experiences motivate shoppers
Date: 2019-07-04 07:30:31

In connection with the ‘Most successful promotion of the year’ competition, Kantar-Hoffmann conducted a qualitative consumer survey with 4 focus groups that consisted of 23-35 and 36-55 year old Budapest...

Try it before you buy it! Brands can be tested at the weekend at the BRAND TESTER Park
Date: 2019-06-18 11:18:04

The speedy expansion of webshops made shopping more convenient and faster – whether it was clothes, food or services. The only downside is that we can’t try the products we...

Which brand you have on your playlist
Date: 2019-06-07 11:20:42

Rossmann gathered serious fans with its latest advertising music. The main sponsor of the Brand Tester theme park, which reopens on 22 June achieved a great success that their song...

Good sales results featured in this year’s FMCG retailer ranking
Date: 2019-05-15 14:39:07

Trade magazin traditionally publishes its FMCG retailer ranking on the first workday in June. The good sales results of former years improved further last year. Although there was no change...

Even nicer stores and better sales results from Rossmann
Date: 2019-05-15 10:49:52

Last year Rossmann celebrated 25 years in Hungary. Our magazine interviewed managing director László Flórián. Which were the most important events and results for Rossmann in 2018? – Obviously the main...

The best stores honoured for the fourth time
Date: 2018-11-20 22:42:43

The jury selected the winners of the SuperStore 2018 competition in 15 categories. This prize rewards points of sale created with the most innovative concept, honouring those solutions which meet...

The drug market is concentrated
Date: 2018-10-26 11:28:35

The three major drugstore chains acquired nearly 90 percent stake in the domestic retail perfume market – Világgazdaság Online wrote. Last year, 696 businesses were dealing with perfume retail trade...

Barnängen: product launch and charity project
Date: 2018-10-15 20:41:12

Swedish skin care brand Barnängen launched a charity project: between 1 October 2018 and 31 March 2019 from the price of every Barnängen product sold in Rossmann, DM, Müller and...

One word is enough
Date: 2018-10-01 17:20:10

On 6 September members of the Trade Marketing Club gathered to listen to presentations about unusual promotion campaigns, special product displaying ideas and new-type communication strategies. Each strategy presented started...

FMCG sales are growing dynamically online too – 15th E-commerce Conference, 5-6 June 2018, Visegrád (Part 3)
Date: 2018-10-01 17:18:15

On the second day of Ecommerce Hungary’s conference the FMCG sector was analysed at a roundtable discussion, which was moderated by Zsuzsanna Hermann, our magazine’s editor-in-chief. She pointed it out...

Rossmann opened its second largest store in Hungary
Date: 2018-07-27 11:20:05

The Rossmann opened its 208th shop in the Aréna Mall in Hungary, which is waiting for the buyers on about 600 square meters. The new business is the second largest...

Meet by the giant lipstick!
Date: 2018-07-06 11:17:00

Rossmann has created a whole beauty world for many events of the EFOTT festival. Of course, visitors can count on the range and services of the festival drugstore. Experience has...

Nobel Prize-winning technology against wrinkles
Date: 2018-06-01 11:28:22

Diadermine’s revolutionary New Age Age product linea appeared on the Hungarian market in May. The Nobel Prize-winning formula, the “Rejuvinol” enhances natural collagen production with the regeneration of deep-lying cells...

Rossmann is 25 this year and keeps growing
Date: 2018-06-01 06:26:15

Rossmann sees potential in a wider product selection and expansion. Rossmann Hungary is 25 years old this year and our magazine interviewed managing director László Flórián. – Which events and results...

Important supplements
Date: 2018-04-09 21:37:29

According to the experts of SCITEC Magyarország, sales of special active ingredients and mono-component products (vitamin D3, vitamin K2, zinc, chromium, etc.) are greatly influenced by shopper knowledge – consumers...

Schwarzkopf Beology premium hair care system
Date: 2018-02-10 06:43:04

Discover Beology, the first customisable hair care system from Schwarzkopf, the products of which are enriched with valuable natural essences and selected enzyme extracts from a depth of 2,000m in...

Magazine: Private labels are working hard to offer high quality
Date: 2018-01-25 07:35:02

Private label products can now be found in basically all categories, from fresh and frozen foods to cosmetics and cleaning products. In Hungary the increase in real wages had a positive...

Rossmann increased its turnover to nine billion euros last year
Date: 2018-01-05 11:15:59

Rossmann increased its turnover by 6.8 percent year-on-year, compared to last year. The family-owned company does not disclose profit information. Rossmann operates 3770 stores in six European countries and employs...

Green playground games were handed over to the Tündérkert kindergarten in Gyöngyös
Date: 2017-12-04 11:20:29

During the “Better Play in Green!” prize winning game of Henkel and Rossmann, the Tündérkert kindergarten in Gyöngyös gathered the most votes and won the 1 million HUF worth main...

Magazine: Retailer of the Year competition organised for the second time
Date: 2017-11-17 06:57:14

Mastercard organised the Retailer of the Year competition for the second time. There were 30 entries in 3+1 categories, which were evaluated by a jury of six independent experts. One of the...

Big city dreams
Date: 2017-10-24 12:06:05

Drugstore chain Rossmann has launched their first private label bed linen set. The set is called Urban Legend and items are made from high-quality textile, with decoration inspired by emblematic Budapest...

Legendary Budapest-spots for the bedsheet-collection by Rossmann
Date: 2017-10-20 10:40:24

Urban Legend is the name of Rossmann’s new private lable bedsheet-collection. The textiles of great quality serve as a decoration in budapest’s iconic spots, with graphic designers following the latest...

Green Brand award for Rossmann
Date: 2017-08-30 23:30:53

Rossmann’s two private label product lines, Alterra natural cosmetics and enerBIO organic food products, have won the Green Brand 2017/2018 award in Germany. This is the second time that Rossmann has...

More and more new OTC products
Date: 2017-08-30 13:59:31

According to Boglárka Dezse, marketing leader of Béres Gyógyszergyár Zrt., the market of OTC drugs (products that can be bought without a prescription) and dietary supplements transformed considerably in recent...

Retail category, GOLD MEDAL: Rossmann Magyarország Kft. and Human Telex Advertising Agency – Raise the anchor!
Date: 2017-08-30 13:58:13

The goal of the campaign that started in the spring of 2016 was to make the Rossmann brand younger and its image trendier. There were two main target groups: 18-25 year...

‘The most successful promotion of 2016’ – gold medal and special award winners
Date: 2017-08-30 06:35:58

The competition was held for the ninth time and the winners were presented on the trade day that took place in Budavári Fortuna Restaurant on 6 April 2017. This year there...

Rossmann held a fashion show on the beach of Lake Lupa
Date: 2017-08-09 11:38:40

A spectacular fashion show was organized by Rossmann at the premium beach of the Lake Lupa, where the audience could meet with the collection of beach towels and bags that...

NO microplastics – by ROSSMANN Date: 2019-09-18 10:57:01

Magazine: The 3rd GREEN BRANDS Academy: What makes a brand green? Date: 2019-08-20 07:56:46

Sustainability developments: dm and Rossmann Date: 2019-08-02 08:10:08

Magazine: Experiences motivate shoppers Date: 2019-07-04 07:30:31

Try it before you buy it! Brands can be tested at the weekend at the BRAND TESTER Park Date: 2019-06-18 11:18:04

Which brand you have on your playlist Date: 2019-06-07 11:20:42

Good sales results featured in this year’s FMCG retailer ranking Date: 2019-05-15 14:39:07

Even nicer stores and better sales results from Rossmann Date: 2019-05-15 10:49:52

The best stores honoured for the fourth time Date: 2018-11-20 22:42:43

The drug market is concentrated Date: 2018-10-26 11:28:35

Barnängen: product launch and charity project Date: 2018-10-15 20:41:12

One word is enough Date: 2018-10-01 17:20:10

FMCG sales are growing dynamically online too – 15th E-commerce Conference, 5-6 June 2018, Visegrád (Part 3) Date: 2018-10-01 17:18:15

Rossmann opened its second largest store in Hungary Date: 2018-07-27 11:20:05

Meet by the giant lipstick! Date: 2018-07-06 11:17:00

Nobel Prize-winning technology against wrinkles Date: 2018-06-01 11:28:22

Rossmann is 25 this year and keeps growing Date: 2018-06-01 06:26:15

Important supplements Date: 2018-04-09 21:37:29

Schwarzkopf Beology premium hair care system Date: 2018-02-10 06:43:04

Magazine: Private labels are working hard to offer high quality Date: 2018-01-25 07:35:02

Rossmann increased its turnover to nine billion euros last year Date: 2018-01-05 11:15:59

Green playground games were handed over to the Tündérkert kindergarten in Gyöngyös Date: 2017-12-04 11:20:29

Magazine: Retailer of the Year competition organised for the second time Date: 2017-11-17 06:57:14

Big city dreams Date: 2017-10-24 12:06:05

Legendary Budapest-spots for the bedsheet-collection by Rossmann Date: 2017-10-20 10:40:24

Green Brand award for Rossmann Date: 2017-08-30 23:30:53

More and more new OTC products Date: 2017-08-30 13:59:31

Retail category, GOLD MEDAL: Rossmann Magyarország Kft. and Human Telex Advertising Agency – Raise the anchor! Date: 2017-08-30 13:58:13

‘The most successful promotion of 2016’ – gold medal and special award winners Date: 2017-08-30 06:35:58

Rossmann held a fashion show on the beach of Lake Lupa Date: 2017-08-09 11:38:40